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Serena Williams

Latest News & Analysis
Entrepreneurship

The BoF Podcast | Serena Williams: ‘Pressure Is a Privilege’

In a 2019 conversation with BoF’s Imran Amed, the tennis champion, who announced her retirement this week, reveals how the mental toughness she has built on the court prepared her for life as an entrepreneur.

Entrepreneurship

The BoF Podcast | Serena Williams: ‘Pressure Is a Privilege’

In a 2019 conversation with BoF’s Imran Amed, the tennis champion, who announced her retirement this week, reveals how the mental toughness she has built on the court prepared her for life as an entrepreneur.


Luxury

The Plan to Turn Versace and Michael Kors Into 'America's LVMH' Begins Now

This week, everyone will be talking about Capri Holdings' plans for Michael Kors and Versace, Serena Williams and Roger Federer at the French Open and the start of swimwear season. Read our BoF Professional Cheat Sheet.

Luxury

The Plan to Turn Versace and Michael Kors Into 'America's LVMH' Begins Now

This week, everyone will be talking about Capri Holdings' plans for Michael Kors and Versace, Serena Williams and Roger Federer at the French Open and the start of swimwear season. Read our BoF Professional Cheat Sheet.


News & Analysis

None of Your Business with Serena Williams

In the second episode of our brand new series, we test the multi-tasking skills of tennis champion and entrepreneur Serena Williams.

News & Analysis

None of Your Business with Serena Williams

In the second episode of our brand new series, we test the multi-tasking skills of tennis champion and entrepreneur Serena Williams.


News & Analysis

BoF West Reveals How Entrepreneurship Is Changing Fashion

At BoF's second annual West Coast summit, Serena Williams, Elizabeth Banks and industry leaders from fashion, wellness and technology broke down how they are rewriting traditional business models.

News & Analysis

BoF West Reveals How Entrepreneurship Is Changing Fashion

At BoF's second annual West Coast summit, Serena Williams, Elizabeth Banks and industry leaders from fashion, wellness and technology broke down how they are rewriting traditional business models.


Workplace & Talent

How I Became... A Stylist

Jason Bolden shares how he overcame the challenges he faced as a 'black man in fashion, where you were never seen or heard,' to dress the likes of Yara Shahidi, Serena Williams and Wiz Khalifa.

Workplace & Talent

How I Became... A Stylist

Jason Bolden shares how he overcame the challenges he faced as a 'black man in fashion, where you were never seen or heard,' to dress the likes of Yara Shahidi, Serena Williams and Wiz Khalifa.


Entrepreneurship

Serena Williams: The Champion’s Mindset

In the first in-depth interview about her new, self-funded brand, the world-class tennis player talks to BoF about her love of fashion, her previous challenges in the space and how on-court successes and setbacks have helped prepare her for entrepreneurship.

Entrepreneurship

Serena Williams: The Champion’s Mindset

In the first in-depth interview about her new, self-funded brand, the world-class tennis player talks to BoF about her love of fashion, her previous challenges in the space and how on-court successes and setbacks have helped prepare her for entrepreneurship.


News & Analysis

Power Moves | Salvatore Ferragamo Names Creative Director, Serena Williams Joins Poshmark Board of Directors

This week, Salvatore Ferragamo announces the appointment of Paul Andrew to creative director, while Poshmark adds Serena Williams to its board of directors.

News & Analysis

Power Moves | Salvatore Ferragamo Names Creative Director, Serena Williams Joins Poshmark Board of Directors

This week, Salvatore Ferragamo announces the appointment of Paul Andrew to creative director, while Poshmark adds Serena Williams to its board of directors.


News & Analysis

Virgil Abloh Collaborates With Nike and Serena Williams

The tennis champion will wear Abloh’s creations at the US Open tournament this month.

News & Analysis

Virgil Abloh Collaborates With Nike and Serena Williams

The tennis champion will wear Abloh’s creations at the US Open tournament this month.