Fabien Baron
Founder, Baron & Baron
The industry’s pre-eminent art director has overhauled the visual identities of several prominent brands and fashion magazines, notably Harper’s Bazaar and French Vogue.


Stefan Beckman, Set Designer
On the eve of the Marc Jacobs show, BoF speaks to set designer and longtime Jacobs collaborator Stefan Beckman, the man behind some of fashion’s most elaborate runway sets.

Stefan Beckman, Set Designer
On the eve of the Marc Jacobs show, BoF speaks to set designer and longtime Jacobs collaborator Stefan Beckman, the man behind some of fashion’s most elaborate runway sets.

Role Call | Yuki Iwashiro, Creative Director
Yuki Iwashiro, a creative director at agency Baron & Baron, says don't chase a paycheck. Instead, learn from the people and companies that you admire the most.

Role Call | Yuki Iwashiro, Creative Director
Yuki Iwashiro, a creative director at agency Baron & Baron, says don't chase a paycheck. Instead, learn from the people and companies that you admire the most.

Coach Eliminated Over 150 Jobs In Restructuring Efforts
BoF has learned that leather goods giant Coach has eliminated more than 150 jobs as part of its efforts to restructure and reinvigorate the brand amidst sluggish sales in recent quarters.

Coach Eliminated Over 150 Jobs In Restructuring Efforts
BoF has learned that leather goods giant Coach has eliminated more than 150 jobs as part of its efforts to restructure and reinvigorate the brand amidst sluggish sales in recent quarters.

In Milan, Exhibition Aims to Convert Fashion Faithful to New Digital Gospel
In a former Renaissance church, rigged with high-definition screens, infrared sensors and motion-tracking technology, art director Remi Paringaux is challenging the norms of fashion communication.

In Milan, Exhibition Aims to Convert Fashion Faithful to New Digital Gospel
In a former Renaissance church, rigged with high-definition screens, infrared sensors and motion-tracking technology, art director Remi Paringaux is challenging the norms of fashion communication.

New American Label Baja East's 'Ambisex' Loose Luxury Strikes a Chord
Less than six months after launch, new American label Baja East's "loose luxury" styles, rooted in comfort and travel, are striking a chord with influential buyers and customers alike. BoF reports.

New American Label Baja East's 'Ambisex' Loose Luxury Strikes a Chord
Less than six months after launch, new American label Baja East's "loose luxury" styles, rooted in comfort and travel, are striking a chord with influential buyers and customers alike. BoF reports.

Week in Review | Young London Creatives, Ami's Alexandre Mattiussi, Fabien Baron, Prada's Magic, Inside India
BoF editor-in-chief Imran Amed recaps the week in the business of fashion.

Week in Review | Young London Creatives, Ami's Alexandre Mattiussi, Fabien Baron, Prada's Magic, Inside India
BoF editor-in-chief Imran Amed recaps the week in the business of fashion.

Fashion’s Most Famous Art Director
With a combination of raw talent, unbounded enthusiasm and lessons learned from a remarkable string of mentors, Fabien Baron has reached the pinnacle of his profession.

Fashion’s Most Famous Art Director
With a combination of raw talent, unbounded enthusiasm and lessons learned from a remarkable string of mentors, Fabien Baron has reached the pinnacle of his profession.

The Creative Class | Patrick Li, Art Director
Celebrated art director Patrick Li sat down with BoF to talk about his personal journey from a UC Berkeley student obsessed with music and architecture to the top of New York’s fashion media world.

The Creative Class | Patrick Li, Art Director
Celebrated art director Patrick Li sat down with BoF to talk about his personal journey from a UC Berkeley student obsessed with music and architecture to the top of New York’s fashion media world.

Jaime Perlman Tests the Future of Fashion Editorial
LONDON, United Kingdom — "Everyone knows that editorial content is going to change," says Jaime Perlman, Art Director of British Vogue. As web

Jaime Perlman Tests the Future of Fashion Editorial
LONDON, United Kingdom — "Everyone knows that editorial content is going to change," says Jaime Perlman, Art Director of British Vogue. As web
What is The BoF 500?
The people shaping the global fashion industry, curated by the editors of The Business of Fashion, based on nominations and on-the-ground intelligence from around the world.




