Innovation
Case Study | The Complete Playbook for Generative AI in Fashion
From ChatGPT to Midjourney to Runway, the emerging technology is already showing why it could be one of the most consequential in decades for the fashion industry. Early adopters and experts unpack the opportunities and challenges of putting gen AI to use to design products, create campaigns and other content, and better connect with customers.
Case Study | The Complete Playbook for Generative AI in Fashion
From ChatGPT to Midjourney to Runway, the emerging technology is already showing why it could be one of the most consequential in decades for the fashion industry. Early adopters and experts unpack the opportunities and challenges of putting gen AI to use to design products, create campaigns and other content, and better connect with customers.
Will Apple’s New Headset Be the Metaverse’s iPhone Moment?
Apple’s expected announcement of its mixed-reality headset on June 5 will undoubtedly shape expectations about the metaverse. Many in the fashion industry will be keeping close watch. That, plus what else to watch for in the coming week.
Will Apple’s New Headset Be the Metaverse’s iPhone Moment?
Apple’s expected announcement of its mixed-reality headset on June 5 will undoubtedly shape expectations about the metaverse. Many in the fashion industry will be keeping close watch. That, plus what else to watch for in the coming week.
The BoF Podcast | Imran Amed: ‘It Is in Our Struggles That We Find Our Purpose’
At Egypt Fashion Week, BoF founder Imran Amed shared the origin story of BoF and reflects on the forces that will shape fashion in the coming decade.
The BoF Podcast | Imran Amed: ‘It Is in Our Struggles That We Find Our Purpose’
At Egypt Fashion Week, BoF founder Imran Amed shared the origin story of BoF and reflects on the forces that will shape fashion in the coming decade.
How Brands Can Choose the Right In-Store Technology
In a post-Covid retail landscape where consumers are seduced by the convenience of e-commerce, brands are introducing technology in store in an attempt to replicate that ease.
How Brands Can Choose the Right In-Store Technology
In a post-Covid retail landscape where consumers are seduced by the convenience of e-commerce, brands are introducing technology in store in an attempt to replicate that ease.
Can Julie Pelipas Make Upcycling Work at Scale?
The former Vogue Ukraine fashion director and LVMH Prize finalist’s upcycled tailoring label Bettter aims to become a platform that helps big brands give deadstock garments new life.
Can Julie Pelipas Make Upcycling Work at Scale?
The former Vogue Ukraine fashion director and LVMH Prize finalist’s upcycled tailoring label Bettter aims to become a platform that helps big brands give deadstock garments new life.
Case Study | Inside Hermès’ Best-in-Class Leather Goods Strategy
How a unique approach to supply chain, design, communications and retail has powered blockbuster demand for iconic bags like the Birkin and Kelly, enabling the French leather goods house to face down rivals and become a global megabrand with a market capitalisation greater than Nike’s.
Case Study | Inside Hermès’ Best-in-Class Leather Goods Strategy
How a unique approach to supply chain, design, communications and retail has powered blockbuster demand for iconic bags like the Birkin and Kelly, enabling the French leather goods house to face down rivals and become a global megabrand with a market capitalisation greater than Nike’s.
Human Creativity Is Key to Winning the AI Revolution
Over the next decade, artificial intelligence will bring unprecedented cost savings to the retail sector. The era’s winners will be those that re-invest these savings in human imagination.
Human Creativity Is Key to Winning the AI Revolution
Over the next decade, artificial intelligence will bring unprecedented cost savings to the retail sector. The era’s winners will be those that re-invest these savings in human imagination.
The Innovations Transforming Fragrance
The art of making perfume has changed thanks to a number of new technologies from lab-grown ingredients to artificial intelligence.
The Innovations Transforming Fragrance
The art of making perfume has changed thanks to a number of new technologies from lab-grown ingredients to artificial intelligence.
The BoF Podcast | Robert Triefus on Leading Gucci Into the Metaverse
At The BoF Professional Summit: An Inflection Point in Fashion Tech, the seasoned luxury executive explained why Gucci believes in the long-term potential of fashion and web3.
The BoF Podcast | Robert Triefus on Leading Gucci Into the Metaverse
At The BoF Professional Summit: An Inflection Point in Fashion Tech, the seasoned luxury executive explained why Gucci believes in the long-term potential of fashion and web3.
How AI and Web3 Are Shaping Fashion’s Future
BoF welcomed business leaders, technologists and creative innovators to share their insights on the pivotal technologies shaping the fashion industry. Watch on-demand now.
How AI and Web3 Are Shaping Fashion’s Future
BoF welcomed business leaders, technologists and creative innovators to share their insights on the pivotal technologies shaping the fashion industry. Watch on-demand now.
The BoF Podcast | Sue Y. Nabi on How Being Different Is a Superpower
On the latest episode of The BoF Podcast, Coty CEO Sue Y. Nabi shares how embracing identity in the workplace can lead to better business outcomes.
The BoF Podcast | Sue Y. Nabi on How Being Different Is a Superpower
On the latest episode of The BoF Podcast, Coty CEO Sue Y. Nabi shares how embracing identity in the workplace can lead to better business outcomes.