Skip to main content

bath-and-body-works

Latest News & Analysis
Beauty

Is Bath & Body Works' Pumpkin Spiced Success Pandemic-Proof?

Bath & Body Works, whose hand sanitisers and soaps are in high demand, is more important than ever as L Brands tries to pick up the pieces after the failed Victoria’s Secret deal amid a global pandemic.

Beauty

Is Bath & Body Works' Pumpkin Spiced Success Pandemic-Proof?

Bath & Body Works, whose hand sanitisers and soaps are in high demand, is more important than ever as L Brands tries to pick up the pieces after the failed Victoria’s Secret deal amid a global pandemic.


Beauty

Bath & Body Works Buoys Parent L Brands Amid Coronavirus Crisis

Despite a drop in total sales, digital purchases almost doubled from a year earlier to $289 million in the first quarter.

Beauty

Bath & Body Works Buoys Parent L Brands Amid Coronavirus Crisis

Despite a drop in total sales, digital purchases almost doubled from a year earlier to $289 million in the first quarter.


Retail

The Great Retail Reopening Has Begun. Will Shoppers Return?

This week, everyone will be talking about the future of Victoria's Secret, the reopening of American stores and China's 520 Day. Get your BoF Professional Cheat Sheet.

Retail

The Great Retail Reopening Has Begun. Will Shoppers Return?

This week, everyone will be talking about the future of Victoria's Secret, the reopening of American stores and China's 520 Day. Get your BoF Professional Cheat Sheet.


Retail

Victoria’s Secret Considers a Change in Marketing

L Brands' admission that Victoria’s Secret needs change marks a key shift for a company that hasn’t much strayed from its push-up-bra aesthetic, despite consumer values moving towards themes such as female empowerment and body positivity.

Retail

Victoria’s Secret Considers a Change in Marketing

L Brands' admission that Victoria’s Secret needs change marks a key shift for a company that hasn’t much strayed from its push-up-bra aesthetic, despite consumer values moving towards themes such as female empowerment and body positivity.


ADVERTISEMENT

Beauty

Bath & Body Works' Enduring Formula for Success

The success of Bath & Body Works often gets overlooked amidst all the dramatic headlines about Victoria’s Secret and parent company, L Brands. But the mall chain is thriving in an environment in which it has little competition.

Beauty

Bath & Body Works' Enduring Formula for Success

The success of Bath & Body Works often gets overlooked amidst all the dramatic headlines about Victoria’s Secret and parent company, L Brands. But the mall chain is thriving in an environment in which it has little competition.


News & Analysis

Urban Outfitters to End On-Call Shifts for New York Employees

Apparel retailer Urban Outfitters Inc has agreed to end on-call shifts for employees at all its New York stores.

News & Analysis

Urban Outfitters to End On-Call Shifts for New York Employees

Apparel retailer Urban Outfitters Inc has agreed to end on-call shifts for employees at all its New York stores.


Financial Markets

L Brands November Sales Rise 8%

L Brands, whose brands include Victoria's Secret, Bath & Body Works and others, said that sales at stores open at least a year rose 8 percent in November. This easily topped analysts' estimates.

Financial Markets

L Brands November Sales Rise 8%

L Brands, whose brands include Victoria's Secret, Bath & Body Works and others, said that sales at stores open at least a year rose 8 percent in November. This easily topped analysts' estimates.

ADVERTISEMENT