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Agenda-setting intelligence, analysis and advice for the global fashion community.

Marc Jacobs’ American Anatomy

‘I have come to understand that fear is not my enemy — it is a necessary companion to creativity, authenticity, integrity, and life’ was the crux of the message accompanying a line up that referenced Rei Kawakubo’s notorious ‘tumour’ collection two weeks after the US presidential inauguration.
Marc Jacobs Spring/Summer 2025.
Marc Jacobs Spring/Summer 2025. (Marc Jacobs)

NEW YORK — It is two weeks after the American presidential inauguration, fourteen days so fraught and full of horror that it is almost impossible to believe what has taken place in the blink of an eye. So perhaps the clothes on Marc Jacobs’ catwalk Monday night — the gargantuan if well-tailored trousers, the tough football-player-shoulders undermining the sweetness of the sweaters — could be seen as armour, as deadly serious preparation for what may lie ahead.

The show takes place in the New York Public Library, and you can’t help but ponder the spectre of book banning as you walk through these storied portals and take your seat for an event that, as usual, lasts for under ten minutes, but is no less impactful despite its brevity.

Marc Jacobs Spring/Summer 2025
Marc Jacobs Spring/Summer 2025 (Marc Jacobs)

Ozempic be damned — only the spindly arms and limbs emerging from these powerful poufs will indicate that the wearer is sticking to her prescription. Abbreviated dresses transform you into a plush lavender stuffie; other ensembles evoke the outlines of a bullet proof vest. The silhouettes are undeniably reminiscent of Comme des Garçons’ notorious “tumour” collection, a revolutionary event that caused a scandal when it debuted for Spring/Summer 1997. Those phenomenally lumpy garments distorted even the loveliest physique in a manner that was frankly disturbing and deliberate challenging. “I realised that the clothes could be the body, and the body could be the clothes,” Kawakubo once said of this transgressive undertaking. Jacobs current collection is a clear homage to that bulbous cavalcade. (He has never made a secret of his admiration for Kawakubo’s work, even attending the 2012 Met Gala in a Comme des Garçons black lace dress.)

Marc Jacobs Spring/Summer 2025
Marc Jacobs Spring/Summer 2025 (Marc Jacobs)

There is some confusion among audience members as to what season is being offered here — some people allege that this is meant to be Spring/Summer 2025, but the massive fair isle pullover and humongous puffer jacket argue otherwise. Then again, what season is it on Mars? Because if that is where your office is located, and you have been ordered to return to your desk five days a week, there are suits with a traditional tweedy sensibility lurking beneath those pillowy contours. And really, if you see something you want, who cares what month it is? Assuming you can locate it at one of the extremely limited venues where these high-end Marc things are sold, you will probably just break down and spend the money.

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Marc Jacobs Spring/Summer 2025
Marc Jacobs Spring/Summer 2025 (Marc Jacobs)

And there are things you do want — there always are at a Jacobs’ show, no matter how arcane his references, how nutty his delivery. The music by Philip Glass may be fairly dolorous, and the models, despite the red pouts that make them look like they are sucking on scarlet pacifiers, are hardly bursting with infantile joie de vivre — but then again, there is a single pale tulle dress that is almost defiantly pretty. It is worn with deep red satin shoes with wildly elongated toes, something a platypus might don if that galumphing mammal was starring in a remake of Disney’s Fantasia.

Marc Jacobs Spring/Summer 2025
Marc Jacobs Spring/Summer 2025 (Marc Jacobs)

In his show notes, Jacobs’ writes: “Guided by heart, humility, and gratitude, I have come to understand that fear is not my enemy — it is a necessary companion to creativity, authenticity, integrity, and life.” And sometimes fear can, and must, spur us to action. The final person walking the show is the trans model Alex Consani, the undisputed runway star of the moment. Who could have imagined that, even a year ago, their very presence, their very life, would serve as a call to rise up and fight back?

Marc Jacobs Spring/Summer 2025

Further Reading

Can Gen-Z Save Marc Jacobs Again?

Heaven, the designer label’s lower priced diffusion line that leans on grunge, rave and Y2K, has been a hit with younger shoppers. Marc Jacobs Beauty, under Coty, should follow its lead.

Marc Jacobs Goes to Toon Town

Insisting on ‘joy’ in the face of a turbulent political reality, the designer delivered a 6-minute escape to the cartoon world of Minnie Mouse, Olive Oyl and Cinderella. But if the clothes were militantly cheerful, they were also eminently wearable.

Marc Jacobs: Wayward in Wonderland

At a quirky runway show ahead of New York Fashion Week, it was as if Mary Weiss of the Shangri-Las had found her way to Tokyo and sat down to share a Marlboro with Rei Kawakubo.

About the author
Lynn Yaeger

Lynn Yaeger is a contributing writer at The Business of Fashion. Yaeger is a highly respected American journalist who has written about fashion for 3 decades.

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