Skin Care
L’Oréal to Acquire British Skincare Brand Medik8
The world’s biggest beauty company has acquired a majority stake in the English premium skin care line known for its science-backed serums.
L’Oréal to Acquire British Skincare Brand Medik8
The world’s biggest beauty company has acquired a majority stake in the English premium skin care line known for its science-backed serums.
The State of Fashion: Beauty Report — Solving the Growth Puzzle
Beauty’s era of effortless growth is giving way to a more complex landscape. Download the second volume of BoF and McKinsey & Company’s industry report to learn how to navigate evolving consumer expectations, market deceleration and regional volatility in the years ahead.
The State of Fashion: Beauty Report — Solving the Growth Puzzle
Beauty’s era of effortless growth is giving way to a more complex landscape. Download the second volume of BoF and McKinsey & Company’s industry report to learn how to navigate evolving consumer expectations, market deceleration and regional volatility in the years ahead.
Korean Beauty Start-Ups Bet Booming US Demand Outlasts Tariff Pain
South Korean cosmetic start-ups like Beauty of Joseon, Torriden and d’Alba are in talks with major US retailers to expand their brick-and-mortar presences in the world’s biggest consumer market.
Korean Beauty Start-Ups Bet Booming US Demand Outlasts Tariff Pain
South Korean cosmetic start-ups like Beauty of Joseon, Torriden and d’Alba are in talks with major US retailers to expand their brick-and-mortar presences in the world’s biggest consumer market.
Quince Enters the Beauty Marketplace
The DTC e-tailer announced The Beauty Atelier by Quince, which will sell skincare products from brands like Augustinus Bader and 111Skin, and reflects an industry-wide effort for beauty stores to open marketplaces of their own.
Quince Enters the Beauty Marketplace
The DTC e-tailer announced The Beauty Atelier by Quince, which will sell skincare products from brands like Augustinus Bader and 111Skin, and reflects an industry-wide effort for beauty stores to open marketplaces of their own.
How Fara Homidi Uses Cool to Sell Cosmetics
In a beauty universe controlled by celebrity, is there room for Fara Homidi’s under-the-radar version of luxury desire? A new product launch in June could give us — and her — the answer.
How Fara Homidi Uses Cool to Sell Cosmetics
In a beauty universe controlled by celebrity, is there room for Fara Homidi’s under-the-radar version of luxury desire? A new product launch in June could give us — and her — the answer.
E.l.f. Beauty Acquires Hailey Bieber’s Rhode Skin for $1 Billion
In an interview with The Business of Beauty, E.l.f. chairman and chief executive Tarang Amin said the two brands recognised the “power” of joining forces.
E.l.f. Beauty Acquires Hailey Bieber’s Rhode Skin for $1 Billion
In an interview with The Business of Beauty, E.l.f. chairman and chief executive Tarang Amin said the two brands recognised the “power” of joining forces.
How to Rebrand Without Losing Your Fans
When growth plateaus, beauty companies may remix their logos, colour schemes and even products in the hopes of appealing to a wider audience or re-engaging their core. But finding a new brand identity can sometimes mean upsetting fans of the old one.
How to Rebrand Without Losing Your Fans
When growth plateaus, beauty companies may remix their logos, colour schemes and even products in the hopes of appealing to a wider audience or re-engaging their core. But finding a new brand identity can sometimes mean upsetting fans of the old one.
Beauty Is in Its Flop Era | The Debrief
Once thought to be resistant to economic downturns, the beauty industry is facing a significant slowdown. This week on The Debrief, BoF’s Daniela Morosini explains why consumers are pulling back and what brands can do next.
Beauty Is in Its Flop Era | The Debrief
Once thought to be resistant to economic downturns, the beauty industry is facing a significant slowdown. This week on The Debrief, BoF’s Daniela Morosini explains why consumers are pulling back and what brands can do next.
Want to Sell Lip Gloss? Get Boys to Do It
Lancôme’s Juicy Tubes campaign meant to coast on nostalgia. It found a new campaign niche instead.
Want to Sell Lip Gloss? Get Boys to Do It
Lancôme’s Juicy Tubes campaign meant to coast on nostalgia. It found a new campaign niche instead.
How Tursian Builds Off Deciem Founder’s Legacy
Years after Brandon Truaxe, the trailblazing beauty founder, passed away, his partner Riyadh Swedaan has launched a skincare collection in his name.
How Tursian Builds Off Deciem Founder’s Legacy
Years after Brandon Truaxe, the trailblazing beauty founder, passed away, his partner Riyadh Swedaan has launched a skincare collection in his name.
How an Indie Beauty Brand Finds Its Hero
Breakout products like Cécred’s Restoring Hair & Edge Drops or Topicals’ Faded Serum aren’t just sales drivers — they shape a brand’s identity, fuel customer loyalty and lay the foundation for long-term growth. But finding one takes more than luck.
How an Indie Beauty Brand Finds Its Hero
Breakout products like Cécred’s Restoring Hair & Edge Drops or Topicals’ Faded Serum aren’t just sales drivers — they shape a brand’s identity, fuel customer loyalty and lay the foundation for long-term growth. But finding one takes more than luck.
The End of the Lipstick Index
After years of double-digit growth and a perception of being impervious to wider economic downturns, the beauty industry is finding that cash-strapped customers aren’t interested in “little luxuries.”
The End of the Lipstick Index
After years of double-digit growth and a perception of being impervious to wider economic downturns, the beauty industry is finding that cash-strapped customers aren’t interested in “little luxuries.”