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H&M Makes London Fashion Week Return Amid Brand Revamp

The brand’s first runway show in seven years marks its latest effort to demonstrate its fashion chops, as it struggles to carve out a distinct position in a crowded market.

H&M Makes London Fashion Week Return Amid Brand Revamp

The brand’s first runway show in seven years marks its latest effort to demonstrate its fashion chops, as it struggles to carve out a distinct position in a crowded market.


Can New York Fashion Meet the Moment?

At New York Fashion Week, designers offered aesthetic antidotes to a troubled time with everything from chic sobriety to take-no-prisoners glamour, writes Lynn Yaeger.

Can New York Fashion Meet the Moment?

At New York Fashion Week, designers offered aesthetic antidotes to a troubled time with everything from chic sobriety to take-no-prisoners glamour, writes Lynn Yaeger.


At New York Fashion Week, Brands Focused on What Sells

At a moment of flux for the challenged luxury industry — and New York Fashion Week itself — designers focused on commerciality and clienteling.

At New York Fashion Week, Brands Focused on What Sells

At a moment of flux for the challenged luxury industry — and New York Fashion Week itself — designers focused on commerciality and clienteling.


An International Cure for Fashion Week FOMO

Fashion critic and influencer Elias Medini, known to followers as Lyas, is taking his free fashion show watch party to London and Milan — this time with official sponsors, including the British Fashion Council and MAC Cosmetics.

An International Cure for Fashion Week FOMO

Fashion critic and influencer Elias Medini, known to followers as Lyas, is taking his free fashion show watch party to London and Milan — this time with official sponsors, including the British Fashion Council and MAC Cosmetics.


Fashion’s Month of Creative Change Kicks off in New York

Three New York brands — Proenza Schouler, Area and 3.1 Phillip Lim — have new creative directors. What will it take to make it work?

Fashion’s Month of Creative Change Kicks off in New York

Three New York brands — Proenza Schouler, Area and 3.1 Phillip Lim — have new creative directors. What will it take to make it work?


At NYFW, Willy Chavarria Puts Politics Aside for Womenswear Debut

In a salon-style presentation at Printemps, the designer unveiled his first full women’s collection — a departure from his politically charged menswear shows.

At NYFW, Willy Chavarria Puts Politics Aside for Womenswear Debut

In a salon-style presentation at Printemps, the designer unveiled his first full women’s collection — a departure from his politically charged menswear shows.


This Week: Success and Failure at New York Fashion Week

The schedule is packed with brands that are riding the contemporary boom, but also emerging labels that face an uncertain future.

This Week: Success and Failure at New York Fashion Week

The schedule is packed with brands that are riding the contemporary boom, but also emerging labels that face an uncertain future.


5 Brands That Dominated the Social Conversation During Paris Fashion Week

While critics may have hailed Tom Ford and Givenchy as standout moments of the season, new analysis from BoF INSIGHTS PULSE says Schiaparelli, Coperni and Chanel led the user-generated conversation on social media during Paris Fashion Week.

5 Brands That Dominated the Social Conversation During Paris Fashion Week

While critics may have hailed Tom Ford and Givenchy as standout moments of the season, new analysis from BoF INSIGHTS PULSE says Schiaparelli, Coperni and Chanel led the user-generated conversation on social media during Paris Fashion Week.


Top 10 Shows of the Season

Duran Lantink leads BoF’s list of best shows from the Autumn/Winter 2025 season.

Top 10 Shows of the Season

Duran Lantink leads BoF’s list of best shows from the Autumn/Winter 2025 season.


Paris Day Nine: Fashion Is a Kitchen, Not a Laboratory

The importance of a recipe — not a formula — was on display at Chanel, Miu Miu and Saint Laurent on the last day of Paris Fashion Week.

Paris Day Nine: Fashion Is a Kitchen, Not a Laboratory

The importance of a recipe — not a formula — was on display at Chanel, Miu Miu and Saint Laurent on the last day of Paris Fashion Week.


5 Brands That Dominated the Social Conversation During Milan Fashion Week

DSquared2, Moschino and Versace led the user-generated conversation on social media during Milan Fashion Week according to BoF's new social intelligence tool BoF INSIGHTS PULSE, powered by Quilt.AI.

5 Brands That Dominated the Social Conversation During Milan Fashion Week

DSquared2, Moschino and Versace led the user-generated conversation on social media during Milan Fashion Week according to BoF's new social intelligence tool BoF INSIGHTS PULSE, powered by Quilt.AI.


Paris Day Eight: The Case for Intimacy

A heightened sense of intimacy ran through shows as varied as Sacai and Louis Vuitton on the eighth day of Paris Fashion Week.

Paris Day Eight: The Case for Intimacy

A heightened sense of intimacy ran through shows as varied as Sacai and Louis Vuitton on the eighth day of Paris Fashion Week.