Skip to main content

Laurent Potdevin

Former Chief Executive, Lululemon

During his tenure as chief executive, the billion-dollar yoga and leisure apparel retailer returned to growth after a two-year slump.

Laurent Potdevin
News & Analysis

The Kendall Jenner Effect: How Long Can it Last?

Commercial tie-ups with the super-influencer may soon yield diminishing returns.

News & Analysis

The Kendall Jenner Effect: How Long Can it Last?

Commercial tie-ups with the super-influencer may soon yield diminishing returns.


News & Analysis

Lululemon to Close 40 Ivivva Girls' Stores

The athleisure retailer plans to close 40 of its 55 Ivivva stores while converting half of those that remain to Lululemon-branded stores.

News & Analysis

Lululemon to Close 40 Ivivva Girls' Stores

The athleisure retailer plans to close 40 of its 55 Ivivva stores while converting half of those that remain to Lululemon-branded stores.


News & Analysis

Victoria's Secret and Nike Rank Among Top Brands for Millennials

More than a third of US apparel shopping is conducted online, according to a new study, which looked at millennial spending trends in fashion, retail and beauty categories.

News & Analysis

Victoria's Secret and Nike Rank Among Top Brands for Millennials

More than a third of US apparel shopping is conducted online, according to a new study, which looked at millennial spending trends in fashion, retail and beauty categories.


Retail

Are Fast Fashion Disruptors in Danger of Disruption?

The Asian and European fast fashion giants that disrupted American retail are now themselves feeling pressure.

Retail

Are Fast Fashion Disruptors in Danger of Disruption?

The Asian and European fast fashion giants that disrupted American retail are now themselves feeling pressure.


Retail

Op-Ed | Lululemon Investors Just Need to Take a Deep Breath

The speciality retailer certainly has some big challenges, but any suggestion it will suffer the same fate as Sports Authority or other bankrupt athletic-gear stores is a bit of a stretch.

Retail

Op-Ed | Lululemon Investors Just Need to Take a Deep Breath

The speciality retailer certainly has some big challenges, but any suggestion it will suffer the same fate as Sports Authority or other bankrupt athletic-gear stores is a bit of a stretch.


Retail

Lululemon Tumbles as Sales Outlook Misses Estimates

The Vancouver-based company is trying to overcome an industrywide discounting frenzy and mounting competition in athletic apparel.

Retail

Lululemon Tumbles as Sales Outlook Misses Estimates

The Vancouver-based company is trying to overcome an industrywide discounting frenzy and mounting competition in athletic apparel.


News & Analysis

The Best of BoF 2016 | Top 7 Long Reads

To round off the year, we revisit the articles that sparked the most debate, yielded the biggest insights, and got the fashion industry talking in 2016. Today, we highlight some of the top long read stories.

News & Analysis

The Best of BoF 2016 | Top 7 Long Reads

To round off the year, we revisit the articles that sparked the most debate, yielded the biggest insights, and got the fashion industry talking in 2016. Today, we highlight some of the top long read stories.


News & Analysis

Lululemon Looks to Get 40% of Sales From Men as Chain Expands

Currently, about 80 percent of Lululemon's shoppers are female, said the yogawear retailer’s chief executive officer, Laurent Potdevin.

News & Analysis

Lululemon Looks to Get 40% of Sales From Men as Chain Expands

Currently, about 80 percent of Lululemon's shoppers are female, said the yogawear retailer’s chief executive officer, Laurent Potdevin.


News & Analysis

Lululemon's CEO Sees Lots of Room to Grow

After two tough years, Lululemon Athletica is enjoying a rebound in sales and chief executive officer Laurent Potdevin is optimistic that the company can keep the momentum going.

News & Analysis

Lululemon's CEO Sees Lots of Room to Grow

After two tough years, Lululemon Athletica is enjoying a rebound in sales and chief executive officer Laurent Potdevin is optimistic that the company can keep the momentum going.


Luxury

Inside Worldz: ‘It’s Like a Harvard for Culture’

The inaugural event drew a cast of characters from pro-skater Tony Hawk to executives from Calvin Klein, LVMH and Lululemon.

Luxury

Inside Worldz: ‘It’s Like a Harvard for Culture’

The inaugural event drew a cast of characters from pro-skater Tony Hawk to executives from Calvin Klein, LVMH and Lululemon.


What is The BoF 500?

The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.

The BoF 500 2025 medallion logo