Lynda Berkowitz
Latest News & Analysis
Retail
BoF Live: How Brands Can Use E-Commerce to Create Lasting Customer Relationships
From the shift to storytelling to user generated content, Shopify Plus’ Head of EMEA Shimona Mehta and Ilia Beauty CEO Lynda Berkowitz joined BoF’s Robin Mellery-Pratt to discuss customer acquisition strategies and how e-commerce can build consumer relationships that last.
BoF Live: How Brands Can Use E-Commerce to Create Lasting Customer Relationships
From the shift to storytelling to user generated content, Shopify Plus’ Head of EMEA Shimona Mehta and Ilia Beauty CEO Lynda Berkowitz joined BoF’s Robin Mellery-Pratt to discuss customer acquisition strategies and how e-commerce can build consumer relationships that last.