Gap Sales Miss Expectations After Old Navy, Athleta Fall Short
The brands Gap and Banana Republic beat comparable sales estimates.
emerging-designers
Latest News & Analysis
Global Markets
How African Designers Are Finding Success by Tapping Into Their Cultural Roots
More designers from Nigeria, South Africa and other African countries are connecting with consumers in international markets by putting their cultures front and centre.
How African Designers Are Finding Success by Tapping Into Their Cultural Roots
More designers from Nigeria, South Africa and other African countries are connecting with consumers in international markets by putting their cultures front and centre.
Luxury
Op-Ed | Is Copying Always Wrong?
Young fashion designers should be free to imitate others, argues Eugene Rabkin.
Op-Ed | Is Copying Always Wrong?
Young fashion designers should be free to imitate others, argues Eugene Rabkin.
Luxury
How Young Designers in Paris Are Beating the Pandemic So Far
Fragile but focused, creative labels like Marine Serre, Y/Project and Ludovic de Saint Sernin are navigating rocky waters by engaging their communities and rethinking their role in fashion's ‘system’. Is it enough to make it through a make-or-break season?
How Young Designers in Paris Are Beating the Pandemic So Far
Fragile but focused, creative labels like Marine Serre, Y/Project and Ludovic de Saint Sernin are navigating rocky waters by engaging their communities and rethinking their role in fashion's ‘system’. Is it enough to make it through a make-or-break season?
Retail
Matchesfashion Doubles Down on Emerging Labels
The retailer, facing growing pains of its own, is launching a new 'Innovators Programme' to bolster the fledgling labels that help set it apart from competitors in a crowded luxury e-commerce market.
Matchesfashion Doubles Down on Emerging Labels
The retailer, facing growing pains of its own, is launching a new 'Innovators Programme' to bolster the fledgling labels that help set it apart from competitors in a crowded luxury e-commerce market.
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Retail
How the Wholesale Crisis Could Benefit Independent Fashion Brands
Post-pandemic, a further shift away from wholesale by bigger labels could benefit emerging brands. But there will be a sting in the tail for some.
How the Wholesale Crisis Could Benefit Independent Fashion Brands
Post-pandemic, a further shift away from wholesale by bigger labels could benefit emerging brands. But there will be a sting in the tail for some.
Luxury
Vogue and the CFDA Set Up Shop on Amazon
Through the fundraising initiative A Common Thread, 20 independent New York brands will begin selling their collections on the e-commerce marketplace as part of an effort to help struggling designers.
Vogue and the CFDA Set Up Shop on Amazon
Through the fundraising initiative A Common Thread, 20 independent New York brands will begin selling their collections on the e-commerce marketplace as part of an effort to help struggling designers.
News & Analysis
Not Just a Label’s Strategy to Support Emerging Designers
Recognising the commercial potential of a global creative class of emerging designers, NJAL positions its community as an international cloud solution for creative needs, and has tailored a membership programme to equip designers with the tools they need today.
Not Just a Label’s Strategy to Support Emerging Designers
Recognising the commercial potential of a global creative class of emerging designers, NJAL positions its community as an international cloud solution for creative needs, and has tailored a membership programme to equip designers with the tools they need today.
Media
Television's Power to Launch Fashion Brands Remains Unproven
Netflix’s ‘Next in Fashion’ and Amazon’s ‘Making the Cut’ are more focused on the business of selling clothes than 'Project Runway' ever was. But can their winners become stars?
Television's Power to Launch Fashion Brands Remains Unproven
Netflix’s ‘Next in Fashion’ and Amazon’s ‘Making the Cut’ are more focused on the business of selling clothes than 'Project Runway' ever was. But can their winners become stars?
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Luxury
Independent American Fashion Businesses Are Unravelling. The Government Must Help.
If something is not done, large numbers of independent fashion labels and stores are going to go bankrupt.
Independent American Fashion Businesses Are Unravelling. The Government Must Help.
If something is not done, large numbers of independent fashion labels and stores are going to go bankrupt.
Luxury
How a Young Designer Is Rethinking the Playbook for Emerging Brands
After working with the likes of Kanye West and Hood by Air’s Shayne Oliver, Lourdes’ Andreas Aresti is determined to dodge convention.
How a Young Designer Is Rethinking the Playbook for Emerging Brands
After working with the likes of Kanye West and Hood by Air’s Shayne Oliver, Lourdes’ Andreas Aresti is determined to dodge convention.
Entrepreneurship
The Biggest Challenges Facing New Brands and How to Tackle Them
From financing to navigating a shifting retail market, a host of obstacles are standing between emerging designers and sustainable growth.
The Biggest Challenges Facing New Brands and How to Tackle Them
From financing to navigating a shifting retail market, a host of obstacles are standing between emerging designers and sustainable growth.
News & Analysis
Tmall: An Incubator for China’s Emerging Designers
BoF meets with Tmall executives and four designers showing as part of the marketplace’s ‘China Cool’ programme to discuss the growing influence of Chinese designers.
Tmall: An Incubator for China’s Emerging Designers
BoF meets with Tmall executives and four designers showing as part of the marketplace’s ‘China Cool’ programme to discuss the growing influence of Chinese designers.
The News in Brief
Fashion Startup Founder Pleads Guilty in $300 Million Fraud
Christine Hunsicker admitted she falsified financial statements to promote CaaStle Inc. as a valuable, growing business when in reality it was struggling.
Victoria’s Secret Forecasts Its Best Year Since L Brands Split
The underwear company is anticipating net sales of at least $6.85 billion in the current fiscal year, exceeding analyst estimates and marking the highest revenue since its split from L Brands Inc in 2021.
Uniqlo Aims to Grow Tenfold in India With Summer-Centric Clothes
The Japanese brand is accelerating its expansion in India to capture a greater share of the rapidly growing apparel market and affluent consumer base.
Oasis Pressures Kao in Latest Japan Activist Investor Push
Activist fund Oasis Management Co. is calling on the Japanese personal care company to convene an extraordinary general meeting, seeking a probe into its supply-chain risk management and internal control.
American Eagle Forecasts Sales Growth Above Estimates on Demand From Wealthy Shoppers
The retailer surpassed annual sales forecasts but expects a $60 million drag from import tariffs in the first half of 2026.
Missoni Family Exits Namesake Brand
The transaction gives FSI, a Milan-based private equity fund, a controlling share in the Italian luxury house, as more founder-owned brands turn to investors to fund growth and weather a tough global market.
Ross Stores Forecasts Annual Sales Above Estimates on Resilient Demand for Discounted Apparel
Spend growth at off-price chains is among the strongest in retail, with gains across all income segments.