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Jason Wu

Designer, Jason Wu

The Taiwanese-born designer shot to fame when Michelle Obama wore his dress at her husband’s inauguration and was artistic director of Hugo Boss womenswear.

Jason Wu
News & Analysis

Older Millennials' Luxury Spending Climbs

Older millennials (ages 27-35) started to splurge in 2015, suddenly spending twice as much as younger millennials (ages 18-26).

News & Analysis

Older Millennials' Luxury Spending Climbs

Older millennials (ages 27-35) started to splurge in 2015, suddenly spending twice as much as younger millennials (ages 18-26).


Fashion Week

Precision in Soft Focus at Boss

Jason Wu approached the precise, minimalist ethos of the German brand with a newfound sense of softness.

Fashion Week

Precision in Soft Focus at Boss

Jason Wu approached the precise, minimalist ethos of the German brand with a newfound sense of softness.


Fashion Week

Spring is Formal at Jason Wu

There was something impressively solid about the clothes in their rich, dark tones, but after awhile, impressive edged into oppressive. 

Fashion Week

Spring is Formal at Jason Wu

There was something impressively solid about the clothes in their rich, dark tones, but after awhile, impressive edged into oppressive. 


Technology

BoF Exclusive | Farfetch Opens E-Commerce Platform to Brands

BoF can exclusively reveal that billion-dollar fashion ‘unicorn’ Farfetch will power e-commerce sites for brands with an ‘omnichannel out-of-the-box’ solution.

Technology

BoF Exclusive | Farfetch Opens E-Commerce Platform to Brands

BoF can exclusively reveal that billion-dollar fashion ‘unicorn’ Farfetch will power e-commerce sites for brands with an ‘omnichannel out-of-the-box’ solution.


Marketing

Why Can't New York Fashion Week Find Another Automotive Sponsor?

September’s New York Fashion Week will be the first in seven years to run without an automotive sponsor in its name.

Marketing

Why Can't New York Fashion Week Find Another Automotive Sponsor?

September’s New York Fashion Week will be the first in seven years to run without an automotive sponsor in its name.


Workplace & Talent

This Week on BoF Careers: Paul Smith, Sweden Unlimited

Check out this week’s new partners and openings on BoF Careers, the global marketplace for fashion talent.

Workplace & Talent

This Week on BoF Careers: Paul Smith, Sweden Unlimited

Check out this week’s new partners and openings on BoF Careers, the global marketplace for fashion talent.


Retail

What the Target Collaboration Means for Lilly Pulitzer

Both companies have something to gain from the buzzy partnership. For Target, it’s credibility as a source for chic fashion — an ongoing push the company's been making in recent years. For Lilly Pulitzer, it’s attracting new kinds of customers.

Retail

What the Target Collaboration Means for Lilly Pulitzer

Both companies have something to gain from the buzzy partnership. For Target, it’s credibility as a source for chic fashion — an ongoing push the company's been making in recent years. For Lilly Pulitzer, it’s attracting new kinds of customers.


News & Analysis

Hugo Boss Sales Miss Estimates Amid Slack European Luxury Demand

Hugo Boss AG reported fourth-quarter sales and profit that missed estimates as the German clothier contended with sluggish demand for high-priced fashion in economically stagnant Europe.

News & Analysis

Hugo Boss Sales Miss Estimates Amid Slack European Luxury Demand

Hugo Boss AG reported fourth-quarter sales and profit that missed estimates as the German clothier contended with sluggish demand for high-priced fashion in economically stagnant Europe.


Global Markets

Why Isn’t Germany a Bigger Fashion Player?

Germany is Europe’s biggest consumer of fashion. So why isn’t the country a bigger force in the international fashion world?

Global Markets

Why Isn’t Germany a Bigger Fashion Player?

Germany is Europe’s biggest consumer of fashion. So why isn’t the country a bigger force in the international fashion world?


China

Chinese Fashion Industry Celebrates Launch of BoF China

SHANGHAI, China – Last night in Shanghai, fashion professionals reflecting the full spectrum of the Chinese fashion industry — including models Liu

China

Chinese Fashion Industry Celebrates Launch of BoF China

SHANGHAI, China – Last night in Shanghai, fashion professionals reflecting the full spectrum of the Chinese fashion industry — including models Liu


What is The BoF 500?

The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.

The BoF 500 2025 medallion logo