Fashion Startup Founder Pleads Guilty in $300 Million Fraud
Christine Hunsicker admitted she falsified financial statements to promote CaaStle Inc. as a valuable, growing business when in reality it was struggling.
skincare
Partner Content
Strategic Reinvention: Growing a Beauty Brand with Staying Power
At The Business of Beauty Global Forum, Front Row’s chief revenue officer Christopher Skinner and Tatcha’s chief marketing officer Nicole Frusci joined BoF’s Alice Gividen on stage to explore building a lasting beauty business in an ever-changing market.
Strategic Reinvention: Growing a Beauty Brand with Staying Power
At The Business of Beauty Global Forum, Front Row’s chief revenue officer Christopher Skinner and Tatcha’s chief marketing officer Nicole Frusci joined BoF’s Alice Gividen on stage to explore building a lasting beauty business in an ever-changing market.
Beauty
L’Oréal to Acquire British Skincare Brand Medik8
The world’s biggest beauty company has acquired a majority stake in the English premium skin care line known for its science-backed serums.
L’Oréal to Acquire British Skincare Brand Medik8
The world’s biggest beauty company has acquired a majority stake in the English premium skin care line known for its science-backed serums.
Beauty
How to Rebrand Without Losing Your Fans
When growth plateaus, beauty companies may remix their logos, colour schemes and even products in the hopes of appealing to a wider audience or re-engaging their core. But finding a new brand identity can sometimes mean upsetting fans of the old one.
How to Rebrand Without Losing Your Fans
When growth plateaus, beauty companies may remix their logos, colour schemes and even products in the hopes of appealing to a wider audience or re-engaging their core. But finding a new brand identity can sometimes mean upsetting fans of the old one.
Beauty
Inside The Business of Beauty’s Community Event for Industry Leaders in New York
The Business of Beauty gathered founders and leaders from companies such as Bansk Beauty, Glossier, Kenvue, Shiseido, Puig Beauty, Printemps, Elemis, L’Oréal, Nars Cosmetics, Unilever and Coty to discuss building agility in a rapidly changing market.
Inside The Business of Beauty’s Community Event for Industry Leaders in New York
The Business of Beauty gathered founders and leaders from companies such as Bansk Beauty, Glossier, Kenvue, Shiseido, Puig Beauty, Printemps, Elemis, L’Oréal, Nars Cosmetics, Unilever and Coty to discuss building agility in a rapidly changing market.
Beauty
The End of the Lipstick Index
After years of double-digit growth and a perception of being impervious to wider economic downturns, the beauty industry is finding that cash-strapped customers aren’t interested in “little luxuries.”
The End of the Lipstick Index
After years of double-digit growth and a perception of being impervious to wider economic downturns, the beauty industry is finding that cash-strapped customers aren’t interested in “little luxuries.”
Beauty
Mexican Beauty Brands Seize the Moment
Brands founded in Mexico were already riding a wave of national pride, as more customers look for more culturally authentic brands. Now TikTok Shop, savvy marketing and improved trade policy are helping them grow to the next level.
Mexican Beauty Brands Seize the Moment
Brands founded in Mexico were already riding a wave of national pride, as more customers look for more culturally authentic brands. Now TikTok Shop, savvy marketing and improved trade policy are helping them grow to the next level.
Partner Content
How Maesa Creates and Scales Beauty Brands in a Saturated Market
As a global incubator and operator for beauty and personal care brands, Maesa is growing its presence across new and existing categories — putting unmet customer needs at the centre of its own brands’ strategy. BoF hears from chief executive officer Piyush Jain and chief financial officer Zaheer Ferguson on its goals to disrupt the beauty and wellness space.
How Maesa Creates and Scales Beauty Brands in a Saturated Market
As a global incubator and operator for beauty and personal care brands, Maesa is growing its presence across new and existing categories — putting unmet customer needs at the centre of its own brands’ strategy. BoF hears from chief executive officer Piyush Jain and chief financial officer Zaheer Ferguson on its goals to disrupt the beauty and wellness space.
Beauty
A New Era of Men’s Skincare in India
Traditional macho marketing is being replaced by inclusive campaigns, science-backed formulations and influencer-led storytelling as Indian men embrace beauty and skincare.
A New Era of Men’s Skincare in India
Traditional macho marketing is being replaced by inclusive campaigns, science-backed formulations and influencer-led storytelling as Indian men embrace beauty and skincare.
Beauty
Estée Lauder Companies' Makeover Begins
In order to reverse its sales decline, the company is reportedly considering selling off poorer-performing, lower-margin brands and cutting other costs. Investors want to see the fat trimmed, and more room created for future growth.
Estée Lauder Companies' Makeover Begins
In order to reverse its sales decline, the company is reportedly considering selling off poorer-performing, lower-margin brands and cutting other costs. Investors want to see the fat trimmed, and more room created for future growth.
Beauty
How Skincare Products Can Prove Their Value
In the face of discount-seeking consumers and dupe culture, brands are doing more to prove their formulas are worth their premium prices.
How Skincare Products Can Prove Their Value
In the face of discount-seeking consumers and dupe culture, brands are doing more to prove their formulas are worth their premium prices.
Beauty
The Business of Beauty Haul of Fame: Revenge of the Cheap Shampoo
The new “everything shower” costs less than a latte — and about as much as a drugstore shampoo and conditioner, Faran Krentcil writes in Haul of Fame.
The Business of Beauty Haul of Fame: Revenge of the Cheap Shampoo
The new “everything shower” costs less than a latte — and about as much as a drugstore shampoo and conditioner, Faran Krentcil writes in Haul of Fame.
Beauty
The Best of BoF 2024: When Beauty Trends Tap Culture
This year, marketing efforts for everything from skincare to fragrance targeted new cohorts — Gen Alpha, male athletes, pet owners, “MomTok” — and across more channels than ever.
The Best of BoF 2024: When Beauty Trends Tap Culture
This year, marketing efforts for everything from skincare to fragrance targeted new cohorts — Gen Alpha, male athletes, pet owners, “MomTok” — and across more channels than ever.
The News in Brief
Victoria’s Secret Forecasts Its Best Year Since L Brands Split
The underwear company is anticipating net sales of at least $6.85 billion in the current fiscal year, exceeding analyst estimates and marking the highest revenue since its split from L Brands Inc in 2021.
Uniqlo Aims to Grow Tenfold in India With Summer-Centric Clothes
The Japanese brand is accelerating its expansion in India to capture a greater share of the rapidly growing apparel market and affluent consumer base.
Oasis Pressures Kao in Latest Japan Activist Investor Push
Activist fund Oasis Management Co. is calling on the Japanese personal care company to convene an extraordinary general meeting, seeking a probe into its supply-chain risk management and internal control.
American Eagle Forecasts Sales Growth Above Estimates on Demand From Wealthy Shoppers
The retailer surpassed annual sales forecasts but expects a $60 million drag from import tariffs in the first half of 2026.
Missoni Family Exits Namesake Brand
The transaction gives FSI, a Milan-based private equity fund, a controlling share in the Italian luxury house, as more founder-owned brands turn to investors to fund growth and weather a tough global market.
Ross Stores Forecasts Annual Sales Above Estimates on Resilient Demand for Discounted Apparel
Spend growth at off-price chains is among the strongest in retail, with gains across all income segments.
Abercrombie & Fitch Forecasts Muted Annual Sales Amid Tariff Uncertainty
The retailer said it was accounting for the 15 percent tariff announced by US president Donald Trump after the Supreme Court struck down most of his earlier tariffs.