Remo Ruffini
Chairman & Chief Executive, Moncler
After years at his father’s apparel group, he bought the ailing brand and grew its ‘down jacket’ appeal, drawing several rounds of investment.


Luxury Ends 2020 on a Positive Note
The SLI ended both the month and the year in positive territory, virtually against all odds given the impossibly unpredictable trading environment.

Luxury Ends 2020 on a Positive Note
The SLI ended both the month and the year in positive territory, virtually against all odds given the impossibly unpredictable trading environment.

What’s Next for Streetwear’s Biggest Brands
The new owners of Stone Island and Supreme have lofty expectations for their billion-dollar brands. Is it possible to scale these labels without sacrificing cool?

What’s Next for Streetwear’s Biggest Brands
The new owners of Stone Island and Supreme have lofty expectations for their billion-dollar brands. Is it possible to scale these labels without sacrificing cool?

The BoF Podcast: The Future of Moncler’s ‘Genius’
At BoF VOICES, Remo Ruffini speaks to Imran Amed about adapting his brand’s programme of designer collaborations to a post-pandemic reality where Chinese customers and online activations are paramount.

The BoF Podcast: The Future of Moncler’s ‘Genius’
At BoF VOICES, Remo Ruffini speaks to Imran Amed about adapting his brand’s programme of designer collaborations to a post-pandemic reality where Chinese customers and online activations are paramount.

Moncler Buys Stone Island in Transformative Move
Cult sportswear brand Stone Island found a sweet spot in the age of luxury streetwear. With a €1.15 billion euro deal to acquire the label, Moncler is opening the door to become a multi-brand group.

Moncler Buys Stone Island in Transformative Move
Cult sportswear brand Stone Island found a sweet spot in the age of luxury streetwear. With a €1.15 billion euro deal to acquire the label, Moncler is opening the door to become a multi-brand group.

Watch All the Talks from VOICES 2020, BoF’s Annual Gathering for Big Thinkers
Fashion insiders including Remo Ruffini, Dries Van Noten, Samira Nasr, Virgil Abloh and José Neves were joined by experts from the wider worlds of science, technology, politics, economics and more to reflect on a year of global crisis and what’s next for the fashion industry and beyond.

Watch All the Talks from VOICES 2020, BoF’s Annual Gathering for Big Thinkers
Fashion insiders including Remo Ruffini, Dries Van Noten, Samira Nasr, Virgil Abloh and José Neves were joined by experts from the wider worlds of science, technology, politics, economics and more to reflect on a year of global crisis and what’s next for the fashion industry and beyond.
VOICES 2020: Fixing the Fashion System
Industry leaders including Remo Ruffini, Dries Van Noten and Harper’s Bazaar’s Samira Nasr offered ideas on how to solve some of fashion’s biggest problems, from outdated approaches to showing, delivering and discounting collections to the need for more meaningful inclusion.
VOICES 2020: Fixing the Fashion System
Industry leaders including Remo Ruffini, Dries Van Noten and Harper’s Bazaar’s Samira Nasr offered ideas on how to solve some of fashion’s biggest problems, from outdated approaches to showing, delivering and discounting collections to the need for more meaningful inclusion.

Moncler to Stage Genius Show in China in Pandemic Pivot
Speaking at VOICES 2020, Chairman and CEO Remo Ruffini called the move a ‘software update’ to the Italian skiwear brand’s marketing strategy, designed to harness momentum in the critical Chinese market.

Moncler to Stage Genius Show in China in Pandemic Pivot
Speaking at VOICES 2020, Chairman and CEO Remo Ruffini called the move a ‘software update’ to the Italian skiwear brand’s marketing strategy, designed to harness momentum in the critical Chinese market.


Join Virgil Abloh, Samira Nasr, Jonathan Anderson and Remo Ruffini at VOICES 2020
BoF’s annual gathering for big thinkers will take place from Dec 1-3, 2020 via a live global broadcast. Register today.

Join Virgil Abloh, Samira Nasr, Jonathan Anderson and Remo Ruffini at VOICES 2020
BoF’s annual gathering for big thinkers will take place from Dec 1-3, 2020 via a live global broadcast. Register today.

Moncler Sees 'Encouraging' Signs After Better Than Expected Quarter
In the months between July and September, revenue dropped 15 percent year on year.

Moncler Sees 'Encouraging' Signs After Better Than Expected Quarter
In the months between July and September, revenue dropped 15 percent year on year.
What is The BoF 500?
The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.




