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Pat McGrath

Makeup Artist

The fashion industry’s most visible makeup artist is hailed for her versatility and working with her fingers rather than brushes.

Pat McGrath
News & Analysis

Glossier Wants to Be The Next Estée Lauder. Glossier Play Shows How They Might Do It

Can the brand that used social media and and an army of dewy, fresh faces to build a digital first line of skincare and barely there makeup essentials transition into colour?

News & Analysis

Glossier Wants to Be The Next Estée Lauder. Glossier Play Shows How They Might Do It

Can the brand that used social media and and an army of dewy, fresh faces to build a digital first line of skincare and barely there makeup essentials transition into colour?


Beauty

Inside One of Sephora's Highest Grossing Stores

Visits to Sephora stores in Dubai and New York reveal just how global the beauty business has become - and some startling differences in how people shop.

Beauty

Inside One of Sephora's Highest Grossing Stores

Visits to Sephora stores in Dubai and New York reveal just how global the beauty business has become - and some startling differences in how people shop.


Fashion Week

Extreme New Talent Woos New York

New York Fashion Week was the surprising platform for a new wave of fantastical designers, including Edwin Mohney, Tomo Koizumi, Caroline Hu and Puppets and Puppets.

Fashion Week

Extreme New Talent Woos New York

New York Fashion Week was the surprising platform for a new wave of fantastical designers, including Edwin Mohney, Tomo Koizumi, Caroline Hu and Puppets and Puppets.


Fashion Week

A Journey to the Centre of Anna Sui’s Mind

Her historic research threatens to tip her designs into academic self-indulgence, but the fact that it never happens is a testament to her lightness of touch and instinct for the timeless.

Fashion Week

A Journey to the Centre of Anna Sui’s Mind

Her historic research threatens to tip her designs into academic self-indulgence, but the fact that it never happens is a testament to her lightness of touch and instinct for the timeless.


News & Analysis

At Fashion Week, Reinventing Backstage Beauty

The beauty industry’s role at fashion week is changing fast, from makeup artists and hair stylists focusing on their own brands to beauty giants unleashing influencer-driven activations that go beyond the runway.

News & Analysis

At Fashion Week, Reinventing Backstage Beauty

The beauty industry’s role at fashion week is changing fast, from makeup artists and hair stylists focusing on their own brands to beauty giants unleashing influencer-driven activations that go beyond the runway.


Fashion Week

Tomo Koizumi’s Quiet Electricity

Was it the can’t-miss moment of the week? Perhaps not, but it certainly felt like a fairytale brought to you by power duo Marc Jacobs and Katie Grand.

Fashion Week

Tomo Koizumi’s Quiet Electricity

Was it the can’t-miss moment of the week? Perhaps not, but it certainly felt like a fairytale brought to you by power duo Marc Jacobs and Katie Grand.


Beauty

Why Fast Fashion Has Been Slow to Tap the Beauty Boom

Zara, H&M, Asos and other fast-fashion retailers now sell lipstick and eyeshadow alongside dresses and blazers. But they’re finding “fast and cheap” is a tougher sell in the beauty market.

Beauty

Why Fast Fashion Has Been Slow to Tap the Beauty Boom

Zara, H&M, Asos and other fast-fashion retailers now sell lipstick and eyeshadow alongside dresses and blazers. But they’re finding “fast and cheap” is a tougher sell in the beauty market.


Beauty

The New Rules of Beauty PR

Press releases, long lead times — and, according to some experts, editors — are so three years ago. Sarah Brown talks to top publicists about how to do business, build brands and make sales in today’s ever-changing beauty landscape.

Beauty

The New Rules of Beauty PR

Press releases, long lead times — and, according to some experts, editors — are so three years ago. Sarah Brown talks to top publicists about how to do business, build brands and make sales in today’s ever-changing beauty landscape.


Beauty

What’s Behind the Lip Gloss Boom? The 90s Nostalgia, Wellness and Tinder.

High-shine lacquered lips are back on the beauty radar. But like its consumers, lip gloss has grown up and brands have made modifications to improve their formulas.

Beauty

What’s Behind the Lip Gloss Boom? The 90s Nostalgia, Wellness and Tinder.

High-shine lacquered lips are back on the beauty radar. But like its consumers, lip gloss has grown up and brands have made modifications to improve their formulas.


News & Analysis

Instagram Killed the Fashion Magazine. What Happens Now?

The photo- and video-sharing app has replaced print magazines as the primary way people discover fashion, becoming the foundation on which the industry has built everything from new labels to a $1.6 billion influencer economy. But change is coming.

News & Analysis

Instagram Killed the Fashion Magazine. What Happens Now?

The photo- and video-sharing app has replaced print magazines as the primary way people discover fashion, becoming the foundation on which the industry has built everything from new labels to a $1.6 billion influencer economy. But change is coming.


What is The BoF 500?

The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.

The BoF 500 2025 medallion logo