Li Ning
Founder & Executive Chairman, Li Ning
The former Chinese gymnast has built a global sportswear empire challenging the likes of Adidas and Nike.
Casting Chinese Models Is Complicated Business
Why many global fashion brands miss the mark — and therefore miss reaching their full potential in the Chinese market.
Casting Chinese Models Is Complicated Business
Why many global fashion brands miss the mark — and therefore miss reaching their full potential in the Chinese market.
Chinese Investment Takes a New Turn
Menswear and sportswear brands are investing money abroad, but there's no short cut to building premium brands.
Chinese Investment Takes a New Turn
Menswear and sportswear brands are investing money abroad, but there's no short cut to building premium brands.
Sneaker Fever Hits China
Foreign and homegrown players alike are gunning for a slice of China’s multi-billion-dollar sneaker market.
Sneaker Fever Hits China
Foreign and homegrown players alike are gunning for a slice of China’s multi-billion-dollar sneaker market.
The Week Ahead: What Lonzo Ball’s Covered-Up Tattoo Tells Us About the Sneaker Market
This week, everyone will be talking about Nike's next potential blockbuster athlete signing, Pat McGrath's UK launch and revelations on gender pay disparity at large fashion brands. Read our BoF Professional Cheat Sheet.
The Week Ahead: What Lonzo Ball’s Covered-Up Tattoo Tells Us About the Sneaker Market
This week, everyone will be talking about Nike's next potential blockbuster athlete signing, Pat McGrath's UK launch and revelations on gender pay disparity at large fashion brands. Read our BoF Professional Cheat Sheet.
Who's Who Behind the Scenes at Shanghai Fashion Week
With its growing network of trade shows, showrooms and B2B events, China’s leading fashion week has produced an influential group of power brokers at the ready-to-wear event. Read China Decoded to make sense of the market.
Who's Who Behind the Scenes at Shanghai Fashion Week
With its growing network of trade shows, showrooms and B2B events, China’s leading fashion week has produced an influential group of power brokers at the ready-to-wear event. Read China Decoded to make sense of the market.
Brands Beware: Trademark Trolls and Cyber Squatters Prosper
Despite reforms, trademark protections in China remain feeble for both foreign and domestic fashion brands. Read China Decoded to make sense of the market.
Brands Beware: Trademark Trolls and Cyber Squatters Prosper
Despite reforms, trademark protections in China remain feeble for both foreign and domestic fashion brands. Read China Decoded to make sense of the market.
Why Gamers Mean Big Business
The success of recent Chinese marketing campaigns targeting female gamers suggests that fashion and beauty brands have underestimated the channel’s potential. Read China Decoded to make sense of the market.
Why Gamers Mean Big Business
The success of recent Chinese marketing campaigns targeting female gamers suggests that fashion and beauty brands have underestimated the channel’s potential. Read China Decoded to make sense of the market.
Can 'China Day' Live Up to the Hype?
As trade war tensions come to a head in Beijing, US-China relations will be stronger than ever on New York Fashion Week's China Day runway.
Can 'China Day' Live Up to the Hype?
As trade war tensions come to a head in Beijing, US-China relations will be stronger than ever on New York Fashion Week's China Day runway.
China’s Best-Selling Brands You’ve Never Heard Of
Brands like Uniqlo and Canada Goose are making bank in China, but humble homegrown alternatives were the real winners during this year’s Spring Festival shopping sprees.
China’s Best-Selling Brands You’ve Never Heard Of
Brands like Uniqlo and Canada Goose are making bank in China, but humble homegrown alternatives were the real winners during this year’s Spring Festival shopping sprees.
Danger: What Apple's China Slump Spells for Fashion
Luxury stocks have fallen in the wake of warnings from Apple on slowing Chinese demand for iPhones, but economic headwinds are only part of the brewing China problem facing the luxury sector.
Danger: What Apple's China Slump Spells for Fashion
Luxury stocks have fallen in the wake of warnings from Apple on slowing Chinese demand for iPhones, but economic headwinds are only part of the brewing China problem facing the luxury sector.
What is The BoF 500?
The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.
