Skip to main content

Jonathan Akeroyd

Former CEO, Burberry

Initially a merchandiser at Harrods, Akeroyd is a seasoned merchant who has held CEO roles at Alexander McQueen, Versace and Burberry.

Jonathan Akeroyd
Fashion Week

Daniel Lee’s Burberry Debut: Mission Accomplished

But his celebration of tradition isn’t all that it seems.

Fashion Week

Daniel Lee’s Burberry Debut: Mission Accomplished

But his celebration of tradition isn’t all that it seems.


Luxury

Daniel Lee’s High-Stakes Burberry Debut, Explained

The former Bottega Veneta designer’s first collection is London Fashion Week’s hottest ticket. Ahead of the show, BoF breaks down what’s at stake for the British megabrand.

Luxury

Daniel Lee’s High-Stakes Burberry Debut, Explained

The former Bottega Veneta designer’s first collection is London Fashion Week’s hottest ticket. Ahead of the show, BoF breaks down what’s at stake for the British megabrand.


Fashion Week

Burberry’s Star-Studded Redo

Riccardo Tisci’s show, which was rescheduled following Queen Elizabeth II’s death, drew an A-list crowd as the brand seeks to launch a new cycle of growth.

Fashion Week

Burberry’s Star-Studded Redo

Riccardo Tisci’s show, which was rescheduled following Queen Elizabeth II’s death, drew an A-list crowd as the brand seeks to launch a new cycle of growth.


Luxury

Burberry Chief Sticks to Strategy Amid Fresh Challenges

New CEO Jonathan Akeroyd intends to double down on the brand elevation strategy put in place by his predecessor, as Covid lockdowns hammer sales in the critical China market.

Luxury

Burberry Chief Sticks to Strategy Amid Fresh Challenges

New CEO Jonathan Akeroyd intends to double down on the brand elevation strategy put in place by his predecessor, as Covid lockdowns hammer sales in the critical China market.


Luxury

Will Burberry Take a New Direction?

This week, with luxury in the spotlight, everyone will be talking about Burberry and Richemont's annual results.

Luxury

Will Burberry Take a New Direction?

This week, with luxury in the spotlight, everyone will be talking about Burberry and Richemont's annual results.


Workplace & Talent

Who Makes a Great Fashion CEO?

This week, Versace and Alexander McQueen named new CEOs, following changes at the top of Chanel, Ferragamo and Burberry. In a sector known for favouring seasoned insiders, non-traditional picks with outside perspectives remain rare.

Workplace & Talent

Who Makes a Great Fashion CEO?

This week, Versace and Alexander McQueen named new CEOs, following changes at the top of Chanel, Ferragamo and Burberry. In a sector known for favouring seasoned insiders, non-traditional picks with outside perspectives remain rare.


Luxury

Lucky Number 111 for Burberry’s Riccardo Tisci

The Italian transforming Britain’s biggest luxury brand is confident at last: ‘It’s a big company to move, but now I feel the boat is in the water.’

Luxury

Lucky Number 111 for Burberry’s Riccardo Tisci

The Italian transforming Britain’s biggest luxury brand is confident at last: ‘It’s a big company to move, but now I feel the boat is in the water.’


Luxury

Burberry Struggles to Convince on Growth

The British brand is still lagging luxury rivals as outgoing chief executive Marco Gobbetti prepares to handover responsibility for its years-long turnaround to current Versace chief Jonathan Akeroyd.

Luxury

Burberry Struggles to Convince on Growth

The British brand is still lagging luxury rivals as outgoing chief executive Marco Gobbetti prepares to handover responsibility for its years-long turnaround to current Versace chief Jonathan Akeroyd.


Luxury

The Challenges Facing Burberry’s Next CEO

Burberry Names Jonathan Akeroyd New CEO. The appointment of Versace chief Akeroyd comes four months after current Burberry CEO Marco Gobbetti announced his departure to Salvatore Ferragamo, leaving the British brand’s turnaround only partially complete.

Luxury

The Challenges Facing Burberry’s Next CEO

Burberry Names Jonathan Akeroyd New CEO. The appointment of Versace chief Akeroyd comes four months after current Burberry CEO Marco Gobbetti announced his departure to Salvatore Ferragamo, leaving the British brand’s turnaround only partially complete.


Luxury

Can Versace Grow a Business as Big as Its Brand?

CEO Jonathan Akeroyd is betting that a new signature print and marble-clad store concept will speed the Italian fashion house’s recovery from the pandemic and help scale its business.

Luxury

Can Versace Grow a Business as Big as Its Brand?

CEO Jonathan Akeroyd is betting that a new signature print and marble-clad store concept will speed the Italian fashion house’s recovery from the pandemic and help scale its business.


What is The BoF 500?

The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.

The BoF 500 2025 medallion logo