Gap Sales Miss Expectations After Old Navy, Athleta Fall Short
The brands Gap and Banana Republic beat comparable sales estimates.
blogging
Technology
How Instagram's New Feed Will Impact Brands and Influencers
What does Instagram's new algorithmic feed mean for the platform's lucrative influence economy?
How Instagram's New Feed Will Impact Brands and Influencers
What does Instagram's new algorithmic feed mean for the platform's lucrative influence economy?
Global Markets
Op-Ed | China’s Cult of the Ordinary Commands Big Influence
A new breed of sarcastic, skeptical online influencers from China’s “diaosi” (“loser”) subculture could impact the country’s fashion market, says Eleah Lubatkin.
Op-Ed | China’s Cult of the Ordinary Commands Big Influence
A new breed of sarcastic, skeptical online influencers from China’s “diaosi” (“loser”) subculture could impact the country’s fashion market, says Eleah Lubatkin.
News & Analysis
Target Teams with ‘Who What Wear’ on Full-Fledged Fashion Line
BoF can exclusively reveal that Target has partnered with Who What Wear to launch a full-fledged clothing and accessories line that the retailer hopes will close the gap between content and commerce and boost the store’s fashion offering.
Target Teams with ‘Who What Wear’ on Full-Fledged Fashion Line
BoF can exclusively reveal that Target has partnered with Who What Wear to launch a full-fledged clothing and accessories line that the retailer hopes will close the gap between content and commerce and boost the store’s fashion offering.
News & Analysis
Bag Snob Launches Multi-Brand E-Commerce
Tina Craig and Kelly Cook on how they grew handbag blog Bag Snob into a business with consulting, affiliate partnerships, licensing agreements and, now, e-commerce.
Bag Snob Launches Multi-Brand E-Commerce
Tina Craig and Kelly Cook on how they grew handbag blog Bag Snob into a business with consulting, affiliate partnerships, licensing agreements and, now, e-commerce.
News & Analysis
Tokyo Dandy, Fashion’s Fixers in Japan
Dan Bailey and Joe Kazuaki of Tokyo Dandy tell BoF about connecting Tokyo’s fashion and club scenes, and being a ‘welcoming committee’ for international brands.
Tokyo Dandy, Fashion’s Fixers in Japan
Dan Bailey and Joe Kazuaki of Tokyo Dandy tell BoF about connecting Tokyo’s fashion and club scenes, and being a ‘welcoming committee’ for international brands.
Technology
Fashion Tech Startup RewardStyle Raises $15 Million in Funding
RewardStyle, a startup that helps fashion bloggers get paid, has raised $15 million in a funding round that values the company at $290 million.
Fashion Tech Startup RewardStyle Raises $15 Million in Funding
RewardStyle, a startup that helps fashion bloggers get paid, has raised $15 million in a funding round that values the company at $290 million.
Technology
Bits & Bytes | Luxury's Digital Destiny, Bloggers, Shopify
Bits & Bytes is a weekly roundup of the most important news in the fast evolving fashion-tech space.
Bits & Bytes | Luxury's Digital Destiny, Bloggers, Shopify
Bits & Bytes is a weekly roundup of the most important news in the fast evolving fashion-tech space.
Technology
Bits & Bytes | NowManifest, Gilt, Ky Harlin, Pebble Watch
Bits & Bytes is a weekly roundup of the most important news in the fast evolving fashion-tech space.
Bits & Bytes | NowManifest, Gilt, Ky Harlin, Pebble Watch
Bits & Bytes is a weekly roundup of the most important news in the fast evolving fashion-tech space.
Marketing
Condé Nast Closes Blog Network NowManifest
BoF has learned that NowManifest, the Condé Nast-owned blog portal that hosted fashion bloggers including Susie Bubble, Anna Dello Russo and BryanBoy, has been shut down.
Condé Nast Closes Blog Network NowManifest
BoF has learned that NowManifest, the Condé Nast-owned blog portal that hosted fashion bloggers including Susie Bubble, Anna Dello Russo and BryanBoy, has been shut down.
China
The China Edit | Gogoboi, Female Online Shoppers, E-Commerce
The China Edit is a weekly curation of the most important fashion business news and analysis from and about the world’s largest luxury market.
The China Edit | Gogoboi, Female Online Shoppers, E-Commerce
The China Edit is a weekly curation of the most important fashion business news and analysis from and about the world’s largest luxury market.
China
The Business of Blogging | Gogoboi
Next up in our ongoing series on fashion’s most influential bloggers and their business models, BoF speaks to the irrepressible Chinese fashion blogger known as Gogoboi.
The Business of Blogging | Gogoboi
Next up in our ongoing series on fashion’s most influential bloggers and their business models, BoF speaks to the irrepressible Chinese fashion blogger known as Gogoboi.
China
The China Edit | 'KOLs', Rutson Exits Lane Crawford, Hermès, Luxe Tailors
The China Edit is a weekly curation of the most important fashion business news and analysis from and about the world’s largest luxury market.
The China Edit | 'KOLs', Rutson Exits Lane Crawford, Hermès, Luxe Tailors
The China Edit is a weekly curation of the most important fashion business news and analysis from and about the world’s largest luxury market.
The News in Brief
Fashion Startup Founder Pleads Guilty in $300 Million Fraud
Christine Hunsicker admitted she falsified financial statements to promote CaaStle Inc. as a valuable, growing business when in reality it was struggling.
Victoria’s Secret Forecasts Its Best Year Since L Brands Split
The underwear company is anticipating net sales of at least $6.85 billion in the current fiscal year, exceeding analyst estimates and marking the highest revenue since its split from L Brands Inc in 2021.
Uniqlo Aims to Grow Tenfold in India With Summer-Centric Clothes
The Japanese brand is accelerating its expansion in India to capture a greater share of the rapidly growing apparel market and affluent consumer base.
Oasis Pressures Kao in Latest Japan Activist Investor Push
Activist fund Oasis Management Co. is calling on the Japanese personal care company to convene an extraordinary general meeting, seeking a probe into its supply-chain risk management and internal control.
American Eagle Forecasts Sales Growth Above Estimates on Demand From Wealthy Shoppers
The retailer surpassed annual sales forecasts but expects a $60 million drag from import tariffs in the first half of 2026.
Missoni Family Exits Namesake Brand
The transaction gives FSI, a Milan-based private equity fund, a controlling share in the Italian luxury house, as more founder-owned brands turn to investors to fund growth and weather a tough global market.
Ross Stores Forecasts Annual Sales Above Estimates on Resilient Demand for Discounted Apparel
Spend growth at off-price chains is among the strongest in retail, with gains across all income segments.