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Retail

Analysis and advice from the front lines of the retail transformation.

The Secrets to Aritzia’s Explosive Growth, According to Its Superfans

The retailer’s idiosyncratic approach, from its price point to its fitting rooms, has allowed the chain to rapidly scale in recent years.

The Secrets to Aritzia’s Explosive Growth, According to Its Superfans

The retailer’s idiosyncratic approach, from its price point to its fitting rooms, has allowed the chain to rapidly scale in recent years.


This Week: Fashion’s Stake in the US Election

The industry has mostly tried to stay out of a close, bitter race, while quietly preparing for a potential Trump victory.

This Week: Fashion’s Stake in the US Election

The industry has mostly tried to stay out of a close, bitter race, while quietly preparing for a potential Trump victory.


Shopify Is Winning Salesforce Clients, Stoking E-Commerce Rivalry

Shopify Inc. is shifting its focus from small businesses to larger retailers, successfully attracting major clients like Mattel and Casper from Salesforce by offering lower costs and flexible pricing models.

Shopify Is Winning Salesforce Clients, Stoking E-Commerce Rivalry

Shopify Inc. is shifting its focus from small businesses to larger retailers, successfully attracting major clients like Mattel and Casper from Salesforce by offering lower costs and flexible pricing models.


Leveraging ‘Deal Days’ for Long-Term Marketplace Success

In 2024, US shoppers spent more than $14 billion online during Amazon’s 48-hour Prime Day sale. Here, Front Row’s Alexandra Carmody shares how Deal Day strategies can drive lasting success beyond immediate sales spikes.

Leveraging ‘Deal Days’ for Long-Term Marketplace Success

In 2024, US shoppers spent more than $14 billion online during Amazon’s 48-hour Prime Day sale. Here, Front Row’s Alexandra Carmody shares how Deal Day strategies can drive lasting success beyond immediate sales spikes.


This Week: Adidas, Prada Offer a Respite From a Grim Earnings Season

A slew of brands should report strong results even amid an unpredictable economy and slumping luxury sales.

This Week: Adidas, Prada Offer a Respite From a Grim Earnings Season

A slew of brands should report strong results even amid an unpredictable economy and slumping luxury sales.


The Blocking of the Tapestry-Capri Merger Spells Trouble for American Fashion

The dream of creating an American answer to LVMH and Kering faced a major setback this week after a federal judge championed the Federal Trade Commission’s narrow definition of the sub-luxury handbag market.

The Blocking of the Tapestry-Capri Merger Spells Trouble for American Fashion

The dream of creating an American answer to LVMH and Kering faced a major setback this week after a federal judge championed the Federal Trade Commission’s narrow definition of the sub-luxury handbag market.


Mulberry to Cut Nearly a Quarter of Corporate Roles

The British handbag maker will lay off around 85 people globally as it aims to chart a path back to profitability after fending off a takeover bid from billionaire Mike Ashley’s Frasers Group.

Mulberry to Cut Nearly a Quarter of Corporate Roles

The British handbag maker will lay off around 85 people globally as it aims to chart a path back to profitability after fending off a takeover bid from billionaire Mike Ashley’s Frasers Group.


The Era of Big Price Hikes Is Over, Giving Comfort to the Fed

Businesses are responding to customer fatigue with price increases by shifting focus to more affordable products, reflecting a broader trend that may help curb inflation and support continued Federal Reserve interest rate cuts.

The Era of Big Price Hikes Is Over, Giving Comfort to the Fed

Businesses are responding to customer fatigue with price increases by shifting focus to more affordable products, reflecting a broader trend that may help curb inflation and support continued Federal Reserve interest rate cuts.


Apple CEO’s Other Job: Helping Turn Nike Around

Apple chief Tim Cook, the longest-tenured member of Nike’s board of directors, is helping guide co-founder Phil Knight and executive chairman Mark Parker through one of the sportswear giant’s toughest years ever.

Apple CEO’s Other Job: Helping Turn Nike Around

Apple chief Tim Cook, the longest-tenured member of Nike’s board of directors, is helping guide co-founder Phil Knight and executive chairman Mark Parker through one of the sportswear giant’s toughest years ever.


Bloomingdale’s CEO on the Future of American Department Stores

To survive and even thrive, the ailing retail format doesn’t have to reinvent itself, according to Olivier Bron. Bringing his international experience to parent company Macy’s Inc., the new chief executive wants to give customers a more exciting experience and be a better partner to brand vendors.

Bloomingdale’s CEO on the Future of American Department Stores

To survive and even thrive, the ailing retail format doesn’t have to reinvent itself, according to Olivier Bron. Bringing his international experience to parent company Macy’s Inc., the new chief executive wants to give customers a more exciting experience and be a better partner to brand vendors.


What Victoria’s Secret’s Blast from the Past Says About Its Future

Response to the lingerie giant’s fashion show Tuesday night has been mostly positive, but its new CEO Hillary Super has her work cut out in order to steer the company toward growth again.

What Victoria’s Secret’s Blast from the Past Says About Its Future

Response to the lingerie giant’s fashion show Tuesday night has been mostly positive, but its new CEO Hillary Super has her work cut out in order to steer the company toward growth again.


How Mytheresa Can Make Its YNAP Deal Work

The German e-tailer’s deal to acquire the London-based luxury site, and become a global luxury e-commerce giant, is only as viable as its ability to make the whole enterprise profitable. BoF unpacks what it could take to get there.

How Mytheresa Can Make Its YNAP Deal Work

The German e-tailer’s deal to acquire the London-based luxury site, and become a global luxury e-commerce giant, is only as viable as its ability to make the whole enterprise profitable. BoF unpacks what it could take to get there.