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e-commerce

Beauty

The Brands Driving the Post-Pandemic At-Home Nail Boom

The shuttering of nail salons during the pandemic birthed a new sector of digitally-native brands selling at-home manicure kits. Three years later, category leaders are more than doubling sales as economic challenges permanently alter consumers’ nail care habits.

Beauty

The Brands Driving the Post-Pandemic At-Home Nail Boom

The shuttering of nail salons during the pandemic birthed a new sector of digitally-native brands selling at-home manicure kits. Three years later, category leaders are more than doubling sales as economic challenges permanently alter consumers’ nail care habits.


Retail

Fast Fashion’s M&A Frenzy, Explained

Amid a spending slowdown and steep competition, the UK fast-fashion players including Asos and Frasers Group are selling off struggling brands.

Retail

Fast Fashion’s M&A Frenzy, Explained

Amid a spending slowdown and steep competition, the UK fast-fashion players including Asos and Frasers Group are selling off struggling brands.


Retail

Why Shein Keeps Buying Its Rivals

The ultra-fast fashion giant’s latest acquisition of Missguided and a partnership with Forever 21 will grant it access to new customers and distribution channels.

Retail

Why Shein Keeps Buying Its Rivals

The ultra-fast fashion giant’s latest acquisition of Missguided and a partnership with Forever 21 will grant it access to new customers and distribution channels.


Partner Content

Retail Predictions and Insights for the Upcoming Holiday Season in the US

Bolt has released its latest report, designed to equip retailers with critical insights on retail trends ahead of the holiday season and share survey findings from 100+ US-based e-commerce companies which generate more than $5 million in online gross merchandise volume.

Partner Content

Retail Predictions and Insights for the Upcoming Holiday Season in the US

Bolt has released its latest report, designed to equip retailers with critical insights on retail trends ahead of the holiday season and share survey findings from 100+ US-based e-commerce companies which generate more than $5 million in online gross merchandise volume.


Partner Content

Decoding The Indian Beauty Landscape

BoF shares product and consumer insights on the growth potential of India’s beauty and personal care market, from a new report by The Estée Lauder Companies’ BEAUTY&YOU program in partnership with 1Lattice.

Partner Content

Decoding The Indian Beauty Landscape

BoF shares product and consumer insights on the growth potential of India’s beauty and personal care market, from a new report by The Estée Lauder Companies’ BEAUTY&YOU program in partnership with 1Lattice.


Partner Content

At Coterie New York, The New Rules of Brand Building

To discover how SMEs are successfully cutting through the noise to connecting with consumers in an increasingly crowded digital landscape, BoF interviews Christian Juul Nielsen, the founder of Akanvas, Batsheva Hay of Batsheva and Arianne Elmy, founder of her eponymous brand.

Partner Content

At Coterie New York, The New Rules of Brand Building

To discover how SMEs are successfully cutting through the noise to connecting with consumers in an increasingly crowded digital landscape, BoF interviews Christian Juul Nielsen, the founder of Akanvas, Batsheva Hay of Batsheva and Arianne Elmy, founder of her eponymous brand.


Technology

Why Fashion Should Be Sceptical About Elon Musk’s ‘Super App’

A “super app” combining social media, payments, shopping and more would theoretically be a major step to unlocking social commerce and livestream shopping in the West, and Elon Musk says that’s exactly what he wants to build. He shouldn’t get his hopes up.

Technology

Why Fashion Should Be Sceptical About Elon Musk’s ‘Super App’

A “super app” combining social media, payments, shopping and more would theoretically be a major step to unlocking social commerce and livestream shopping in the West, and Elon Musk says that’s exactly what he wants to build. He shouldn’t get his hopes up.


Direct-to-Consumer

What Parade’s Sale Says About the State of DTC

The Gen-Z intimates brand’s sale to a little-known strategic is the latest in an ongoing series of less than desirable exits for unprofitable digitally-native start-ups.

Direct-to-Consumer

What Parade’s Sale Says About the State of DTC

The Gen-Z intimates brand’s sale to a little-known strategic is the latest in an ongoing series of less than desirable exits for unprofitable digitally-native start-ups.


Partner Content

Why Analytics and Agility Are Critical to Success in Today’s Retail Market

SKYPAD, a B2B SaaS platform which offers sell-through data distribution and streamlined reporting to partner retailers like Saks and fashion brands including Robert Graham, is designed to meet industry needs around increased transparency on product performance and agility in a changeable market.

Partner Content

Why Analytics and Agility Are Critical to Success in Today’s Retail Market

SKYPAD, a B2B SaaS platform which offers sell-through data distribution and streamlined reporting to partner retailers like Saks and fashion brands including Robert Graham, is designed to meet industry needs around increased transparency on product performance and agility in a changeable market.


Direct-to-Consumer

Why Brand Awareness Is DTC’s New Challenge

Brands like Warby Parker, Allbirds and Olaplex have successfully slashed digital advertising costs. Now they need to figure out new ways to find customers.

Direct-to-Consumer

Why Brand Awareness Is DTC’s New Challenge

Brands like Warby Parker, Allbirds and Olaplex have successfully slashed digital advertising costs. Now they need to figure out new ways to find customers.


Beauty

Farfetch to Close Beauty Division

The luxury marketplace had hoped to take a “leading position” in the space when it launched cosmetics, skin care and hair care in April 2022 but found it harder than expected to attract shoppers.

Beauty

Farfetch to Close Beauty Division

The luxury marketplace had hoped to take a “leading position” in the space when it launched cosmetics, skin care and hair care in April 2022 but found it harder than expected to attract shoppers.


Partner Content

How E-Commerce and SMEs Are Transforming Africa’s Fashion Industries

The potential of the African continent as both a manufacturing hub and consumer market is still largely untapped. BoF shares key insights from sector specialists on the driving forces behind the evolution of Africa’s fashion industry and identifies what opportunities exist for local and international businesses.

Partner Content

How E-Commerce and SMEs Are Transforming Africa’s Fashion Industries

The potential of the African continent as both a manufacturing hub and consumer market is still largely untapped. BoF shares key insights from sector specialists on the driving forces behind the evolution of Africa’s fashion industry and identifies what opportunities exist for local and international businesses.