Asics Buys Marathon Registration Platforms to Boost Running-Shoe Sales
The Japanese sportswear brand is accelerating global expansion by acquiring race-registration platforms to deepen engagement with runners.
virtual-fashion
Technology
Ian Rogers: ‘Five years from now, we will have closets where we share our digital collections’
Ledger’s chief experience officer explains how — and when — fashion should tap into the NFT gold rush, as featured in the fourth episode of The BoF Show, now streaming on Bloomberg Quicktake.
Ian Rogers: ‘Five years from now, we will have closets where we share our digital collections’
Ledger’s chief experience officer explains how — and when — fashion should tap into the NFT gold rush, as featured in the fourth episode of The BoF Show, now streaming on Bloomberg Quicktake.
Technology
The Opportunity in Digital Fashion and Avatars
Please join us on Thursday, 18 November at 16:00 GMT for #BoFLIVE to hear BoF Insights’ Diana Lee and Rahul Malik in conversation with Helene Phillips, SVP digital and client experience, global at Jimmy Choo, and Rachel Waller, global VP of channel innovation at Burberry, as they explore the key takeaways from the latest BoF Insights report and discuss how fashion brands can approach the new digital frontier.
The Opportunity in Digital Fashion and Avatars
Please join us on Thursday, 18 November at 16:00 GMT for #BoFLIVE to hear BoF Insights’ Diana Lee and Rahul Malik in conversation with Helene Phillips, SVP digital and client experience, global at Jimmy Choo, and Rachel Waller, global VP of channel innovation at Burberry, as they explore the key takeaways from the latest BoF Insights report and discuss how fashion brands can approach the new digital frontier.
Technology
BoF Insights | The Opportunity in Digital Fashion and Avatars Report
BoF Insights’ guide to digital assets in fashion, which examines the rise of the metaverse and underlying technological, social and consumer shifts, plus includes a playbook for how to seize the opportunity.
BoF Insights | The Opportunity in Digital Fashion and Avatars Report
BoF Insights’ guide to digital assets in fashion, which examines the rise of the metaverse and underlying technological, social and consumer shifts, plus includes a playbook for how to seize the opportunity.
Technology
Facebook’s Vision for Fashion in the Metaverse
While announcing Facebook’s rebrand as Meta, Mark Zuckerberg offered his vision of the metaverse, and how we’ll dress in it.
Facebook’s Vision for Fashion in the Metaverse
While announcing Facebook’s rebrand as Meta, Mark Zuckerberg offered his vision of the metaverse, and how we’ll dress in it.
Technology
Unpacking Fashion’s Latest Wave of NFT Sales
What’s selling and who’s buying as fashion brands from Dolce & Gabbana to Rebecca Minkoff jump into the surging NFT market.
Unpacking Fashion’s Latest Wave of NFT Sales
What’s selling and who’s buying as fashion brands from Dolce & Gabbana to Rebecca Minkoff jump into the surging NFT market.
Technology
How Selfridges Is Bringing Virtual Fashion to Stores
Fashion may be preparing for a future in the metaverse, but retailers still need to attend to today’s business of selling to physical customers, often in physical stores.
How Selfridges Is Bringing Virtual Fashion to Stores
Fashion may be preparing for a future in the metaverse, but retailers still need to attend to today’s business of selling to physical customers, often in physical stores.
Luxury
Balenciaga and Fortnite Are a Match Made in the Metaverse
The collaboration spans virtual and physical clothes, as well as a marketing campaign that will appear on billboards in cities like New York and Tokyo, as well as in Fortnite itself.
Balenciaga and Fortnite Are a Match Made in the Metaverse
The collaboration spans virtual and physical clothes, as well as a marketing campaign that will appear on billboards in cities like New York and Tokyo, as well as in Fortnite itself.
Technology
Why Streetwear and NFTs Are a Perfect Match
Both trade in heavily hyped, limited-edition products that offer a sense of community. Fashion brands aiming to tap digital art take note.
Why Streetwear and NFTs Are a Perfect Match
Both trade in heavily hyped, limited-edition products that offer a sense of community. Fashion brands aiming to tap digital art take note.
Technology
NFTs for Fashion: Fad or Opportunity?
A fast-moving market for digital collectibles offers people a new way to communicate status in their increasingly digital lives. How should fashion brands respond?
NFTs for Fashion: Fad or Opportunity?
A fast-moving market for digital collectibles offers people a new way to communicate status in their increasingly digital lives. How should fashion brands respond?
Retail
The Obstacle Standing Between Retailers and Recovery
This week, everyone will be talking about widespread transport delays, the tail end of Paris Fashion Week and Adidas earnings.
The Obstacle Standing Between Retailers and Recovery
This week, everyone will be talking about widespread transport delays, the tail end of Paris Fashion Week and Adidas earnings.
The News in Brief
Gap Sales Miss Expectations After Old Navy, Athleta Fall Short
The brands Gap and Banana Republic beat comparable sales estimates.
Fashion Startup Founder Pleads Guilty in $300 Million Fraud
Christine Hunsicker admitted she falsified financial statements to promote CaaStle Inc. as a valuable, growing business when in reality it was struggling.
Victoria’s Secret Forecasts Its Best Year Since L Brands Split
The underwear company is anticipating net sales of at least $6.85 billion in the current fiscal year, exceeding analyst estimates and marking the highest revenue since its split from L Brands Inc in 2021.
Uniqlo Aims to Grow Tenfold in India With Summer-Centric Clothes
The Japanese brand is accelerating its expansion in India to capture a greater share of the rapidly growing apparel market and affluent consumer base.
Oasis Pressures Kao in Latest Japan Activist Investor Push
Activist fund Oasis Management Co. is calling on the Japanese personal care company to convene an extraordinary general meeting, seeking a probe into its supply-chain risk management and internal control.
American Eagle Forecasts Sales Growth Above Estimates on Demand From Wealthy Shoppers
The retailer surpassed annual sales forecasts but expects a $60 million drag from import tariffs in the first half of 2026.
Missoni Family Exits Namesake Brand
The transaction gives FSI, a Milan-based private equity fund, a controlling share in the Italian luxury house, as more founder-owned brands turn to investors to fund growth and weather a tough global market.