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Retail

Leveraging Holistic E-Commerce Marketing Strategies at SkyDiamond Elite

Managing an accumulative $1.5 billion in digital marketing revenue, founder and CEO Habib Bakshi shares how the e-commerce marketing firm creates data-driven strategies for the fast-evolving retail landscape.

Retail

Leveraging Holistic E-Commerce Marketing Strategies at SkyDiamond Elite

Managing an accumulative $1.5 billion in digital marketing revenue, founder and CEO Habib Bakshi shares how the e-commerce marketing firm creates data-driven strategies for the fast-evolving retail landscape.


News & Analysis

Op-Ed | Fashion's Fur-Free Future

Today’s consumers want to align their values with their wardrobes like never before and fashion companies are taking notice, argues PJ Smith.  

News & Analysis

Op-Ed | Fashion's Fur-Free Future

Today’s consumers want to align their values with their wardrobes like never before and fashion companies are taking notice, argues PJ Smith.  


Technology

Will AI Kill Creativity?

Algorithms and human intuition can work together, say experts at SXSW.

Technology

Will AI Kill Creativity?

Algorithms and human intuition can work together, say experts at SXSW.


Technology

Will Consumers Want Levi’s New ‘Wearable Tech’ Jacket?

Levi’s Commuter Trucker jacket embedded with Google’s ‘Jacquard’ technology aims to bring practical purpose to wearables. BoF sat down with executives from Levi’s and Google to walk through the evolution of the product and gauge its market potential.

Technology

Will Consumers Want Levi’s New ‘Wearable Tech’ Jacket?

Levi’s Commuter Trucker jacket embedded with Google’s ‘Jacquard’ technology aims to bring practical purpose to wearables. BoF sat down with executives from Levi’s and Google to walk through the evolution of the product and gauge its market potential.


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Technology

For Fashion Brands Flocking to SXSW, What’s the ROI?

Fashion and style brands staged a flurry of activations at this year’s South by Southwest Interactive, but breaking through the clutter of competing messages is increasingly challenging.

Technology

For Fashion Brands Flocking to SXSW, What’s the ROI?

Fashion and style brands staged a flurry of activations at this year’s South by Southwest Interactive, but breaking through the clutter of competing messages is increasingly challenging.


Retail

This Hip, Weird Clothing Store Wants to Take Over America

Next month, ModCloth will open its first permanent store at a 4,000-square-foot space in Austin, Texas, a hip blue island in a sea of red that’s been one of the brand’s best markets.

Retail

This Hip, Weird Clothing Store Wants to Take Over America

Next month, ModCloth will open its first permanent store at a 4,000-square-foot space in Austin, Texas, a hip blue island in a sea of red that’s been one of the brand’s best markets.


Technology

‘Data Is the New Oil’ and More from SXSW

Collaboration, artificial intelligence, conversational commerce and the rise of Generation Z emerged as key themes at this year’s SXSW.

Technology

‘Data Is the New Oil’ and More from SXSW

Collaboration, artificial intelligence, conversational commerce and the rise of Generation Z emerged as key themes at this year’s SXSW.


Technology

Wearable Drones Invade SXSW as Fashion Meets Technology

As electronic components become smaller and manufacturing gets cheaper, sci-fi fashion is inching closer to reality.

Technology

Wearable Drones Invade SXSW as Fashion Meets Technology

As electronic components become smaller and manufacturing gets cheaper, sci-fi fashion is inching closer to reality.


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Technology

Looking Back at SXSW: Wearables, Privacy and Avoiding Bandwagons

Rachel Arthur recaps the highlights of this year’s SXSW Interactive conference and identifies key takeaways for the fashion industry.

Technology

Looking Back at SXSW: Wearables, Privacy and Avoiding Bandwagons

Rachel Arthur recaps the highlights of this year’s SXSW Interactive conference and identifies key takeaways for the fashion industry.