Gap Sales Miss Expectations After Old Navy, Athleta Fall Short
The brands Gap and Banana Republic beat comparable sales estimates.
regulation
Partner Content
Creating a Dialogue With Consumers Through Connected Products
Michele Casucci, founder and GM of Certilogo, gathered global executives from the fashion and luxury sectors onsite at BoF VOICES 2024 to discuss how digital product passport technology can support brands in building a dialogue with consumers.
Creating a Dialogue With Consumers Through Connected Products
Michele Casucci, founder and GM of Certilogo, gathered global executives from the fashion and luxury sectors onsite at BoF VOICES 2024 to discuss how digital product passport technology can support brands in building a dialogue with consumers.
Beauty
RFK Jr. Is Poised to Be America’s Wellness Influencer-in-Chief
While doctors are alarmed about RFK Jr.’s views on vaccines, parts of the wellness world are embracing Trump’s pick for Health and Human Services secretary.
RFK Jr. Is Poised to Be America’s Wellness Influencer-in-Chief
While doctors are alarmed about RFK Jr.’s views on vaccines, parts of the wellness world are embracing Trump’s pick for Health and Human Services secretary.
Beauty
Trump’s Tariffs: Beauty’s Winners and Losers
President-elect Donald Trump's idea to ratchet up tariffs on foreign-made goods could mean a hit to supply chains, margins and overseas sales for beauty brands like E.l.f. Cosmetics and Jolie.
Trump’s Tariffs: Beauty’s Winners and Losers
President-elect Donald Trump's idea to ratchet up tariffs on foreign-made goods could mean a hit to supply chains, margins and overseas sales for beauty brands like E.l.f. Cosmetics and Jolie.
Global Markets
How Fashion Is Shaking Up Its Global Sourcing Strategies
Rising costs, evolving trade policies and shifting political winds are pushing brands to diversify their sourcing in Asia and laying the foundations for more manufacturing closer to home, as detailed in the BoF-McKinsey State of Fashion 2025.
How Fashion Is Shaking Up Its Global Sourcing Strategies
Rising costs, evolving trade policies and shifting political winds are pushing brands to diversify their sourcing in Asia and laying the foundations for more manufacturing closer to home, as detailed in the BoF-McKinsey State of Fashion 2025.
Technology
How Trump’s Tech Policies Will Impact Fashion
The TikTok ban, social-media moderation, AI and crypto are among the parts of the technology landscape the Trump administration could reshape.
How Trump’s Tech Policies Will Impact Fashion
The TikTok ban, social-media moderation, AI and crypto are among the parts of the technology landscape the Trump administration could reshape.
Luxury
US Court Blocks Tapestry’s $8.5 Billion Acquisition of Rival Capri
The FTC argued at an eight-day trial in New York that the merger would eliminate fierce head-to-head competition between the top two US handbag makers.
US Court Blocks Tapestry’s $8.5 Billion Acquisition of Rival Capri
The FTC argued at an eight-day trial in New York that the merger would eliminate fierce head-to-head competition between the top two US handbag makers.
Partner Content
Unlocking Commercial Opportunities with Digital Product Passports
Digital product passport technology could tackle counterfeiting, help brands meet regulatory requirements and unlock new sources of revenue and engagement. Michele Casucci, founder and GM of Certilogo and Robin Mellery-Pratt, BoF’s head of content strategy, gathered executives in Paris to discuss its potential.
Unlocking Commercial Opportunities with Digital Product Passports
Digital product passport technology could tackle counterfeiting, help brands meet regulatory requirements and unlock new sources of revenue and engagement. Michele Casucci, founder and GM of Certilogo and Robin Mellery-Pratt, BoF’s head of content strategy, gathered executives in Paris to discuss its potential.
