Karen Wazen

Karen Wazen is a Dubai-based fashion influencer, content creator and entrepreneur at the helm of her own namesake accessories brand. A muse for regional fashion editors, Wazen has appeared on the covers of Harper’s Bazaar Arabia and Elle Arabia and partnered on projects with brands such as Dior and Prada. Modelling in an ad campaign for Roberto Cavalli fragrances and securing a brand ambassadorship with Guerlain helped cement Wazen’s status as a bankable figure in the Arab beauty industry. Already a style icon in the Middle East, by 2024 she had amassed a community of over 15 million on social media, including 8 million followers on Instagram.

Born and raised in Beirut, Lebanon, Wazen pursued a degree in psychology before shifting her focus to fashion and media. Her journey began with a personal blog that quickly garnered attention for its blend of high fashion and pop culture content. Once her social media influence grew to support it, Wazen launched a namesake eyewear brand in 2018 before expanding to jewellery.  By 2024, her accessories brand was stocked by many of the region’s high-end retailers including Galeries Lafayette Doha, Bloomingdales in the UAE and Kuwait, Level Shoes Dubai, Ounass and Harvey Nichols in both the UAE and Qatar.