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Retail

Analysis and advice from the front lines of the retail transformation.

At Eton Shirts, Innovating Formal Wear to Meet Evolving Consumer Demand

The Swedish luxury menswear brand is embracing the post-pandemic growth in the formal wear category, while optimising the consumer reach of their core line. BoF sits down with CEO David Thörewik to learn how Eton Shirts are innovating their strategy to drive global expansion.

At Eton Shirts, Innovating Formal Wear to Meet Evolving Consumer Demand

The Swedish luxury menswear brand is embracing the post-pandemic growth in the formal wear category, while optimising the consumer reach of their core line. BoF sits down with CEO David Thörewik to learn how Eton Shirts are innovating their strategy to drive global expansion.


Federer-Backed On Disappoints With Sales Forecast, Results

On expects sales to grow at least 30 percent this year to 2.25 billion Swiss francs ($2.56 billion) or more.

Federer-Backed On Disappoints With Sales Forecast, Results

On expects sales to grow at least 30 percent this year to 2.25 billion Swiss francs ($2.56 billion) or more.


The Cool-Girl Label Shaking Up Bridal

Danielle Frankel has garnered cult status in recent years with unconventional pieces that can be worn to the altar — and beyond.

The Cool-Girl Label Shaking Up Bridal

Danielle Frankel has garnered cult status in recent years with unconventional pieces that can be worn to the altar — and beyond.


Mmgnet Group’s Plans to Connect and Empower the Fashion Industry

Informa Markets Fashion has transitioned to Mmgnet Group and launched Mmgnet, its new parent brand, as the company innovates and expands its business model. Building on its heritage as a fashion industry connector, Mmgnet is an insights and inspiration resource for executives and stakeholders. BoF learns more from president Kelly Helfman and vice president of marketing, Teodora Nicolae.

Mmgnet Group’s Plans to Connect and Empower the Fashion Industry

Informa Markets Fashion has transitioned to Mmgnet Group and launched Mmgnet, its new parent brand, as the company innovates and expands its business model. Building on its heritage as a fashion industry connector, Mmgnet is an insights and inspiration resource for executives and stakeholders. BoF learns more from president Kelly Helfman and vice president of marketing, Teodora Nicolae.


Investors Push Zara Owner Inditex to Publish Full Supply Chain

Investors want Zara owner Inditex to follow rivals H&M and Primark in making its full list of suppliers public so they can better assess any supply chain risks.

Investors Push Zara Owner Inditex to Publish Full Supply Chain

Investors want Zara owner Inditex to follow rivals H&M and Primark in making its full list of suppliers public so they can better assess any supply chain risks.


Why Frasers Group Shuttered Matchesfashion

In the latest blow to the luxury e-commerce sector, the embattled Matches is closing down just over two months after being acquired by Frasers Group as relationships with brands have reportedly soured.

Why Frasers Group Shuttered Matchesfashion

In the latest blow to the luxury e-commerce sector, the embattled Matches is closing down just over two months after being acquired by Frasers Group as relationships with brands have reportedly soured.


How Shein’s US IPO Became Endangered by China Rift, Explained

Investors are watching to see if Shein can break through the impasse — and what it means for Chinese IPOs in the US if they fail.

How Shein’s US IPO Became Endangered by China Rift, Explained

Investors are watching to see if Shein can break through the impasse — and what it means for Chinese IPOs in the US if they fail.


How Jewellery Retailer Pandora Is Evolving and Elevating Its Brand

A four-part strategy is ushering in a new phase of growth at global jewellery brand Pandora. Its chief marketing officer, Mary Carmen Gasco-Buisson, discusses the investments made across product design and brand marketing to capture the attention of new consumers.

How Jewellery Retailer Pandora Is Evolving and Elevating Its Brand

A four-part strategy is ushering in a new phase of growth at global jewellery brand Pandora. Its chief marketing officer, Mary Carmen Gasco-Buisson, discusses the investments made across product design and brand marketing to capture the attention of new consumers.


Gap, Abercrombie and (Sort of) Nike: Earnings to Watch This Week

Big, mainstream brands report fourth-quarter results, plus what else to watch for in the coming days.

Gap, Abercrombie and (Sort of) Nike: Earnings to Watch This Week

Big, mainstream brands report fourth-quarter results, plus what else to watch for in the coming days.


Is Macy’s ‘Bold New Chapter’ Bold Enough?

New CEO Tony Spring’s plan to shutter stores and improve products echoes previous efforts for revitalisation. To pull it off this time, the retailer must deliver transformational changes in the shopping experience.

Is Macy’s ‘Bold New Chapter’ Bold Enough?

New CEO Tony Spring’s plan to shutter stores and improve products echoes previous efforts for revitalisation. To pull it off this time, the retailer must deliver transformational changes in the shopping experience.


DHL Launches Branded Resale

In a partnership with resale service provider Reflaunt, the global logistics giant now offers a fulfilment, shipping and platforming solution for brand clients interested in entering the secondhand space.

DHL Launches Branded Resale

In a partnership with resale service provider Reflaunt, the global logistics giant now offers a fulfilment, shipping and platforming solution for brand clients interested in entering the secondhand space.


Stephen Curry Is Battling the Clock to Win Over Sneaker Fans

The Golden State Warriors guard is rushing to capitalise on his athletic triumphs by bringing his brand off the court and on to the streets through his partnership with athletic-wear maker Under Armour Inc.

Stephen Curry Is Battling the Clock to Win Over Sneaker Fans

The Golden State Warriors guard is rushing to capitalise on his athletic triumphs by bringing his brand off the court and on to the streets through his partnership with athletic-wear maker Under Armour Inc.