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Fragrance

Investors’ Conservative Panic Isn’t Silencing Queer Beauty Founders

After years of championing identity-led brands, founders are now grappling with a rise in conservatism putting LGBTQ+-owned businesses at risk.

Investors’ Conservative Panic Isn’t Silencing Queer Beauty Founders

After years of championing identity-led brands, founders are now grappling with a rise in conservatism putting LGBTQ+-owned businesses at risk.


Why Kering Gave Up on Beauty

The French luxury giant has put aside its ambitions of running beauty in-house. Despite having an enviable stable of brands, the complexity of the business and mounting debt meant it wasn’t worth the pain.

Why Kering Gave Up on Beauty

The French luxury giant has put aside its ambitions of running beauty in-house. Despite having an enviable stable of brands, the complexity of the business and mounting debt meant it wasn’t worth the pain.


Exclusive: Jessica Simpson Wants Back in the Beauty Game

Three years ago, the pop star saved her eponymous fashion and beauty brand from bankruptcy. Now she’s launching a new scent — and announcing her reentry into the multibillion-dollar beauty market.

Exclusive: Jessica Simpson Wants Back in the Beauty Game

Three years ago, the pop star saved her eponymous fashion and beauty brand from bankruptcy. Now she’s launching a new scent — and announcing her reentry into the multibillion-dollar beauty market.


How Do You Bounce Back After Backlash? Boy Smells Offers an Answer

The queer-founded fragrance label is opening its first-ever store, months after weathering negative chatter around its creative overhaul. Now, it’s ready to win core customers back — and reach new ones.

How Do You Bounce Back After Backlash? Boy Smells Offers an Answer

The queer-founded fragrance label is opening its first-ever store, months after weathering negative chatter around its creative overhaul. Now, it’s ready to win core customers back — and reach new ones.


Estée Lauder Companies’ CEO Says Fragrance Is Key to its Turnaround

While the US beauty conglomerate unveils its first fragrance-focussed innovation centre in Paris, executives including CEO Stéphane de La Faverie outlined new opportunities for its luxury and prestige perfume portfolio, which spans brands like Tom Ford and Le Labo.

Estée Lauder Companies’ CEO Says Fragrance Is Key to its Turnaround

While the US beauty conglomerate unveils its first fragrance-focussed innovation centre in Paris, executives including CEO Stéphane de La Faverie outlined new opportunities for its luxury and prestige perfume portfolio, which spans brands like Tom Ford and Le Labo.


How Layering Transformed the Fragrance Market

From Chanel to Kayali, beauty brands at every price point are eschewing ‘signature scent’ marketing in favour of creating a wardrobe of perfume options.

How Layering Transformed the Fragrance Market

From Chanel to Kayali, beauty brands at every price point are eschewing ‘signature scent’ marketing in favour of creating a wardrobe of perfume options.


Make America Smell Like Cowboys Again?

The Western trend has crossed categories, triggering boom times for leathery fragrance launches.

Make America Smell Like Cowboys Again?

The Western trend has crossed categories, triggering boom times for leathery fragrance launches.


Why Beauty Companies Keep Cutting Their Portfolios

As shoppers and investors alike tighten their purse strings, a renewed focus on proven, lasting brands and categories is thinning the herd.

Why Beauty Companies Keep Cutting Their Portfolios

As shoppers and investors alike tighten their purse strings, a renewed focus on proven, lasting brands and categories is thinning the herd.


L’Oréal Names New Americas CEO, Appoints Chairman

Alexis Perakis-Valat, currently president of its consumer products division, will accede to the role, replacing David Greenberg who will become the company’s US chairman.

L’Oréal Names New Americas CEO, Appoints Chairman

Alexis Perakis-Valat, currently president of its consumer products division, will accede to the role, replacing David Greenberg who will become the company’s US chairman.


Dior Bets on Men’s Grooming With Sauvage London Pop-Up

The LVMH-owned beauty and fashion juggernaut is leaning on its Sauvage franchise, now the number one men’s fragrance in the world, to power a deeper entry into the men’s grooming market.

Dior Bets on Men’s Grooming With Sauvage London Pop-Up

The LVMH-owned beauty and fashion juggernaut is leaning on its Sauvage franchise, now the number one men’s fragrance in the world, to power a deeper entry into the men’s grooming market.


Bath & Body Works’ Plan to Restore Its Shine

With a new CEO, a deeper push into fine scents and updated distribution channels, the mall mainstay is hoping to reestablish its position as a fragrance authority in the US.

Bath & Body Works’ Plan to Restore Its Shine

With a new CEO, a deeper push into fine scents and updated distribution channels, the mall mainstay is hoping to reestablish its position as a fragrance authority in the US.


Eredi Zucca Launches Fragrance, Plots Global Expansion

As the fragrance category continues to grab interest across demographics, the Milanese grooming line, backed by Rhode investor D Capital, debuts a luxury collection.

Eredi Zucca Launches Fragrance, Plots Global Expansion

As the fragrance category continues to grab interest across demographics, the Milanese grooming line, backed by Rhode investor D Capital, debuts a luxury collection.