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News & Analysis

Veronica Beard's Pricing Pivot

After four years of steady but slow growth, the sisters-in-law behind New York label Veronica Beard swallowed their pride — and lowered their price points — to reach the customers they were after.

News & Analysis

Veronica Beard's Pricing Pivot

After four years of steady but slow growth, the sisters-in-law behind New York label Veronica Beard swallowed their pride — and lowered their price points — to reach the customers they were after.


News & Analysis

How Vika Gazinskaya Put Herself on the Fashion Map

In recent seasons, Moscow-based designer Vika Gazinskaya has attracted attention, and orders, from some of the world's most influential stores, including Colette, Net-a-Porter and Fivestory. How did she do it?

News & Analysis

How Vika Gazinskaya Put Herself on the Fashion Map

In recent seasons, Moscow-based designer Vika Gazinskaya has attracted attention, and orders, from some of the world's most influential stores, including Colette, Net-a-Porter and Fivestory. How did she do it?


News & Analysis

The Slow and Steady Ascent of Bouchra Jarrar

Until not too long ago, Bouchra Jarrar’s razor-sharp tailoring was considered one of the best-kept secrets of French fashion. Now her business is gathering steam.

News & Analysis

The Slow and Steady Ascent of Bouchra Jarrar

Until not too long ago, Bouchra Jarrar’s razor-sharp tailoring was considered one of the best-kept secrets of French fashion. Now her business is gathering steam.


News & Analysis

Turning Point | How Joseph Altuzarra Found His Signature Silhouette

Today, Joseph Altuzarra is championed by fashion industry opinion-leaders Carine Roitfeld and Jenna Lyons, and stocked at some of the world’s best stores. BoF talks to the designer about how he built his brand and the breakthrough Fall 2012 collection that helped to crystallise his signature design template.

News & Analysis

Turning Point | How Joseph Altuzarra Found His Signature Silhouette

Today, Joseph Altuzarra is championed by fashion industry opinion-leaders Carine Roitfeld and Jenna Lyons, and stocked at some of the world’s best stores. BoF talks to the designer about how he built his brand and the breakthrough Fall 2012 collection that helped to crystallise his signature design template.


News & Analysis

Turning Point | Esteban Cortazar, Comeback Kid

Before the debut of his second capsule collection with Net-a-Porter, set to launch on July 17th, designer Esteban Cortazar spoke to BoF about why leaving Ungaro was the best decision of his life, his new business model, and why slow and steady wins the race.

News & Analysis

Turning Point | Esteban Cortazar, Comeback Kid

Before the debut of his second capsule collection with Net-a-Porter, set to launch on July 17th, designer Esteban Cortazar spoke to BoF about why leaving Ungaro was the best decision of his life, his new business model, and why slow and steady wins the race.


News & Analysis

Turning Point | How Want Les Essentiels de la Vie Found Its Footing

Today, accessories brand Want Les Essentiels de la Vie is stocked at some of the world’s best stores. But a few years back, the business was on the verge of collapse. Co-founders Byron and Dexter Peart tell BoF how J.Crew's Mickey Drexler helped them regain faith in their brand — and take it to the next level.

News & Analysis

Turning Point | How Want Les Essentiels de la Vie Found Its Footing

Today, accessories brand Want Les Essentiels de la Vie is stocked at some of the world’s best stores. But a few years back, the business was on the verge of collapse. Co-founders Byron and Dexter Peart tell BoF how J.Crew's Mickey Drexler helped them regain faith in their brand — and take it to the next level.


News & Analysis

Turning Point | Ostwald Helgason

After several seasons of struggling to gain traction, Ostwald Helgason is firmly on the ascent. But how did the label go from false starts to a prominent and rising position on the global fashion radar?

News & Analysis

Turning Point | Ostwald Helgason

After several seasons of struggling to gain traction, Ostwald Helgason is firmly on the ascent. But how did the label go from false starts to a prominent and rising position on the global fashion radar?


News & Analysis

Turning Point | How J.W. Anderson Became a Brand Builder

Today, we are pleased to introduce Turning Point, a new BoF series examining critical moments in the careers of fashion’s brightest rising stars, starting with London-based designer J.W. Anderson.

News & Analysis

Turning Point | How J.W. Anderson Became a Brand Builder

Today, we are pleased to introduce Turning Point, a new BoF series examining critical moments in the careers of fashion’s brightest rising stars, starting with London-based designer J.W. Anderson.