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The BoF Podcast Episode 12: How Do You Create Brand Awareness?

From brand story to social media, Imran Amed explains how to build brand awareness in the early years of a business.
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In the final instalment of The Business of Fashion’s series, “The Basics,” Imran Amed explains how to build brand awareness in the early years of a business.

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About the author
Imran Amed
Imran Amed

Imran Amed is the Founder, CEO and Editor-in-Chief of The Business of Fashion. Based in London, he shapes BoF’s overall editorial strategy and is the host of The BoF Podcast.

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