Lay Zhang

Can China Really Ban Effeminate Men?
The government’s recent ban on so-called “sissy men” in the media could have far-reaching implications for China’s fashion community and global brands operating there.

Can China Really Ban Effeminate Men?
The government’s recent ban on so-called “sissy men” in the media could have far-reaching implications for China’s fashion community and global brands operating there.

Burberry, H&M, Nike and Others Lose China Ambassadors Over Xinjiang
Adidas, Calvin Klein, Uniqlo and Converse have also lost China spokespeople as Chinese consumers call for a boycott after an uproar about the decision not to source cotton from the Xinjiang region.

Burberry, H&M, Nike and Others Lose China Ambassadors Over Xinjiang
Adidas, Calvin Klein, Uniqlo and Converse have also lost China spokespeople as Chinese consumers call for a boycott after an uproar about the decision not to source cotton from the Xinjiang region.

Using Famous Faces to Impress Chinese Consumers Just Got Trickier
Marketing to Chinese consumers in a time of crisis means that brands with tighter budgets need to consider new ways of leveraging Chinese influencers and celebrities.

Using Famous Faces to Impress Chinese Consumers Just Got Trickier
Marketing to Chinese consumers in a time of crisis means that brands with tighter budgets need to consider new ways of leveraging Chinese influencers and celebrities.