Gap Sales Miss Expectations After Old Navy, Athleta Fall Short
The brands Gap and Banana Republic beat comparable sales estimates.

Chinese tech start-ups were once dismissed as mere copies of concepts cooked up in Silicon Valley. Now, a new generation of entrepreneurs are transforming what began as clones into highly innovative companies, demonstrating that copying is often at the heart of creativity.

Chinese tech start-ups were once dismissed as mere copies of concepts cooked up in Silicon Valley. Now, a new generation of entrepreneurs are transforming what began as clones into highly innovative companies, demonstrating that copying is often at the heart of creativity.

The entrepreneurs behind Allbirds, Hims and Hers and Good American outlined the keys to their brands’ success at BoF West.

The entrepreneurs behind Allbirds, Hims and Hers and Good American outlined the keys to their brands’ success at BoF West.

Explore BoF’s step-by-step guide for every stage of the start-up lifecycle, featuring insight from the industry’s leading entrepreneurs and practical materials designed to drive your business forward.

Explore BoF’s step-by-step guide for every stage of the start-up lifecycle, featuring insight from the industry’s leading entrepreneurs and practical materials designed to drive your business forward.

Founders are no doubt a rare breed driven by instinct, ambition, appetite for risk and a nose for opportunity. But the enduring notion that entrepreneurs are born, and not made, is as full of myth as trite phrases like ‘lightbulb moments’ and ‘ripping up the rulebook.’

Founders are no doubt a rare breed driven by instinct, ambition, appetite for risk and a nose for opportunity. But the enduring notion that entrepreneurs are born, and not made, is as full of myth as trite phrases like ‘lightbulb moments’ and ‘ripping up the rulebook.’

This social media influencer-turned-entrepreneur built a $1.2 billion beauty brand that’s one of the hottest acquisition targets in the industry. Now, the straight-talking Iraqi-American wants to build one of the largest beauty businesses in the world.

This social media influencer-turned-entrepreneur built a $1.2 billion beauty brand that’s one of the hottest acquisition targets in the industry. Now, the straight-talking Iraqi-American wants to build one of the largest beauty businesses in the world.

In the first in-depth interview about her new, self-funded brand, the world-class tennis player talks to BoF about her love of fashion, her previous challenges in the space and how on-court successes and setbacks have helped prepare her for entrepreneurship.

In the first in-depth interview about her new, self-funded brand, the world-class tennis player talks to BoF about her love of fashion, her previous challenges in the space and how on-court successes and setbacks have helped prepare her for entrepreneurship.

A great idea is an important first step, but it’s the business model that will turn that concept into a real company.

A great idea is an important first step, but it’s the business model that will turn that concept into a real company.

A few lucky founders have all the money they need to launch their business. Everyone else needs outside funding. Founders must consider not only how much cash they need to raise, but which investors to bring in, and on what terms.

A few lucky founders have all the money they need to launch their business. Everyone else needs outside funding. Founders must consider not only how much cash they need to raise, but which investors to bring in, and on what terms.

Matching a great product to a big market can only happen through continual experimentation, iteration and incorporation of customer feedback.

Matching a great product to a big market can only happen through continual experimentation, iteration and incorporation of customer feedback.

Founders must have a clear vision of their target customer, backed by a mix of intuition and data. Understanding who will buy a product forms the basis of nearly every business decision, from marketing strategy and pricing, to whether and where to open stores.

Founders must have a clear vision of their target customer, backed by a mix of intuition and data. Understanding who will buy a product forms the basis of nearly every business decision, from marketing strategy and pricing, to whether and where to open stores.

There is no set template for the ‘right’ company culture. Each company needs to define its own culture in line with its business strategy and values. But how can companies maintain and develop culture as they scale?

There is no set template for the ‘right’ company culture. Each company needs to define its own culture in line with its business strategy and values. But how can companies maintain and develop culture as they scale?

Every business has its own path to scale, from a fledgling start-up into a global brand. However, there are a handful of common challenges every brand must face, including hiring, growing the supply chain, market expansion and marketing.

Every business has its own path to scale, from a fledgling start-up into a global brand. However, there are a handful of common challenges every brand must face, including hiring, growing the supply chain, market expansion and marketing.
The brands Gap and Banana Republic beat comparable sales estimates.
Christine Hunsicker admitted she falsified financial statements to promote CaaStle Inc. as a valuable, growing business when in reality it was struggling.
The underwear company is anticipating net sales of at least $6.85 billion in the current fiscal year, exceeding analyst estimates and marking the highest revenue since its split from L Brands Inc in 2021.
The Japanese brand is accelerating its expansion in India to capture a greater share of the rapidly growing apparel market and affluent consumer base.
Activist fund Oasis Management Co. is calling on the Japanese personal care company to convene an extraordinary general meeting, seeking a probe into its supply-chain risk management and internal control.
The retailer surpassed annual sales forecasts but expects a $60 million drag from import tariffs in the first half of 2026.
The transaction gives FSI, a Milan-based private equity fund, a controlling share in the Italian luxury house, as more founder-owned brands turn to investors to fund growth and weather a tough global market.
Spend growth at off-price chains is among the strongest in retail, with gains across all income segments.