Marketing
What Fashion Needs to Know About Gen Alpha’s Social Media Restrictions
At least 15 US states have enacted policies regulating cell phone usage among teenagers and children, pointing to the youth mental health crisis and other potential harms of incessant access to the internet. For marketers, the laws pose a barrier to reaching young consumers as well as an opportunity to get to know this cohort better.
What Fashion Needs to Know About Gen Alpha’s Social Media Restrictions
At least 15 US states have enacted policies regulating cell phone usage among teenagers and children, pointing to the youth mental health crisis and other potential harms of incessant access to the internet. For marketers, the laws pose a barrier to reaching young consumers as well as an opportunity to get to know this cohort better.
Beauty
The Confusing World of Skincare Claims, Explained
A product’s promises are only as good as the tests that back them up. But a closer look reveals that some claims aren’t as ironclad as they seem.
The Confusing World of Skincare Claims, Explained
A product’s promises are only as good as the tests that back them up. But a closer look reveals that some claims aren’t as ironclad as they seem.
Retail
US Crackdown on Cheap Chinese Goods Takes Aim at Temu, Shein
Plans to begin taxing US imports worth less than $800 would shut a loophole that that has helped fuel the Chinese-linked e-commerce players’ growth.
US Crackdown on Cheap Chinese Goods Takes Aim at Temu, Shein
Plans to begin taxing US imports worth less than $800 would shut a loophole that that has helped fuel the Chinese-linked e-commerce players’ growth.
Sustainability
At NYFW, Models Push Governor to Sign Fashion Workers Act into Law
The Model Alliance delivered hundreds of letters from models and allies to New York Governor Kathy Hochul’s office Tuesday morning, calling on her to sign the act which passed in the state’s Senate and Assembly in July.
At NYFW, Models Push Governor to Sign Fashion Workers Act into Law
The Model Alliance delivered hundreds of letters from models and allies to New York Governor Kathy Hochul’s office Tuesday morning, calling on her to sign the act which passed in the state’s Senate and Assembly in July.
Luxury
The Coach-Michael Kors Deal Has Its Day in Court
Hours before its runway show during New York Fashion Week on Monday, Coach’s parent company, Tapestry, faced off with the FTC to prove its $8 billion acquisition of Michael Kors’ owner Capri isn’t anti-competitive.
The Coach-Michael Kors Deal Has Its Day in Court
Hours before its runway show during New York Fashion Week on Monday, Coach’s parent company, Tapestry, faced off with the FTC to prove its $8 billion acquisition of Michael Kors’ owner Capri isn’t anti-competitive.
The News in Brief
Fashion Startup Founder Pleads Guilty in $300 Million Fraud
Christine Hunsicker admitted she falsified financial statements to promote CaaStle Inc. as a valuable, growing business when in reality it was struggling.
Victoria’s Secret Forecasts Its Best Year Since L Brands Split
The underwear company is anticipating net sales of at least $6.85 billion in the current fiscal year, exceeding analyst estimates and marking the highest revenue since its split from L Brands Inc in 2021.
Uniqlo Aims to Grow Tenfold in India With Summer-Centric Clothes
The Japanese brand is accelerating its expansion in India to capture a greater share of the rapidly growing apparel market and affluent consumer base.
Oasis Pressures Kao in Latest Japan Activist Investor Push
Activist fund Oasis Management Co. is calling on the Japanese personal care company to convene an extraordinary general meeting, seeking a probe into its supply-chain risk management and internal control.
American Eagle Forecasts Sales Growth Above Estimates on Demand From Wealthy Shoppers
The retailer surpassed annual sales forecasts but expects a $60 million drag from import tariffs in the first half of 2026.
Missoni Family Exits Namesake Brand
The transaction gives FSI, a Milan-based private equity fund, a controlling share in the Italian luxury house, as more founder-owned brands turn to investors to fund growth and weather a tough global market.
Ross Stores Forecasts Annual Sales Above Estimates on Resilient Demand for Discounted Apparel
Spend growth at off-price chains is among the strongest in retail, with gains across all income segments.