Fashion Startup Founder Pleads Guilty in $300 Million Fraud
Christine Hunsicker admitted she falsified financial statements to promote CaaStle Inc. as a valuable, growing business when in reality it was struggling.
Tech Mode
BoF’s news, features and reports editor goes deep on the most intriguing developments in AI and how this game-changing technology is reshaping the fashion industry.
Technology
Why Fashion Doesn’t Talk About How It Uses AI
A new analysis suggests most big fashion and retail players are using AI, though many are still reluctant to speak about it publicly.
Why Fashion Doesn’t Talk About How It Uses AI
A new analysis suggests most big fashion and retail players are using AI, though many are still reluctant to speak about it publicly.
Technology
TikTok’s New US Algorithm
The app’s new US owners are ‘retraining’ its recommendation algorithm, raising concerns about new biases, while social media companies are facing a landmark trial claiming they’re addictive by design.
TikTok’s New US Algorithm
The app’s new US owners are ‘retraining’ its recommendation algorithm, raising concerns about new biases, while social media companies are facing a landmark trial claiming they’re addictive by design.
Technology
The Tech Trends That Will Change Fashion in 2026
A growing AI backlash, the advance of autonomous agents and new laws banning children and some teenagers from social media are just a sample of what this year has in store for fashion’s intersection with technology.
The Tech Trends That Will Change Fashion in 2026
A growing AI backlash, the advance of autonomous agents and new laws banning children and some teenagers from social media are just a sample of what this year has in store for fashion’s intersection with technology.
Technology
Tech Mode: AI’s Impact on Holiday Shopping
Traffic to US retailers from AI sources soared on Black Friday and Cyber Monday, while EssilorLuxottica’s wearables chief exited and Google introduced a hot new AI model.
Tech Mode: AI’s Impact on Holiday Shopping
Traffic to US retailers from AI sources soared on Black Friday and Cyber Monday, while EssilorLuxottica’s wearables chief exited and Google introduced a hot new AI model.
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Technology
Aerie’s No-AI Promise
The intimates brand said it’s sticking to real people, breaking from the growing number of brands using AI for content, while OpenAI’s new checkout within ChatGPT and its Sora 2 video app are set to have implications for fashion businesses.
Aerie’s No-AI Promise
The intimates brand said it’s sticking to real people, breaking from the growing number of brands using AI for content, while OpenAI’s new checkout within ChatGPT and its Sora 2 video app are set to have implications for fashion businesses.
Technology
What Will Become of TikTok’s Algorithm?
The video-sharing app — and one of fashion’s favourite marketing channels — may soon have new owners, while Meta and Ray-Ban reveal their new high-tech glasses and more brands turn to AI for marketing.
What Will Become of TikTok’s Algorithm?
The video-sharing app — and one of fashion’s favourite marketing channels — may soon have new owners, while Meta and Ray-Ban reveal their new high-tech glasses and more brands turn to AI for marketing.
Technology
The Latest AI Fashion Controversy
J.Crew is the latest brand caught up in AI drama, while fashion businesses may want to rethink how they're integrating generative-AI tools, according to a new MIT study.
The Latest AI Fashion Controversy
J.Crew is the latest brand caught up in AI drama, while fashion businesses may want to rethink how they're integrating generative-AI tools, according to a new MIT study.
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The News in Brief
Victoria’s Secret Forecasts Its Best Year Since L Brands Split
The underwear company is anticipating net sales of at least $6.85 billion in the current fiscal year, exceeding analyst estimates and marking the highest revenue since its split from L Brands Inc in 2021.
Uniqlo Aims to Grow Tenfold in India With Summer-Centric Clothes
The Japanese brand is accelerating its expansion in India to capture a greater share of the rapidly growing apparel market and affluent consumer base.
Oasis Pressures Kao in Latest Japan Activist Investor Push
Activist fund Oasis Management Co. is calling on the Japanese personal care company to convene an extraordinary general meeting, seeking a probe into its supply-chain risk management and internal control.
American Eagle Forecasts Sales Growth Above Estimates on Demand From Wealthy Shoppers
The retailer surpassed annual sales forecasts but expects a $60 million drag from import tariffs in the first half of 2026.
Missoni Family Exits Namesake Brand
The transaction gives FSI, a Milan-based private equity fund, a controlling share in the Italian luxury house, as more founder-owned brands turn to investors to fund growth and weather a tough global market.
Ross Stores Forecasts Annual Sales Above Estimates on Resilient Demand for Discounted Apparel
Spend growth at off-price chains is among the strongest in retail, with gains across all income segments.
Abercrombie & Fitch Forecasts Muted Annual Sales Amid Tariff Uncertainty
The retailer said it was accounting for the 15 percent tariff announced by US president Donald Trump after the Supreme Court struck down most of his earlier tariffs.