Li Ning
Founder & Executive Chairman, Li Ning
The former Chinese gymnast has built a global sportswear empire challenging the likes of Adidas and Nike.


China’s Running Craze Gains Mileage in Fashion
As China’s running boom gathers pace, spurred by the ‘athleisure’ trend and encouragement from the government, brands are adjusting their strategies.

China’s Running Craze Gains Mileage in Fashion
As China’s running boom gathers pace, spurred by the ‘athleisure’ trend and encouragement from the government, brands are adjusting their strategies.

Li Ning Spars With Nike and Adidas
Hungry for more of China’s $33 billion sportswear market, Li Ning wants to outdo the competition. This week, the Chinese giant will reveal a collaboration with a major international designer at its Paris fashion show.

Li Ning Spars With Nike and Adidas
Hungry for more of China’s $33 billion sportswear market, Li Ning wants to outdo the competition. This week, the Chinese giant will reveal a collaboration with a major international designer at its Paris fashion show.

Chinese Investors Pile Into Global Fashion Businesses
In this month’s China Edit, BoF explores the flurry of activity from Chinese firms investing in the fashion sector.

Chinese Investors Pile Into Global Fashion Businesses
In this month’s China Edit, BoF explores the flurry of activity from Chinese firms investing in the fashion sector.

When the Name Game Gets Serious in China
In this month’s China Edit, the backlash surrounding Airbnb's new Chinese name highlights the importance of brand naming, while China’s biggest women’s footwear retailer is up for sale.

When the Name Game Gets Serious in China
In this month’s China Edit, the backlash surrounding Airbnb's new Chinese name highlights the importance of brand naming, while China’s biggest women’s footwear retailer is up for sale.

The China Edit | High-End Lingerie, Losing Jobs, Miss Sixty IPO
The China Edit is a weekly curation of the most important fashion business news and analysis from and about the world’s largest luxury market.

The China Edit | High-End Lingerie, Losing Jobs, Miss Sixty IPO
The China Edit is a weekly curation of the most important fashion business news and analysis from and about the world’s largest luxury market.

Nike Takes China Sales Gold Since 2008 Beijing Olympics
Nike sales growth in Greater China outpaced those of Adidas AG and local rivals Li Ning Co. and Anta Sports Products Ltd. since the 2008 Beijing Olympics.

Nike Takes China Sales Gold Since 2008 Beijing Olympics
Nike sales growth in Greater China outpaced those of Adidas AG and local rivals Li Ning Co. and Anta Sports Products Ltd. since the 2008 Beijing Olympics.

Adidas to Boost China Outlets by a Third With 3,000 Stores
German sportswear maker Adidas AG will open 3,000 new stores in China by 2020, counting on rising affluence and health-awareness in the country to boost its global business.

Adidas to Boost China Outlets by a Third With 3,000 Stores
German sportswear maker Adidas AG will open 3,000 new stores in China by 2020, counting on rising affluence and health-awareness in the country to boost its global business.

China's Sportswear Industry Poised to End Losing Streak
HONG KONG, China — China's home-grown sportswear industry is finally showing signs of recovery after nearly two years of massive oversupply, and

China's Sportswear Industry Poised to End Losing Streak
HONG KONG, China — China's home-grown sportswear industry is finally showing signs of recovery after nearly two years of massive oversupply, and

The China Edit | Jingdong Mall, Free-Trade Pact for Swiss Watches, Peng Liyuan, Beijing vs. Shanghai, Investors Respond to Changing Landscape
The China Edit is a weekly curation of the most important fashion business news and analysis from and about the world’s largest luxury market.

The China Edit | Jingdong Mall, Free-Trade Pact for Swiss Watches, Peng Liyuan, Beijing vs. Shanghai, Investors Respond to Changing Landscape
The China Edit is a weekly curation of the most important fashion business news and analysis from and about the world’s largest luxury market.

Global Briefing | Chinese Fashion Brands Look West
LONDON, United Kingdom — It's nearly impossible to go a week without reading about international fashion brands expanding their operations in China.

Global Briefing | Chinese Fashion Brands Look West
LONDON, United Kingdom — It's nearly impossible to go a week without reading about international fashion brands expanding their operations in China.
What is The BoF 500?
The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.




