Fashion Startup Founder Pleads Guilty in $300 Million Fraud
Christine Hunsicker admitted she falsified financial statements to promote CaaStle Inc. as a valuable, growing business when in reality it was struggling.
the-china-edit
Latest News & Analysis
China
Cheaper Luxury Gets Chinese Excited
Louis Vuitton, Gucci, Hermès and Burberry all reduced their prices in China this month. Who is next and how will this impact the bottom line?
Cheaper Luxury Gets Chinese Excited
Louis Vuitton, Gucci, Hermès and Burberry all reduced their prices in China this month. Who is next and how will this impact the bottom line?
China
Chinese Shoppers Can’t Get Enough of ‘Haitao’
Start-ups are disrupting China's booming $125 billion cross-border e-commerce trade, providing an alternative to giant platforms accused of manipulating traffic, to force brands into exclusive partnerships.
Chinese Shoppers Can’t Get Enough of ‘Haitao’
Start-ups are disrupting China's booming $125 billion cross-border e-commerce trade, providing an alternative to giant platforms accused of manipulating traffic, to force brands into exclusive partnerships.
China
Impulsive, Addictive Social Commerce Is China’s Latest Craze
BoF investigates how brands are leveraging WeChat’s mini-programmes to create dopamine-fuelled shopping experiences that are viral, interactive and hyper-social.
Impulsive, Addictive Social Commerce Is China’s Latest Craze
BoF investigates how brands are leveraging WeChat’s mini-programmes to create dopamine-fuelled shopping experiences that are viral, interactive and hyper-social.
China
Media Exodus Risks Chinese Fashion Upset
Several big editorial departures could impact China’s fashion media and change the balance of power within the industry.
Media Exodus Risks Chinese Fashion Upset
Several big editorial departures could impact China’s fashion media and change the balance of power within the industry.
ADVERTISEMENT
China
Chinese Consumers Spent $146 Billion Over Spring Festival
As China ushered in the Year of the Dog with a flurry of spending, who were the biggest winners and losers? BoF investigates in this month's China Edit.
Chinese Consumers Spent $146 Billion Over Spring Festival
As China ushered in the Year of the Dog with a flurry of spending, who were the biggest winners and losers? BoF investigates in this month's China Edit.
China
Chinese Investors Pile Into Global Fashion Businesses
In this month’s China Edit, BoF explores the flurry of activity from Chinese firms investing in the fashion sector.
Chinese Investors Pile Into Global Fashion Businesses
In this month’s China Edit, BoF explores the flurry of activity from Chinese firms investing in the fashion sector.
China
China’s Online Giants Get Physical
In this month’s China Edit, the battle between China's e-commerce giants is heating up as adversaries wage war offline.
China’s Online Giants Get Physical
In this month’s China Edit, the battle between China's e-commerce giants is heating up as adversaries wage war offline.
China
Keeping Pace With the Changing Chinese Consumer
In this month’s China Edit, as Chinese consumer confidence reaches a 10-year high, some trends are worth watching for fashion and beauty brands.
Keeping Pace With the Changing Chinese Consumer
In this month’s China Edit, as Chinese consumer confidence reaches a 10-year high, some trends are worth watching for fashion and beauty brands.
ADVERTISEMENT
China
What China’s National Congress Means for Fashion
In this month’s China Edit, implications of the 19th National Congress on the fashion industry, Shanghai Fashion Week and Golden Week.
What China’s National Congress Means for Fashion
In this month’s China Edit, implications of the 19th National Congress on the fashion industry, Shanghai Fashion Week and Golden Week.
China
China’s New Wave of Female Fashion Executives
In this month’s China Edit, Chinese executives and their power moves are in the spotlight, Plaza 66 reopens in Shanghai and Dior continues its digital innovation.
China’s New Wave of Female Fashion Executives
In this month’s China Edit, Chinese executives and their power moves are in the spotlight, Plaza 66 reopens in Shanghai and Dior continues its digital innovation.
China
Chinese Firms Flex Investment Muscle Abroad
In this month’s China Edit, Chinese companies keep snapping up international fashion assets, Galeries Lafayette plans further expansion on the mainland and Diesel teams up with Li Yuchun.
Chinese Firms Flex Investment Muscle Abroad
In this month’s China Edit, Chinese companies keep snapping up international fashion assets, Galeries Lafayette plans further expansion on the mainland and Diesel teams up with Li Yuchun.
China
China’s Store of the Future Has No Checkout, No Cash and No Staff
In this month’s China Edit, more Chinese retailers are testing 24-hour stores run entirely by technology, while Gucci and Louis Vuitton have finally launched e-commerce in China.
China’s Store of the Future Has No Checkout, No Cash and No Staff
In this month’s China Edit, more Chinese retailers are testing 24-hour stores run entirely by technology, while Gucci and Louis Vuitton have finally launched e-commerce in China.
The News in Brief
Victoria’s Secret Forecasts Its Best Year Since L Brands Split
The underwear company is anticipating net sales of at least $6.85 billion in the current fiscal year, exceeding analyst estimates and marking the highest revenue since its split from L Brands Inc in 2021.
Uniqlo Aims to Grow Tenfold in India With Summer-Centric Clothes
The Japanese brand is accelerating its expansion in India to capture a greater share of the rapidly growing apparel market and affluent consumer base.
Oasis Pressures Kao in Latest Japan Activist Investor Push
Activist fund Oasis Management Co. is calling on the Japanese personal care company to convene an extraordinary general meeting, seeking a probe into its supply-chain risk management and internal control.
American Eagle Forecasts Sales Growth Above Estimates on Demand From Wealthy Shoppers
The retailer surpassed annual sales forecasts but expects a $60 million drag from import tariffs in the first half of 2026.
Missoni Family Exits Namesake Brand
The transaction gives FSI, a Milan-based private equity fund, a controlling share in the Italian luxury house, as more founder-owned brands turn to investors to fund growth and weather a tough global market.
Ross Stores Forecasts Annual Sales Above Estimates on Resilient Demand for Discounted Apparel
Spend growth at off-price chains is among the strongest in retail, with gains across all income segments.
Abercrombie & Fitch Forecasts Muted Annual Sales Amid Tariff Uncertainty
The retailer said it was accounting for the 15 percent tariff announced by US president Donald Trump after the Supreme Court struck down most of his earlier tariffs.