Makeup by Mario Appoints Global President
Melissa Sperau, formerly of Shiseido, will join the US prestige cosmetics maker effective March 6.
customisation
Latest News & Analysis
News & Analysis
Zozo Embarks on Hiring Spree to Shore up Online Mall
The Japanese brand's turnaround follows its body-measuring Zozosuit, which ultimately failed to drive sales.
Zozo Embarks on Hiring Spree to Shore up Online Mall
The Japanese brand's turnaround follows its body-measuring Zozosuit, which ultimately failed to drive sales.
Retail
Zara to Roll Out Denim Customisation Pop-Up
Personalisation corners in Amsterdam, Barcelona and Milan stores will embroider words on 13 different denim designs.
Zara to Roll Out Denim Customisation Pop-Up
Personalisation corners in Amsterdam, Barcelona and Milan stores will embroider words on 13 different denim designs.
News & Analysis
Cracking Luxury's Customisation Challenge
Luxury brands have been slow to seize the opportunity in mass customisation. Could a platform player help solve the problem?
Cracking Luxury's Customisation Challenge
Luxury brands have been slow to seize the opportunity in mass customisation. Could a platform player help solve the problem?
News & Analysis
Ralph Lauren Expands Customisation to Crewnecks
Chief innovation officer David Lauren says the company hopes to eventually have custom shops at all its stores.
Ralph Lauren Expands Customisation to Crewnecks
Chief innovation officer David Lauren says the company hopes to eventually have custom shops at all its stores.
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News & Analysis
News Bites | Amazon Launches Prime Wardrobe Service, Kering Responds to 'Made In' Allegations
In today’s News Bites, Amazon is adding a new 'try before you buy' fashion service called Prime Wardrobe and Kering responds to allegations that the company falsely advertises Chinese-made eyewear as 'Made in Italy.'
News Bites | Amazon Launches Prime Wardrobe Service, Kering Responds to 'Made In' Allegations
In today’s News Bites, Amazon is adding a new 'try before you buy' fashion service called Prime Wardrobe and Kering responds to allegations that the company falsely advertises Chinese-made eyewear as 'Made in Italy.'
Technology
Adidas Trials Customer Personalisation in Bid to Tackle Fast Fashion
Adidas hopes the drive will help it adjust better to fickle fashion trends, allowing it to sell more products at full price.
Adidas Trials Customer Personalisation in Bid to Tackle Fast Fashion
Adidas hopes the drive will help it adjust better to fickle fashion trends, allowing it to sell more products at full price.
Beauty
Will Customised Beauty (Finally) Work?
A number of new brands are attempting to crack open the market for personalised beauty. Can they succeed where so many others have failed?
Will Customised Beauty (Finally) Work?
A number of new brands are attempting to crack open the market for personalised beauty. Can they succeed where so many others have failed?
China
Will Mass Customisation Work For Fashion?
Despite the success of services like NikeiD, mass customisation has yet to take off in fashion.
Will Mass Customisation Work For Fashion?
Despite the success of services like NikeiD, mass customisation has yet to take off in fashion.
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Technology
Knyttan Aims to Disrupt $200 Billion Knitwear Market
Armed with $3.1 million in seed funding, Knyttan is building a ‘curated customisation’ platform to reinvent knitwear.
Knyttan Aims to Disrupt $200 Billion Knitwear Market
Armed with $3.1 million in seed funding, Knyttan is building a ‘curated customisation’ platform to reinvent knitwear.
The News in Brief
Bath & Body Works Forecasts Annual Sales Decline on Muted Spending
The US fragrance giant forecast a steeper decline in annual sales than anticipated by Wall Street, as budget-conscious shoppers pull back on buying scented candles and fragrances.
Whoop to Expand Staff by 75% to Spur Growth Ahead of Likely IPO
The US wearable tech company intends to add more than 600 new roles across various departments, founder and chief executive Will Ahmed told Bloomberg.
Adidas Profit Forecast Disappoints on Tariffs, Currency Swings
The sportswear brand’s outlook fell short of expectations as US tariffs and adverse currency movements weighed on earnings, dampening investor confidence.
Target’s New CEO Outlines Overhaul Plans, Announces Beauty Studios
Target’s new chief executive is setting big expectations for Wall Street and pledging a return to growth powered by in-store beauty services, trendy new food products and other changes.
Exclusive: The Independents Acquires Ma+Group
The communications giant adds Ma+Group’s artist representation and content production skillset to its roster.
Rolex Enthusiasts Get Kalshi Contracts to Bet on Watch Prices
The contracts allow users to trade on outcomes such as whether an item will surpass a price threshold or predict whether a brand will launch a new model.
Molly Sims’ Yse Beauty Appoints New CEO
Doreen Arbel, a veteran of L’Oréal and Charlotte Tilbury, becomes the label’s first chief executive as it prepares to launch in all Sephora US doors.