Activewear
The Year Ahead: How Brands Are Reinventing Outdoor Wear
The lines between functionality and style will continue to blur as consumers continue to embrace ”gorpcore” and competition increases among technical outdoor wear players, according to The State of Fashion 2024.
The Year Ahead: How Brands Are Reinventing Outdoor Wear
The lines between functionality and style will continue to blur as consumers continue to embrace ”gorpcore” and competition increases among technical outdoor wear players, according to The State of Fashion 2024.
In Olympics Race, Adidas Pursues Edge in New Sports
As sportswear rivals jockey for position ahead of next year’s Paris Olympics, Adidas is aiming to stamp its brand on smaller events such as breaking, climbing, skateboarding and BMX.
In Olympics Race, Adidas Pursues Edge in New Sports
As sportswear rivals jockey for position ahead of next year’s Paris Olympics, Adidas is aiming to stamp its brand on smaller events such as breaking, climbing, skateboarding and BMX.
Pangaia CEO Exits Role
Krishna Nikhil has stepped down for family reasons after just over 18 months at the helm of eco-innovation brand, the company said.
Pangaia CEO Exits Role
Krishna Nikhil has stepped down for family reasons after just over 18 months at the helm of eco-innovation brand, the company said.
Is There Room for Another Activewear Giant?
A giant investment from Softbank in 2021 turbocharged expansion plans at Vuori, which is now eyeing global expansion and a takeover of its customers’ closets. But Lululemon, Nike and a host of direct-to-consumer competitors stand in its way.
Is There Room for Another Activewear Giant?
A giant investment from Softbank in 2021 turbocharged expansion plans at Vuori, which is now eyeing global expansion and a takeover of its customers’ closets. But Lululemon, Nike and a host of direct-to-consumer competitors stand in its way.
Op-Ed | Yeezy Was Never Going to Save Gap. What Can?
It’s been nine months since Gap Inc. ousted its chief executive officer. Since then, it’s ended a once-promising partnership with Kanye West (a.k.a Ye), shaken up its executive ranks, delivered disappointing results and, so far, failed to name a successor.
Op-Ed | Yeezy Was Never Going to Save Gap. What Can?
It’s been nine months since Gap Inc. ousted its chief executive officer. Since then, it’s ended a once-promising partnership with Kanye West (a.k.a Ye), shaken up its executive ranks, delivered disappointing results and, so far, failed to name a successor.
Unpacking Nike’s New Partnership with Dick’s Sporting Goods
The sports and fitness retailer, which saw sales soar since the start of the pandemic, is one of Nike’s most important retailers in its direct-to-consumer focused era.
Unpacking Nike’s New Partnership with Dick’s Sporting Goods
The sports and fitness retailer, which saw sales soar since the start of the pandemic, is one of Nike’s most important retailers in its direct-to-consumer focused era.
Why On Running Could Be Worth $6 Billion
With its upcoming IPO, the Roger Federer-backed Swiss sneaker upstart expects to raise as much as $622 million at a valuation above $6 billion on the back of its rapid growth and plans to push further into the lucrative lifestyle market.
Why On Running Could Be Worth $6 Billion
With its upcoming IPO, the Roger Federer-backed Swiss sneaker upstart expects to raise as much as $622 million at a valuation above $6 billion on the back of its rapid growth and plans to push further into the lucrative lifestyle market.
Will the ABG Playbook Work at Reebok?
Adidas is selling the sneaker brand for about $2.5 billion, after finding success in recent years by mining the archive and partnering with celebrities and designers. The deal also reunites the brand with Shaquille O’Neal, the face of Reebok during its glory days.
Will the ABG Playbook Work at Reebok?
Adidas is selling the sneaker brand for about $2.5 billion, after finding success in recent years by mining the archive and partnering with celebrities and designers. The deal also reunites the brand with Shaquille O’Neal, the face of Reebok during its glory days.
What’s Driving Activewear’s Endless Boom?
Sportswear companies are upgrading their outlooks for the year as consumers’ appetite for yoga pants and joggers shows no sign of letting up.
What’s Driving Activewear’s Endless Boom?
Sportswear companies are upgrading their outlooks for the year as consumers’ appetite for yoga pants and joggers shows no sign of letting up.
Wolverine Worldwide Acquires Sweaty Betty for $410 Million
The deal marks an expansion into apparel and direct-to-consumer business for the group known for its wholesale-dependent footwear brands.
Wolverine Worldwide Acquires Sweaty Betty for $410 Million
The deal marks an expansion into apparel and direct-to-consumer business for the group known for its wholesale-dependent footwear brands.
Consumers Are Already Saying Goodbye to Their Sweatpants
This week, everyone will be talking about the return of live events and other pre-pandemic activities, new Nike sneakers flooding the market and Lululemon’s expansion plans.
Consumers Are Already Saying Goodbye to Their Sweatpants
This week, everyone will be talking about the return of live events and other pre-pandemic activities, new Nike sneakers flooding the market and Lululemon’s expansion plans.
The Obstacle Standing Between Retailers and Recovery
This week, everyone will be talking about widespread transport delays, the tail end of Paris Fashion Week and Adidas earnings.
The Obstacle Standing Between Retailers and Recovery
This week, everyone will be talking about widespread transport delays, the tail end of Paris Fashion Week and Adidas earnings.