Marcelo Burlon
Designer, Marcelo Burlon: County of Milan
The creative mastermind behind the Milan-based fashion label also organises events for brands like Alexander McQueen, Gucci and Raf Simons.


In Milan, Shows With and Without Signatures
A product without an author is lifeless and anonymous, says Angelo Flaccavento.

In Milan, Shows With and Without Signatures
A product without an author is lifeless and anonymous, says Angelo Flaccavento.

County of Milan’s Beautiful Freaks
The catchy remix of the brand's metropolitan codes had a spiritual and vaguely hippie tone.

County of Milan’s Beautiful Freaks
The catchy remix of the brand's metropolitan codes had a spiritual and vaguely hippie tone.

MSGM's Most Mature Collection
The MSGM collection continues to grow out of the printed sweatshirt niche from which it started.

MSGM's Most Mature Collection
The MSGM collection continues to grow out of the printed sweatshirt niche from which it started.

Cowboys Come to Milan
Western motifs and escapes to nature loosen up the proceedings in Milan.

Cowboys Come to Milan
Western motifs and escapes to nature loosen up the proceedings in Milan.

Will High Fashion’s Love Affair with Streetwear Last?
Streetwear-fashion hybrids are on the rise. Fleeting trend or symbol of a more enduring shift?

Will High Fashion’s Love Affair with Streetwear Last?
Streetwear-fashion hybrids are on the rise. Fleeting trend or symbol of a more enduring shift?

Streetwear’s New Guard
Influenced by the likes of both Raf Simons and Supreme, a new wave of streetwear brands are blending fashion-forward design, the authenticity of street culture and a luxury-like positioning to build emerging businesses.

Streetwear’s New Guard
Influenced by the likes of both Raf Simons and Supreme, a new wave of streetwear brands are blending fashion-forward design, the authenticity of street culture and a luxury-like positioning to build emerging businesses.

Week in Review | Menswear, Marcelo Burlon, New Staples, Pitti's Peacocks, Stephen Jones, Made in USA
BoF editor-in-chief Imran Amed recaps the week in the business of fashion.

Week in Review | Menswear, Marcelo Burlon, New Staples, Pitti's Peacocks, Stephen Jones, Made in USA
BoF editor-in-chief Imran Amed recaps the week in the business of fashion.

Pop Quiz | Pitti Uomo, Menswear, Stephen Jones
How well have you read your BoF this week? Test your knowledge of all of the latest news and analysis from around the world of fashion in our Pop Quiz, which covers Pitti Uomo, menswear, and more.

Pop Quiz | Pitti Uomo, Menswear, Stephen Jones
How well have you read your BoF this week? Test your knowledge of all of the latest news and analysis from around the world of fashion in our Pop Quiz, which covers Pitti Uomo, menswear, and more.

How Marcelo Burlon Built County of Milan
BoF columnist Susanna Lau examines how Marcelo Burlon built a budding multi-category streetwear business based on authenticity, social media and a little help from his friends.

How Marcelo Burlon Built County of Milan
BoF columnist Susanna Lau examines how Marcelo Burlon built a budding multi-category streetwear business based on authenticity, social media and a little help from his friends.
What is The BoF 500?
The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.




