Kylie Jenner
Kylie’s Comeback; Kenvue’s Woes
This week is all about two very different American beauty stories: one looking at its past, the other confronting its future.
Kylie’s Comeback; Kenvue’s Woes
This week is all about two very different American beauty stories: one looking at its past, the other confronting its future.
5 Fashion Brands That Dominated the Met Gala Social Conversation
Analysis from BoF INSIGHTS PULSE shows which brands and celebrities drove the conversation around the Met Gala on social media — and why.
5 Fashion Brands That Dominated the Met Gala Social Conversation
Analysis from BoF INSIGHTS PULSE shows which brands and celebrities drove the conversation around the Met Gala on social media — and why.
Makeup Artist Sam Visser on How Creativity Sets Him Apart
BoF sits down with prominent makeup artist and Dior Beauty Ambassador, Sam Visser, to hear how prioritising creativity has enabled him to become one of the most influential makeup artists of his generation.
Makeup Artist Sam Visser on How Creativity Sets Him Apart
BoF sits down with prominent makeup artist and Dior Beauty Ambassador, Sam Visser, to hear how prioritising creativity has enabled him to become one of the most influential makeup artists of his generation.
At Shop With Google, Supporting Independent Designers and Celebrating the BoF 500
In partnership with BoF, Shop with Google is celebrating independent designers and entrepreneurs. In addition to providing technology and commercial features designed to support their business models, as part of the partnership, BoF will share lessons for success from leading independent design business The Attico. BoF spoke to Stephanie Horton, Google’s senior director of global commerce marketing, at the BoF 500 Gala.
At Shop With Google, Supporting Independent Designers and Celebrating the BoF 500
In partnership with BoF, Shop with Google is celebrating independent designers and entrepreneurs. In addition to providing technology and commercial features designed to support their business models, as part of the partnership, BoF will share lessons for success from leading independent design business The Attico. BoF spoke to Stephanie Horton, Google’s senior director of global commerce marketing, at the BoF 500 Gala.
For Celebrity Beauty Brands, a Cloudy Future
E.l.f.’s $355 million acquisition of Naturium doesn’t change the fact that most influencer, actor and musician-fronted brands need to radically rethink their approach.
For Celebrity Beauty Brands, a Cloudy Future
E.l.f.’s $355 million acquisition of Naturium doesn’t change the fact that most influencer, actor and musician-fronted brands need to radically rethink their approach.
TikTok’s Latest Obsessions: The Kardashian-Jenners and Friends Take Over
The Kardashian-Jenner clan continues to dominate on TikTok, as well as Makeup By Mario’s new blush.
TikTok’s Latest Obsessions: The Kardashian-Jenners and Friends Take Over
The Kardashian-Jenner clan continues to dominate on TikTok, as well as Makeup By Mario’s new blush.
The Marketing Challenge Behind Schiaparelli’s Fur Faux Pas
The brand’s hyperrealistic (but fake) animal heads sparked outrage this week, highlighting the increasingly delicate balance brands must strike between provocative marketing and shifting consumer values.
The Marketing Challenge Behind Schiaparelli’s Fur Faux Pas
The brand’s hyperrealistic (but fake) animal heads sparked outrage this week, highlighting the increasingly delicate balance brands must strike between provocative marketing and shifting consumer values.
Kylie Cosmetics Tries to Evolve Beyond the ‘Instagram Makeup’ Era
Under Coty, Kylie Jenner’s cosmetics and skin care lines have expanded internationally. But the brand that kicked off the celebrity beauty boom seven years ago may be showing its age.
Kylie Cosmetics Tries to Evolve Beyond the ‘Instagram Makeup’ Era
Under Coty, Kylie Jenner’s cosmetics and skin care lines have expanded internationally. But the brand that kicked off the celebrity beauty boom seven years ago may be showing its age.
The Instagrammer Who Became a Fashion Powerbroker
A simple post by @upnextdesigner’s Albert Ayal can change a young designer’s career. But Ayal is as much a connector as a curator.
The Instagrammer Who Became a Fashion Powerbroker
A simple post by @upnextdesigner’s Albert Ayal can change a young designer’s career. But Ayal is as much a connector as a curator.
What’s at Stake in the KKW Beauty Rebrand
While details of Kim Kardashian West’s cosmetics rebrand have yet to be unveiled, her coming entrance into skin care, and bringing each of her beauty categories under one umbrella, underscores prevailing trends in the industry.
What’s at Stake in the KKW Beauty Rebrand
While details of Kim Kardashian West’s cosmetics rebrand have yet to be unveiled, her coming entrance into skin care, and bringing each of her beauty categories under one umbrella, underscores prevailing trends in the industry.