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Workplace & Talent

Under Armour CFO and COO to Step Down

Under Armour Inc. Chief Operating Officer Brad Dickerson will step down from the athletic-apparel maker next year.

Workplace & Talent

Under Armour CFO and COO to Step Down

Under Armour Inc. Chief Operating Officer Brad Dickerson will step down from the athletic-apparel maker next year.


News & Analysis

Under Armour, Wisconsin Sign $100 Million Apparel Deal

Under Armour Inc. signed a 10-year deal worth more than $100 million to become the University of Wisconsin’s official outfitter.

News & Analysis

Under Armour, Wisconsin Sign $100 Million Apparel Deal

Under Armour Inc. signed a 10-year deal worth more than $100 million to become the University of Wisconsin’s official outfitter.


News & Analysis

Nike Said to Face Bidding War for NCAA’s Richest Program

Nike Inc. won’t renew its apparel contract with the University of Texas before the company’s exclusive negotiating window expires on Oct. 1.

News & Analysis

Nike Said to Face Bidding War for NCAA’s Richest Program

Nike Inc. won’t renew its apparel contract with the University of Texas before the company’s exclusive negotiating window expires on Oct. 1.


Financial Markets

Nike Sprints Ahead as China Sales Defy Economic Slowdown

Nike Inc's first-quarter profits outpaced expectations as surprisingly steep China growth boosted the sportswear maker.

Financial Markets

Nike Sprints Ahead as China Sales Defy Economic Slowdown

Nike Inc's first-quarter profits outpaced expectations as surprisingly steep China growth boosted the sportswear maker.


Marketing

Reebok Heads Back to the Gym with New Marketing Blitz

Adidas is underlining its commitment to struggling brand Reebok by stepping up a major marketing campaign that returns it to its roots in the personal fitness business.

Marketing

Reebok Heads Back to the Gym with New Marketing Blitz

Adidas is underlining its commitment to struggling brand Reebok by stepping up a major marketing campaign that returns it to its roots in the personal fitness business.


Marketing

Why Nike Is Desperate to Keep Michael Jordan’s Sponsorship Money Secret

Nike is forced to hand over one of the most lucrative and secret contracts in sports.

Marketing

Why Nike Is Desperate to Keep Michael Jordan’s Sponsorship Money Secret

Nike is forced to hand over one of the most lucrative and secret contracts in sports.


News & Analysis

Under Armour to Sponsor NBA's Draft Combine

Under Armour signed a multiyear deal Monday to sponsor the NBA's draft combine.

News & Analysis

Under Armour to Sponsor NBA's Draft Combine

Under Armour signed a multiyear deal Monday to sponsor the NBA's draft combine.


Financial Markets

Adidas Profit Misses Estimates as Demand Lags Last Year’s Cup

Adidas AG reported profit that missed analysts’ estimates as the maker of Lionel Messi soccer cleats couldn’t match demand spurred by last summer’s World Cup.

Financial Markets

Adidas Profit Misses Estimates as Demand Lags Last Year’s Cup

Adidas AG reported profit that missed analysts’ estimates as the maker of Lionel Messi soccer cleats couldn’t match demand spurred by last summer’s World Cup.


Marketing

Michigan’s $169 Million Nike Deal Is Richest in College Sports

The University of Michigan’s new apparel contract with Nike Inc. is worth $169 million, the largest in the history of college sports by almost $80 million.

Marketing

Michigan’s $169 Million Nike Deal Is Richest in College Sports

The University of Michigan’s new apparel contract with Nike Inc. is worth $169 million, the largest in the history of college sports by almost $80 million.


News & Analysis

Nike Wins Contract to Make NBA Uniforms, Taking Over for Adidas

Nike Inc. won an eight-year deal to make uniforms for the National Basketball Association, taking over a contract that Adidas AG has until 2017.

News & Analysis

Nike Wins Contract to Make NBA Uniforms, Taking Over for Adidas

Nike Inc. won an eight-year deal to make uniforms for the National Basketball Association, taking over a contract that Adidas AG has until 2017.


Marketing

Under Armour Gets Shot at Hoop Dreams in NBA Finals

The NBA Finals are a chance for Under Armour Inc. and star Stephen Curry to challenge Nike Inc.’s decades of basketball dominance.

Marketing

Under Armour Gets Shot at Hoop Dreams in NBA Finals

The NBA Finals are a chance for Under Armour Inc. and star Stephen Curry to challenge Nike Inc.’s decades of basketball dominance.


Technology

Fitbit IPO Rides on Persuading You to Dust Off Your Wristband

Companies like Fitbit Inc., which is planning an initial public offering, are making a big bet that they can keep their products from ending up gathering dust in desk drawers.

Technology

Fitbit IPO Rides on Persuading You to Dust Off Your Wristband

Companies like Fitbit Inc., which is planning an initial public offering, are making a big bet that they can keep their products from ending up gathering dust in desk drawers.