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Pharrell Williams

Creative Director, Louis Vuttiton Mens

Known for his innovative approach to music and fashion, the creative director is a style icon and is widely recognised as one of the most successful and influential figures in hip-hop.

Pharrell Williams
Luxury

Moncler ‘Genius’ to Collaborate with Jay-Z’s Roc Nation, Mercedes-Benz

The outerwear giant’s London Fashion Week outing will also showcase new collaborations with Adidas, Alicia Keys and Pharrell Williams in a bid to broaden the initiative’s reach.

Luxury

Moncler ‘Genius’ to Collaborate with Jay-Z’s Roc Nation, Mercedes-Benz

The outerwear giant’s London Fashion Week outing will also showcase new collaborations with Adidas, Alicia Keys and Pharrell Williams in a bid to broaden the initiative’s reach.


Marketing

Pharrell, Not Kanye, Is Boosting Adidas

Céline designer Phoebe Philo is also helping, as nondescript kicks from the 1970s become a multibillion dollar business.

Marketing

Pharrell, Not Kanye, Is Boosting Adidas

Céline designer Phoebe Philo is also helping, as nondescript kicks from the 1970s become a multibillion dollar business.


News & Analysis

Top 10 Fashion Films of the Season

This season, the most successful fashion films attracted audiences with surreal storylines and unexpected plot twists. Sit back, relax and enjoy BoF's Top 10 Fashion Films of the Season.

News & Analysis

Top 10 Fashion Films of the Season

This season, the most successful fashion films attracted audiences with surreal storylines and unexpected plot twists. Sit back, relax and enjoy BoF's Top 10 Fashion Films of the Season.


Sustainability

Woolworths Hires Rapper Pharrell to ’Make Sustainability Cool’

South African retailer Woolworths Holdings Ltd. has appointed Pharrell Williams as style director for sustainability-focused projects in Africa.

Sustainability

Woolworths Hires Rapper Pharrell to ’Make Sustainability Cool’

South African retailer Woolworths Holdings Ltd. has appointed Pharrell Williams as style director for sustainability-focused projects in Africa.


News & Analysis

Fashion Funnies | When They Were Kids

LONDON, United Kingdom — Today, BoF brings you the next instalment of "When They Were Kids," a cartoon series depicting fashion figures as children,

News & Analysis

Fashion Funnies | When They Were Kids

LONDON, United Kingdom — Today, BoF brings you the next instalment of "When They Were Kids," a cartoon series depicting fashion figures as children,


What is The BoF 500?

The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.

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