Natalia Vodianova
Model & Businesswoman, Naked Heart Foundation
Nicknamed 'Supernova', the Russian supermodel and philanthropist has been a muse for Tom Ford and Marc Jacobs, a regular Vogue cover girl, and scored lucrative cosmetics contracts and campaigns.

The Russian supermodel Natalia Vodianova is one of the world’s most in-demand models. Enrolling in a modelling agency in her native Russia, by the age of 17, Vodianova signed with Viva Models in Paris and begun her storied career. She has starred in advertising campaigns for Guerlain, Givenchy, Calvin Klein , Louis Vuitton, Yves Saint Laurent, L'Oréal, David Yurman, Marc Jacobs , Stella McCartney , Versace, Diane von Fürstenberg, Chanel, Guerlain, and Etam among many others.
Vodianova has spoken about the culture shock she experienced between her childhood, selling fruits with her grandmother on the roadside, and the comparative luxury of Paris.
Her first US Vogue cover was photographed by Steven Meisel in September 2004. She appeared as one of the "Models of the Moment," along with 8 other models, however she appeared on a solo cover in 2007. Since then, Vodianova has appeared on the cover of British Vogue eight times, and
Vodianova is a founder of the Naked Heart Foundation, a philanthropic organisation that strives to provide a safe and inspiring environment for every child living in urban Russia, as well as to give support families raising kids with special needs. She was inspired to found the charity after the Beslan tragedy. Vodianova's idea was to distract children who survived the tragedy from their psychological trauma with play. The organisation built its first play park in 2006 in Nizhny Novgorod. It has since built over 90 more, including one in Beslan.
She is currently in a relationship with Antoine Arnault , son of LVMH chairman Bernard Arnault and the chief executive of luxury brand Berluti. The couple lives together in Paris with their son and her three children from a previous marriage. Alongside her modelling career, Vodianova is also known for her knack for tech entrepreneurship, notably recently investing in the Clapham-based start-up, "Little Tummy", a baby meal delivery service. Primarily investing in female and tech-focused businesses, the model joined the photography app, "PicsArt", as the company's head of aspiration. She has also invested in Flo, a period tracking app, and launched her own philanthropic app, Elbi, in 2018, which turns likes into charity donations.
Career History

2009 - Present
Founder
2008 - Present
VITAL STATISTICS
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Stella McCartney Opens a Door
The collection had a vigorous breadth and depth, but also an imaginative flair that has eluded her in the past.

Stella McCartney Opens a Door
The collection had a vigorous breadth and depth, but also an imaginative flair that has eluded her in the past.

Mary Katrantzou's Big Bang
Show notes talked about aether, the breath of the gods, a celestial puff of air. But it wasn’t heaven that was conveyed.

Mary Katrantzou's Big Bang
Show notes talked about aether, the breath of the gods, a celestial puff of air. But it wasn’t heaven that was conveyed.

Riccardo Tisci Builds His Own World at Burberry
High/low fuelled his debut last season, and it was delivered here with a quantum leap in polish. But as much as he talked about “writing the book of Burberry,” there were plenty of echoes of those early days at Givenchy.

Riccardo Tisci Builds His Own World at Burberry
High/low fuelled his debut last season, and it was delivered here with a quantum leap in polish. But as much as he talked about “writing the book of Burberry,” there were plenty of echoes of those early days at Givenchy.

Sensing the Great Beyond at Valentino
Pierpaolo Piccioli is making a habit of showing stupendously beautiful couture collections, overwhelming reason with transcendent grandeur.

Sensing the Great Beyond at Valentino
Pierpaolo Piccioli is making a habit of showing stupendously beautiful couture collections, overwhelming reason with transcendent grandeur.

Social Goods | Adidas Under Pressure to Drop Kanye West, Nike CEO Apologises for Workplace Culture
This week, Kanye West's slavery remarks spark outrage, meanwhile Nike chief executive issues apology after reports of poor workplace conduct.

Social Goods | Adidas Under Pressure to Drop Kanye West, Nike CEO Apologises for Workplace Culture
This week, Kanye West's slavery remarks spark outrage, meanwhile Nike chief executive issues apology after reports of poor workplace conduct.

Is a Revolution Finally Coming to Feminine Care?
A flurry of fashionable fem care startups are taking aim at Tampax.

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A flurry of fashionable fem care startups are taking aim at Tampax.

The BoF Podcast Episode 37: Fashion and Philanthropy
Natalia Vodianova talks to BoF's Tim Blanks about how technology can better serve local charities around the world.

The BoF Podcast Episode 37: Fashion and Philanthropy
Natalia Vodianova talks to BoF's Tim Blanks about how technology can better serve local charities around the world.

New Year, New You: Career Advice From Fashion Leaders
BoF asked fashion leaders including Dries Van Noten, Karlie Kloss, Dapper Dan and Natalia Vodianova for their advice on how to make the most of a career in fashion. Watch now.

New Year, New You: Career Advice From Fashion Leaders
BoF asked fashion leaders including Dries Van Noten, Karlie Kloss, Dapper Dan and Natalia Vodianova for their advice on how to make the most of a career in fashion. Watch now.

VOICES 2017 Challenges Industry to Collaborate and Embrace Inclusivity Revolution
Fashion industry leaders joined economists, scientists, activists, innovators and catalysts from over twenty countries for the 2017 edition of #BoFVOICES, BoF’s annual gathering for big thinkers. Watch the highlights.

VOICES 2017 Challenges Industry to Collaborate and Embrace Inclusivity Revolution
Fashion industry leaders joined economists, scientists, activists, innovators and catalysts from over twenty countries for the 2017 edition of #BoFVOICES, BoF’s annual gathering for big thinkers. Watch the highlights.

Natalia Vodianova on Making Philanthropy Modern
Inspired by the rise of 'clicktivism,' the model launched Elbi, a charitable-giving app designed to democratise philanthropy. On stage at #BoFVOICES, she questioned how technology can better serve local charities around the world. Watch now.

Natalia Vodianova on Making Philanthropy Modern
Inspired by the rise of 'clicktivism,' the model launched Elbi, a charitable-giving app designed to democratise philanthropy. On stage at #BoFVOICES, she questioned how technology can better serve local charities around the world. Watch now.
What is The BoF 500?
The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.





