‘Fashion’s Forward 5,' a note from The Metaverse Society, examines the five key themes that will redefine business practices and customer engagement in the metaverse. Discover key extracts from the report here, alongside BoF analysis.
‘Fashion’s Forward 5,' a note from The Metaverse Society, examines the five key themes that will redefine business practices and customer engagement in the metaverse. Discover key extracts from the report here, alongside BoF analysis.
Brands are using them for design tasks, in their marketing, on their e-commerce sites and in augmented-reality experiences such as virtual try-on, with more applications still emerging.
Brands are using them for design tasks, in their marketing, on their e-commerce sites and in augmented-reality experiences such as virtual try-on, with more applications still emerging.
BoF and Snap invited market leaders, including executives from Louis Vuitton, Christian Louboutin, Jacquemus and Paco Rabanne, to discuss how to connect consumers to new forms of creativity, while investing in the channels and functionality that drive the bottom line.
BoF and Snap invited market leaders, including executives from Louis Vuitton, Christian Louboutin, Jacquemus and Paco Rabanne, to discuss how to connect consumers to new forms of creativity, while investing in the channels and functionality that drive the bottom line.
What You Will Learn at Our Technology Summit; Final Agenda & Speakers Announced
What You Will Learn at Our Technology Summit; Final Agenda & Speakers Announced
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On March 22 in New York, BoF will host a summit on AI, web3 and the inflection point in technology featuring speakers from Gucci, StockX, Levi’s, Ambush and more.
On March 22 in New York, BoF will host a summit on AI, web3 and the inflection point in technology featuring speakers from Gucci, StockX, Levi’s, Ambush and more.
BoF’s technology correspondent Marc Bain joins Imran Amed to discuss Silicon Valley’s latest craze, and its potential for the fashion industry.
BoF’s technology correspondent Marc Bain joins Imran Amed to discuss Silicon Valley’s latest craze, and its potential for the fashion industry.
The recent “MetaBirkin” non-fungible token legal battle surfaced the many digital grey areas around trademarks and authenticity. BoF Insights research sheds light on what consumers think.
The recent “MetaBirkin” non-fungible token legal battle surfaced the many digital grey areas around trademarks and authenticity. BoF Insights research sheds light on what consumers think.
BoF shares key insights from a panel positing tech-driven innovations for fashion and beauty at Copenhagen’s International Fashion Fair, which returned to celebrate its 60th season last week.
BoF shares key insights from a panel positing tech-driven innovations for fashion and beauty at Copenhagen’s International Fashion Fair, which returned to celebrate its 60th season last week.
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BoF technology correspondent Marc Bain unpacks the latest problem plaguing web3 creatives and hopefuls — and what it means for fashion’s future use of the technology.
BoF technology correspondent Marc Bain unpacks the latest problem plaguing web3 creatives and hopefuls — and what it means for fashion’s future use of the technology.
In 2022, NFTs were down but not out, TikTok was up and AI took an even bigger role in fashion businesses. Explore BoF’s coverage of these and other year-defining trends like the effort to give every clothing item a digital identity and the shopping habits of the crypto wealthy.
In 2022, NFTs were down but not out, TikTok was up and AI took an even bigger role in fashion businesses. Explore BoF’s coverage of these and other year-defining trends like the effort to give every clothing item a digital identity and the shopping habits of the crypto wealthy.
Many of the high-flying concepts and companies that led the charge into the metaverse and web3 have come crashing down to earth. Ironically, this makes it exactly the right time to take these visions of the future seriously, argues Doug Stephens.
Many of the high-flying concepts and companies that led the charge into the metaverse and web3 have come crashing down to earth. Ironically, this makes it exactly the right time to take these visions of the future seriously, argues Doug Stephens.
At VOICES 2022, BoF and Snapchat hosted a conversation between fashion leaders and innovative thinkers on how brands can utilise augmented reality to increase acquisition and deepen relationships with consumers.
At VOICES 2022, BoF and Snapchat hosted a conversation between fashion leaders and innovative thinkers on how brands can utilise augmented reality to increase acquisition and deepen relationships with consumers.
The underwear company is anticipating net sales of at least $6.85 billion in the current fiscal year, exceeding analyst estimates and marking the highest revenue since its split from L Brands Inc in 2021.
The Japanese brand is accelerating its expansion in India to capture a greater share of the rapidly growing apparel market and affluent consumer base.
Activist fund Oasis Management Co. is calling on the Japanese personal care company to convene an extraordinary general meeting, seeking a probe into its supply-chain risk management and internal control.
The retailer surpassed annual sales forecasts but expects a $60 million drag from import tariffs in the first half of 2026.
The transaction gives FSI, a Milan-based private equity fund, a controlling share in the Italian luxury house, as more founder-owned brands turn to investors to fund growth and weather a tough global market.
Spend growth at off-price chains is among the strongest in retail, with gains across all income segments.
The retailer said it was accounting for the 15 percent tariff announced by US president Donald Trump after the Supreme Court struck down most of his earlier tariffs.
Melissa Sperau, formerly of Shiseido, will join the US prestige cosmetics maker effective March 6.