Fragrance

Olive Young Beat Sephora in Korea. Now It’s Coming to the US.
South Korea’s largest beauty retailer cements its plans to become the next big global beauty retailer as it prepares to compete with Ulta Beauty and Sephora’s widening K-beauty sections in the states.

Olive Young Beat Sephora in Korea. Now It’s Coming to the US.
South Korea’s largest beauty retailer cements its plans to become the next big global beauty retailer as it prepares to compete with Ulta Beauty and Sephora’s widening K-beauty sections in the states.

Why Press-On Nails Might Overtake the Gel Market
Cheaper to buy and easier to apply, press-on nails are coming for the billion-dollar nail salon business. (And for Megan Fox’s manicure.)

Why Press-On Nails Might Overtake the Gel Market
Cheaper to buy and easier to apply, press-on nails are coming for the billion-dollar nail salon business. (And for Megan Fox’s manicure.)

Inside MCo Beauty’s $600 Million Dupe Business
The Australian makeup label has become the number one beauty brand in its native country, and is growing abroad, thanks to the popularity of its lower-priced alternatives to products from Estée Lauder, Dior and more.

Inside MCo Beauty’s $600 Million Dupe Business
The Australian makeup label has become the number one beauty brand in its native country, and is growing abroad, thanks to the popularity of its lower-priced alternatives to products from Estée Lauder, Dior and more.

Why Beauty’s Biggest Companies Are Struggling to Grow
This season’s earnings paints a gloomy picture of the fiscal year ahead, thanks to a downturn in the US and a cooling fragrance market, but agile firms are finding brighter spots.

Why Beauty’s Biggest Companies Are Struggling to Grow
This season’s earnings paints a gloomy picture of the fiscal year ahead, thanks to a downturn in the US and a cooling fragrance market, but agile firms are finding brighter spots.

At the CFDA Awards, Recession Beauty Hacks Get Real
Guests like Addison Rae, Chloe Malle and Angel Reese talked getting ready for the demi-Met Gala — and the blush shades, drugstore hairsprays and makeup counters that got them there.

At the CFDA Awards, Recession Beauty Hacks Get Real
Guests like Addison Rae, Chloe Malle and Angel Reese talked getting ready for the demi-Met Gala — and the blush shades, drugstore hairsprays and makeup counters that got them there.

Mona Kattan Is Enjoying Her Freedom
This week, I give you my thoughts on Neutrogena’s new owner, Skims’ beauty hire and a boycott brewing on TikTok, alongside a candid Q&A with the Kayali founder on buying back her brand.

Mona Kattan Is Enjoying Her Freedom
This week, I give you my thoughts on Neutrogena’s new owner, Skims’ beauty hire and a boycott brewing on TikTok, alongside a candid Q&A with the Kayali founder on buying back her brand.

Coty Stares Into a Gucci-less Void
L’Oréal is set to take over the coveted Gucci license in a few short years, but losing a key brand is just one of the US conglomerate’s woes.

Coty Stares Into a Gucci-less Void
L’Oréal is set to take over the coveted Gucci license in a few short years, but losing a key brand is just one of the US conglomerate’s woes.

Why Fast-Fashion Retailers Can’t Crack Beauty
Stores like H&M, Zara and Primark are experimenting with selling makeup, hair care and fragrances. But as past experiments show, beauty is a tricky beast for mass retail.

Why Fast-Fashion Retailers Can’t Crack Beauty
Stores like H&M, Zara and Primark are experimenting with selling makeup, hair care and fragrances. But as past experiments show, beauty is a tricky beast for mass retail.

How ‘Made in Mexico’ Perfumes Won Over Niche Customers
Nimble niche perfumers like Xinú, Perfumérica and Laguna Cyprien are riding a wave of popularity with domestic customers and overseas visitors, and finding that building global brands doesn’t always mean US expansion.

How ‘Made in Mexico’ Perfumes Won Over Niche Customers
Nimble niche perfumers like Xinú, Perfumérica and Laguna Cyprien are riding a wave of popularity with domestic customers and overseas visitors, and finding that building global brands doesn’t always mean US expansion.

Gen Z’s New Humble Brag? Plastic Surgery.
‘They’re taking selfies of their plastic surgery appointments as if it’s a concert or a ‘get ready with me’ video,’ said one plastic surgeon. ‘They want everyone to know.’

Gen Z’s New Humble Brag? Plastic Surgery.
‘They’re taking selfies of their plastic surgery appointments as if it’s a concert or a ‘get ready with me’ video,’ said one plastic surgeon. ‘They want everyone to know.’

Estée Lauder Is Growing Again. Now Comes the Hard Part.
The US giant handily beat expectations and its own guidance in its latest earnings, but softness in the US and its hair and makeup businesses show it can’t take its foot off the gas yet.

Estée Lauder Is Growing Again. Now Comes the Hard Part.
The US giant handily beat expectations and its own guidance in its latest earnings, but softness in the US and its hair and makeup businesses show it can’t take its foot off the gas yet.

Investors’ Conservative Panic Isn’t Silencing Queer Beauty Founders
After years of championing identity-led brands, founders are now grappling with a rise in conservatism putting LGBTQ+-owned businesses at risk.

Investors’ Conservative Panic Isn’t Silencing Queer Beauty Founders
After years of championing identity-led brands, founders are now grappling with a rise in conservatism putting LGBTQ+-owned businesses at risk.