Skip to main content

Kean Etro

Latest News & Analysis
Fashion Week

In Milan, a Return to Tradition

Traditional femininity is making a comeback on the Milanese catwalks, along with the return of timeless classics that hit the mark without screaming ‘fashion,’ reports Angelo Flaccavento.

Fashion Week

In Milan, a Return to Tradition

Traditional femininity is making a comeback on the Milanese catwalks, along with the return of timeless classics that hit the mark without screaming ‘fashion,’ reports Angelo Flaccavento.


Fashion Week

Should Fashion Shows Tell a Story?

At MSGM and Etro, the storytelling felt forced and was, ultimately, a disservice to the fashion.

Fashion Week

Should Fashion Shows Tell a Story?

At MSGM and Etro, the storytelling felt forced and was, ultimately, a disservice to the fashion.


Fashion Week

In Milan, Over the Rainbow and Back

Marco De Vincenzo, Etro and Sportmax from day three of Milan Fashion Week.

Fashion Week

In Milan, Over the Rainbow and Back

Marco De Vincenzo, Etro and Sportmax from day three of Milan Fashion Week.


Fashion Week

An Urban Tingle at Etro

The stress on functionality felt new for Etro, even if its Paisley tribe was as visually complacent, maximalist and rich as ever.

Fashion Week

An Urban Tingle at Etro

The stress on functionality felt new for Etro, even if its Paisley tribe was as visually complacent, maximalist and rich as ever.


Fashion Week

Etro's Practical Evolution

Mr Etro is trying to evolve, therefore there was an unexpected practical twist to the new collection. Imagine an explorer climbing a mountain in a brocade duvet and you've got the picture.

Fashion Week

Etro's Practical Evolution

Mr Etro is trying to evolve, therefore there was an unexpected practical twist to the new collection. Imagine an explorer climbing a mountain in a brocade duvet and you've got the picture.


Fashion Week

The Evolution of Etro's Hippie Sophisticates

Veronica Etro is aiming to bring the label's sense of opulence and sophistication closer to the street — and she is succeeding

Fashion Week

The Evolution of Etro's Hippie Sophisticates

Veronica Etro is aiming to bring the label's sense of opulence and sophistication closer to the street — and she is succeeding


Fashion Week

Coloured Blue at Etro

Kean Etro dedicated the whole Etro collection to nuances of blue.

Fashion Week

Coloured Blue at Etro

Kean Etro dedicated the whole Etro collection to nuances of blue.


Fashion Week

Ode to Wild Nature

A more focused and less flamboyant expression made for a fresh output from Kean Etro.

Fashion Week

Ode to Wild Nature

A more focused and less flamboyant expression made for a fresh output from Kean Etro.


Fashion Week

Cowboys Come to Milan

Western motifs and escapes to nature loosen up the proceedings in Milan.

Fashion Week

Cowboys Come to Milan

Western motifs and escapes to nature loosen up the proceedings in Milan.