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Michael Preysman

Founder, Everlane

With a commitment to 'radical transparency' and bypassing traditional middlemen, he has grown a direct-to-consumer brand with a valuation north of $250 million.

Michael Preysman
News & Analysis

Fashion Industry Reacts to Charlottesville Violence

Industry leaders including Ralph Lauren, Tory Burch, Steven Kolb and Virgil Abloh denounce the violent racism of thousands of Nazi-saluting white supremacist marchers who descended on Charlottesville, Virginia last week.

News & Analysis

Fashion Industry Reacts to Charlottesville Violence

Industry leaders including Ralph Lauren, Tory Burch, Steven Kolb and Virgil Abloh denounce the violent racism of thousands of Nazi-saluting white supremacist marchers who descended on Charlottesville, Virginia last week.


News & Analysis

In Trump’s America, the Price of Speech and Silence

In the face of so-called ‘America First’ policies curbing immigration and free trade, fashion executives are grappling with the implications of taking a public stance — or saying nothing at all.

News & Analysis

In Trump’s America, the Price of Speech and Silence

In the face of so-called ‘America First’ policies curbing immigration and free trade, fashion executives are grappling with the implications of taking a public stance — or saying nothing at all.


Retail

Do Digital Brands Need Physical Stores?

While mall staples are shuttering stores, a slew of digital brands are rushing the other way, seeing new value in physical retail.

Retail

Do Digital Brands Need Physical Stores?

While mall staples are shuttering stores, a slew of digital brands are rushing the other way, seeing new value in physical retail.


News & Analysis

#BoF500 — The New Class: Fashion 2.0

Entrepreneurs have the vision to see and seize the future long before others. Meet the six members of Fashion 2.0 new to the #BoF500 this year.

News & Analysis

#BoF500 — The New Class: Fashion 2.0

Entrepreneurs have the vision to see and seize the future long before others. Meet the six members of Fashion 2.0 new to the #BoF500 this year.


News & Analysis

The #BoF500 2016 Revealed

Today we unveil the fourth annual #BoF500, the definitive list of people shaping the global fashion industry in 2016.

News & Analysis

The #BoF500 2016 Revealed

Today we unveil the fourth annual #BoF500, the definitive list of people shaping the global fashion industry in 2016.


Retail

Flush With Tech Wealth, San Francisco Warms to Fashion

As tech wealth grows and cultural values shift, San Francisco and neighbouring Silicon Valley are embracing fashion, creating opportunity for brands and retailers.

Retail

Flush With Tech Wealth, San Francisco Warms to Fashion

As tech wealth grows and cultural values shift, San Francisco and neighbouring Silicon Valley are embracing fashion, creating opportunity for brands and retailers.


News & Analysis

What You May Have Missed This Week

BoF brings you the top 7 fashion news and analysis stories of the week.

News & Analysis

What You May Have Missed This Week

BoF brings you the top 7 fashion news and analysis stories of the week.


News & Analysis

Michael Preysman on Iterating Everlane and ‘Fixing’ Fashion Retail

Amidst market reports that Everlane is seeking new investment at a valuation ‘north of $250 million,’ BoF’s Vikram Alexei Kansara talks to the company’s founder about how he built a direct-to-consumer fashion brand rooted in ‘radical transparency.’

News & Analysis

Michael Preysman on Iterating Everlane and ‘Fixing’ Fashion Retail

Amidst market reports that Everlane is seeking new investment at a valuation ‘north of $250 million,’ BoF’s Vikram Alexei Kansara talks to the company’s founder about how he built a direct-to-consumer fashion brand rooted in ‘radical transparency.’


News & Analysis

BoF Exclusive | Everlane Appoints Rebekka Bay Head of Product and Design

BoF can exclusively reveal that online apparel start-up Everlane has appointed Rebekka Bay, previously creative director at Gap, its head of product and design.

News & Analysis

BoF Exclusive | Everlane Appoints Rebekka Bay Head of Product and Design

BoF can exclusively reveal that online apparel start-up Everlane has appointed Rebekka Bay, previously creative director at Gap, its head of product and design.


Technology

Everlane's Canadian Crowdfunding Experiment

SAN FRANCISCO, United States — Inspired by sites like Kickstarter, venture-backed online retailer Everlane has launched a crowdfunding campaign,

Technology

Everlane's Canadian Crowdfunding Experiment

SAN FRANCISCO, United States — Inspired by sites like Kickstarter, venture-backed online retailer Everlane has launched a crowdfunding campaign,


What is The BoF 500?

The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.

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