Skip to main content

Montclair, United States

Beauty

Bobbi Brown and Walmart Want to Bring Wellness to the Masses

The makeup industry veteran is partnering with the retailer to launch a line of gummies, tea, pills, powders and tablets,  BoF has learned. They are betting that wellness concepts that proved hits with Goop and other luxury retailers will translate into a mass consumer brand.

Beauty

Bobbi Brown and Walmart Want to Bring Wellness to the Masses

The makeup industry veteran is partnering with the retailer to launch a line of gummies, tea, pills, powders and tablets,  BoF has learned. They are betting that wellness concepts that proved hits with Goop and other luxury retailers will translate into a mass consumer brand.

ADVERTISEMENT

ADVERTISEMENT