Ralph Lauren
Founder, Ralph Lauren
The self-made American lifestyle guru made a name for himself with sporty collared shirts later known as his signature ‘Polo’ shirts.

Over a 50-year career, Ralph Lauren has built one of the world’s largest fashion and apparel empires, generating a total of about $7 billion a year, from scratch.
His brands have become synonymous with an optimistic and idealised take on preppy Americana, conjuring up, not just emotions and aspirations, but entire immersive worlds, for which Lauren has been likened to Walt Disney.
Besides Ralph Lauren and Polo Ralph Lauren, the Ralph Lauren company also owns Polo & RLX Golf, Denim & Supply, RRL and Ralph Lauren Purple Label, as well as subsidiaries Club Monaco and Chaps, among others.
Lauren, originally named Ralph Lifshitz, grew up in the Bronx neighbourhood of New York and attended Baruch College. He was remembered by his classmates for his enterprising nature; in between lectures, the young Lauren would sell ties to his fellow students. After serving in the United States Army for two years, Lauren briefly took a job at Brooks Brothers as a sales assistant before leaving to join tie manufacturer, Beau Brummell.
In 1967, the company’s president agreed to let Lauren start his own line. Drawing on his interest in sports, Lauren called his line “Polo.” Against the trends of the day, his ties were wide and handmade from high-end fabrics. He worked out of a single drawer in a showroom in the Empire State Building and personally made deliveries to stores. In his first year in business, he sold $500,000 worth of ties to the most prestigious names in men’s clothing, including Paul Stuart, Neiman Marcus and Bloomingdale’s. From these humble beginnings was born the American super brand that exists today.
On June 11, 1997, Ralph Lauren Corporation became a public company, traded on the New York Stock Exchange.
Ralph Lauren and his family spend much of their time at one of the Lauren family homes including the Double RL Ranch, a 17,000-acre piece of land near Telluride, Colorado.
Career History
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Ralph Lauren Continues Its Winter Marketing Blitz at Home
Following a buzzy menswear show in Milan and outfitting Team USA for the Winter Olympics, Ralph Lauren returned home to New York City to present its latest womenswear collection, a key growth area for the brand.

Ralph Lauren Continues Its Winter Marketing Blitz at Home
Following a buzzy menswear show in Milan and outfitting Team USA for the Winter Olympics, Ralph Lauren returned home to New York City to present its latest womenswear collection, a key growth area for the brand.

Ralph Lauren, Anna Wintour Awarded the Presidential Medal of Freedom
The New York-based designer was honoured by outgoing US President Joe Biden in a ceremony at the White House Saturday afternoon, making him the first fashion designer to receive the award.

Ralph Lauren, Anna Wintour Awarded the Presidential Medal of Freedom
The New York-based designer was honoured by outgoing US President Joe Biden in a ceremony at the White House Saturday afternoon, making him the first fashion designer to receive the award.

Ralph Lauren’s Los Angeles Fashion Show Attracts Hollywood Heavyweights
Jennifer Lopez, Diana Keaton and others were on hand for the brand’s first-ever runway on the West Coast, where the customer base is swiftly growing.

Ralph Lauren’s Los Angeles Fashion Show Attracts Hollywood Heavyweights
Jennifer Lopez, Diana Keaton and others were on hand for the brand’s first-ever runway on the West Coast, where the customer base is swiftly growing.

At Ralph Lauren, ‘the Brand Elevation Never Stops’
The brand’s first in-person show since 2019 was yet another effort to straddle the line between luxury and mass appeal

At Ralph Lauren, ‘the Brand Elevation Never Stops’
The brand’s first in-person show since 2019 was yet another effort to straddle the line between luxury and mass appeal

Why an LVMH-Ralph Lauren Deal Is Unlikely
For LVMH, the American brand is too far removed from its core luxury-focused business model.

Why an LVMH-Ralph Lauren Deal Is Unlikely
For LVMH, the American brand is too far removed from its core luxury-focused business model.

Telfar Clemens, Tommy Hilfiger and the State of American Fashion
BoF brings you a conversation between the designers Telfar Clemens and Tommy Hilfiger on the rise of their respective labels and the state of American fashion past and present, courtesy of System magazine.

Telfar Clemens, Tommy Hilfiger and the State of American Fashion
BoF brings you a conversation between the designers Telfar Clemens and Tommy Hilfiger on the rise of their respective labels and the state of American fashion past and present, courtesy of System magazine.

2020’s Top M&A Targets in Luxury
BoF tapped industry experts and analysed the market to determine which brands will likely be targeted this year — and which wild-card mergers could pick up steam.

2020’s Top M&A Targets in Luxury
BoF tapped industry experts and analysed the market to determine which brands will likely be targeted this year — and which wild-card mergers could pick up steam.

What Happened to New York Fashion?
With more absences on the New York Fashion Week calendar than ever before, BoF looks back at a decade of changes and turmoil in America’s fashion capital.

What Happened to New York Fashion?
With more absences on the New York Fashion Week calendar than ever before, BoF looks back at a decade of changes and turmoil in America’s fashion capital.

Designers to Watch in 2020
These under-the-radar names have made a big impact playing second-fiddle to some of the industry’s top talents. Who is poised for a starring role?

Designers to Watch in 2020
These under-the-radar names have made a big impact playing second-fiddle to some of the industry’s top talents. Who is poised for a starring role?

Ralph Lauren Sales Soar, Defying Drag From Hong Kong
The luxury fashion house reported a 2 percent rise in revenue in North America thanks to a strengthened domestic market.

Ralph Lauren Sales Soar, Defying Drag From Hong Kong
The luxury fashion house reported a 2 percent rise in revenue in North America thanks to a strengthened domestic market.
What is The BoF 500?
The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.






