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Global Markets

A guide to unlocking opportunity in emerging and frontier fashion markets.

Why Aren’t Luxury Brands Signing India’s Cricketers?

India’s most idolised sportsmen have the potential to be powerful marketing vehicles for global fashion brands but only if partnerships don’t distract players from the game or cast them as elitist figures in the eyes of their diverse fanbase.

Why Aren’t Luxury Brands Signing India’s Cricketers?

India’s most idolised sportsmen have the potential to be powerful marketing vehicles for global fashion brands but only if partnerships don’t distract players from the game or cast them as elitist figures in the eyes of their diverse fanbase.


How Can Canada’s Retail Renaissance Survive the Onslaught of Trump’s Tariffs?

Faced with US tariffs and slowing luxury spend, Canadian retailers are seeking opportunities to connect with local shoppers through broader assortments and in-person experiences.

How Can Canada’s Retail Renaissance Survive the Onslaught of Trump’s Tariffs?

Faced with US tariffs and slowing luxury spend, Canadian retailers are seeking opportunities to connect with local shoppers through broader assortments and in-person experiences.


What a US Recession Would Mean for the Global Fashion Industry

Economists raised the likelihood of a recession in the US, Canada and Mexico this week as Trump’s tariffs rattled global markets, exposing the fashion industry to uncertainty and possible deceleration.

What a US Recession Would Mean for the Global Fashion Industry

Economists raised the likelihood of a recession in the US, Canada and Mexico this week as Trump’s tariffs rattled global markets, exposing the fashion industry to uncertainty and possible deceleration.


Worldview | Trump’s Next Tariff Targets Could Be India, Brazil and Korea

This week’s round-up of global markets fashion business news also features powerful Panamanian distributors, Mexico’s department store giant and the impact of China’s retaliatory tariffs on US cotton.

Worldview | Trump’s Next Tariff Targets Could Be India, Brazil and Korea

This week’s round-up of global markets fashion business news also features powerful Panamanian distributors, Mexico’s department store giant and the impact of China’s retaliatory tariffs on US cotton.


Are Indian Tourists Luxury’s Next Big Opportunity?

More Indians are travelling to international destinations to shop for luxury than ever before, but experts say most brands are not doing enough to entice them or cater to their needs at retail hotspots.

Are Indian Tourists Luxury’s Next Big Opportunity?

More Indians are travelling to international destinations to shop for luxury than ever before, but experts say most brands are not doing enough to entice them or cater to their needs at retail hotspots.


Worldview | Would Western Brands Return to Post-Sanctions Russia?

This week’s round-up of global markets fashion business news also features luxury’s Ramadan push, investment in Kenyan retailer Goodlife and China’s ban on Korean beauty products.

Worldview | Would Western Brands Return to Post-Sanctions Russia?

This week’s round-up of global markets fashion business news also features luxury’s Ramadan push, investment in Kenyan retailer Goodlife and China’s ban on Korean beauty products.


Expanding Global Trade Opportunities at Istanbul Fashion Connection

The global fashion industry is seeking to diversify trade and manufacturing hubs amid geopolitical tensions and cost challenges, placing an emphasis on trade fairs like Istanbul Fashion Connection and Türkiye’s role as a strategic sourcing hub. BoF attended IFCO this February to learn more about the Turkish offering across the fashion value chain in 2025.

Expanding Global Trade Opportunities at Istanbul Fashion Connection

The global fashion industry is seeking to diversify trade and manufacturing hubs amid geopolitical tensions and cost challenges, placing an emphasis on trade fairs like Istanbul Fashion Connection and Türkiye’s role as a strategic sourcing hub. BoF attended IFCO this February to learn more about the Turkish offering across the fashion value chain in 2025.


Worldview: Why Alibaba’s Jack Ma Met With China’s President

This week’s round-up of global markets fashion business news also features Dafiti’s exit from Chile, Vietnamese factories and Saudi Arabia’s move to recycle pilgrims’ clothing.

Worldview: Why Alibaba’s Jack Ma Met With China’s President

This week’s round-up of global markets fashion business news also features Dafiti’s exit from Chile, Vietnamese factories and Saudi Arabia’s move to recycle pilgrims’ clothing.


The Retailers Unlocking Africa’s Luxury Market

Global brands have traditionally prioritised multi-brand stores in South Africa, Nigeria and Morocco to gain a foothold on the continent. Now, some are looking further afield to boutiques in Kenya, Angola and Egypt.

The Retailers Unlocking Africa’s Luxury Market

Global brands have traditionally prioritised multi-brand stores in South Africa, Nigeria and Morocco to gain a foothold on the continent. Now, some are looking further afield to boutiques in Kenya, Angola and Egypt.


Learn From Tory Burch, Pierre-Yves Roussel, Laurent Duffier and More at BoF CROSSROADS 2025

The Business of Fashion is pleased to announce BoF CROSSROADS 2025, our new invitation-only gathering of top business and creative leaders focused on seizing opportunities in the Middle East, Central and South Asia, Southeast Asia, Africa and Latin America.

Learn From Tory Burch, Pierre-Yves Roussel, Laurent Duffier and More at BoF CROSSROADS 2025

The Business of Fashion is pleased to announce BoF CROSSROADS 2025, our new invitation-only gathering of top business and creative leaders focused on seizing opportunities in the Middle East, Central and South Asia, Southeast Asia, Africa and Latin America.


Worldview | Ukraine’s Adaptive Fashion for the War Wounded

This week’s round-up of global markets fashion business news also features India’s Bharat Tex trade show, Budapest Central European Fashion Week and Net-a-Porter’s China exit.

Worldview | Ukraine’s Adaptive Fashion for the War Wounded

This week’s round-up of global markets fashion business news also features India’s Bharat Tex trade show, Budapest Central European Fashion Week and Net-a-Porter’s China exit.


Exclusive: Inside the Launch of Arks, Ranbir Kapoor’s Lifestyle Brand

Today in Mumbai, the Bollywood superstar is launching a premium lifestyle label with a range of sneakers, everyday clothing and accessories.

Exclusive: Inside the Launch of Arks, Ranbir Kapoor’s Lifestyle Brand

Today in Mumbai, the Bollywood superstar is launching a premium lifestyle label with a range of sneakers, everyday clothing and accessories.