Gap Sales Miss Expectations After Old Navy, Athleta Fall Short
The brands Gap and Banana Republic beat comparable sales estimates.
livestream
Latest News & Analysis
Technology
BoF LIVE: How to Leverage Livestreaming
A panel of experts discuss the keys to making sales through real-time video streaming, a trend expanding beyond China as new technologies spread around the world.
BoF LIVE: How to Leverage Livestreaming
A panel of experts discuss the keys to making sales through real-time video streaming, a trend expanding beyond China as new technologies spread around the world.
Technology
How to Leverage Livestreaming
In this exclusive online event for BoF Professional members, please join NTWRK’s Moksha Fitzgibbons and Mark Yuan of And Luxe in discussion with and BoF’s Zoe Suen, author of a recent case study on the topic, and Brian Baskin as they examine both the risks and rewards of livestreaming.
How to Leverage Livestreaming
In this exclusive online event for BoF Professional members, please join NTWRK’s Moksha Fitzgibbons and Mark Yuan of And Luxe in discussion with and BoF’s Zoe Suen, author of a recent case study on the topic, and Brian Baskin as they examine both the risks and rewards of livestreaming.
Marketing
Why Telfar Is Launching a Television Channel
The designer will release new products via a 24-hour television channel in a bid to beat the bots and build on an already flourishing fan community.
Why Telfar Is Launching a Television Channel
The designer will release new products via a 24-hour television channel in a bid to beat the bots and build on an already flourishing fan community.
China
Searching for the Next TikTok
Kuaishou’s blockbuster IPO has focused minds on China’s short video space, where several apps are clamouring for attention. Which platforms are the right fit for fashion and beauty brands?
Searching for the Next TikTok
Kuaishou’s blockbuster IPO has focused minds on China’s short video space, where several apps are clamouring for attention. Which platforms are the right fit for fashion and beauty brands?
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The News in Brief
Fashion Startup Founder Pleads Guilty in $300 Million Fraud
Christine Hunsicker admitted she falsified financial statements to promote CaaStle Inc. as a valuable, growing business when in reality it was struggling.
Victoria’s Secret Forecasts Its Best Year Since L Brands Split
The underwear company is anticipating net sales of at least $6.85 billion in the current fiscal year, exceeding analyst estimates and marking the highest revenue since its split from L Brands Inc in 2021.
Uniqlo Aims to Grow Tenfold in India With Summer-Centric Clothes
The Japanese brand is accelerating its expansion in India to capture a greater share of the rapidly growing apparel market and affluent consumer base.
Oasis Pressures Kao in Latest Japan Activist Investor Push
Activist fund Oasis Management Co. is calling on the Japanese personal care company to convene an extraordinary general meeting, seeking a probe into its supply-chain risk management and internal control.
American Eagle Forecasts Sales Growth Above Estimates on Demand From Wealthy Shoppers
The retailer surpassed annual sales forecasts but expects a $60 million drag from import tariffs in the first half of 2026.
Missoni Family Exits Namesake Brand
The transaction gives FSI, a Milan-based private equity fund, a controlling share in the Italian luxury house, as more founder-owned brands turn to investors to fund growth and weather a tough global market.
Ross Stores Forecasts Annual Sales Above Estimates on Resilient Demand for Discounted Apparel
Spend growth at off-price chains is among the strongest in retail, with gains across all income segments.