Javier Goyeneche is the founder and president of Ecoalf. The sustainable fashion brand for men and women was born out of Goyeneche’s frustration with the amount of waste produced by the fashion industry. At the helm, the president has grown the company steadily and expanded Ecoalf’s distribution to include many of the world’s most prestigious department stores and specialty retailers (with over 1,200 points of sale). The brand has collaborated with the likes of Apple, Swatch, Coca-Cola, and more, and is a certified B Corp company as of 2018.
VITAL STATISTICS

At Ecoalf, Designing for the Future of Circular Fashion
Ecoalf is sharpening its circularity-first approach while expanding its global footprint. BoF sits down with its founder Javier Goyeneche to discuss the challenges and opportunities that lie ahead for the mission-driven brand that puts sustainability at the core of its business.

At Ecoalf, Designing for the Future of Circular Fashion
Ecoalf is sharpening its circularity-first approach while expanding its global footprint. BoF sits down with its founder Javier Goyeneche to discuss the challenges and opportunities that lie ahead for the mission-driven brand that puts sustainability at the core of its business.

Javier Goyeneche, Liz Ricketts, Bobby Kolade and Rachel Arthur: How To End Waste Colonialism
You can view the BoF VOICES 2025 on-demand video below.

Javier Goyeneche, Liz Ricketts, Bobby Kolade and Rachel Arthur: How To End Waste Colonialism
You can view the BoF VOICES 2025 on-demand video below.
