Haleh Nia
Founder & Editor-in-Chief, Savoir Flair
The editor has grown her fashion magazine into a full-service media agency spanning influencer marketing and branding for the Arabic-speaking region.
Haleh Nia is the founder, publisher and editor-in-chief of Savoir Flair magazine, a digital Arabic- and English-language title focused on Middle Eastern and global fashion, beauty and culture. She is also the founder of parent company Halo Media, which has since grown to include influencer marketing agency Halo Collective and branding arm Halo Studio.
An Iranian national, Nia was born and raised in Dubai, United Arab Emirates, where she launched Savoir Flair in 2009 as the Middle East’s first online fashion magazines, catering to the region’s affluent and fashion-forward female shoppers. In 2016, she introduced Savoir Flair’s Arabic-language publication, Savoir Flair Al Arabiya. Through the two titles, she has cultivated a community of readers and platformed cover stars like Palestinian-Chilean singer Elyanna, Somali-American model Halima Aden, and Lebanese singer Nancy Ajram.
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The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.
