Kim Kardashian
Founder, SKIMS
The reality star has gone beyond the business of influence and built one of fashion’s most successful direct-to-consumer brands in SKIMS.


5 Fashion Brands That Dominated the Met Gala Social Conversation
Analysis from BoF INSIGHTS PULSE shows which brands and celebrities drove the conversation around the Met Gala on social media — and why.

5 Fashion Brands That Dominated the Met Gala Social Conversation
Analysis from BoF INSIGHTS PULSE shows which brands and celebrities drove the conversation around the Met Gala on social media — and why.

Nike Forms New Team for Secretive Brand With Kim Kardashian
The sportswear company is assembling executives and designers to operate the new brand with Skims, with plans to release its first womenswear collection this spring.

Nike Forms New Team for Secretive Brand With Kim Kardashian
The sportswear company is assembling executives and designers to operate the new brand with Skims, with plans to release its first womenswear collection this spring.

Nike Launches New Fitness Brand With Kim Kardashian’s Skims
The new partners say they have long-term vision for body-fitting activewear for women.

Nike Launches New Fitness Brand With Kim Kardashian’s Skims
The new partners say they have long-term vision for body-fitting activewear for women.

Kim Kardashian’s Skky Partners Takes Minority Stake in 111Skin
The private equity firm made a “significant” minority investment in the UK-based skincare brand.

Kim Kardashian’s Skky Partners Takes Minority Stake in 111Skin
The private equity firm made a “significant” minority investment in the UK-based skincare brand.

Exclusive: Dolce & Gabbana to Collaborate With Skims
The Italian luxury brand will bring a colourful ‘dolce vita’ aesthetic to Kim Kardashian’s shapewear label.

Exclusive: Dolce & Gabbana to Collaborate With Skims
The Italian luxury brand will bring a colourful ‘dolce vita’ aesthetic to Kim Kardashian’s shapewear label.

Lana Del Rey’s Makeup Artist Etienne Ortega Unveils Beauty Brand
With advice from Kris Jenner, the artist debuts his new makeup line, Ortega.

Lana Del Rey’s Makeup Artist Etienne Ortega Unveils Beauty Brand
With advice from Kris Jenner, the artist debuts his new makeup line, Ortega.

Why Beauty Wants More From Kim Kardashian
The celebrity founder debuted her third attempt at makeup today under her newish label SKKN. But in a much more crowded market, it’s unclear what impact the line can and will have.

Why Beauty Wants More From Kim Kardashian
The celebrity founder debuted her third attempt at makeup today under her newish label SKKN. But in a much more crowded market, it’s unclear what impact the line can and will have.

Kim Kardashian Returns as Balenciaga Ambassador
The deal comes as the brand works to win back the support of trendsetting clients after a public relations meltdown.

Kim Kardashian Returns as Balenciaga Ambassador
The deal comes as the brand works to win back the support of trendsetting clients after a public relations meltdown.

The Business of Beauty Haul of Fame: The Smell of Success
Scenting ultra-exclusive events is beauty’s next big branding opportunity.

The Business of Beauty Haul of Fame: The Smell of Success
Scenting ultra-exclusive events is beauty’s next big branding opportunity.

Case Study | Fashion’s New Rules For Sports Marketing
Capitalising on sport’s soaring commercial and cultural relevance is becoming a primary focus for fashion brands. Winning sports-marketing strategies today hinge on building long-term, collaborative partnerships with athletes and organisations that resonate with a brand’s target consumers, as experts in BoF’s latest case study explain.

Case Study | Fashion’s New Rules For Sports Marketing
Capitalising on sport’s soaring commercial and cultural relevance is becoming a primary focus for fashion brands. Winning sports-marketing strategies today hinge on building long-term, collaborative partnerships with athletes and organisations that resonate with a brand’s target consumers, as experts in BoF’s latest case study explain.
What is The BoF 500?
The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.




